tour lego factory billund

LEGO ® Inside Tour

The ultimate 3-day lego ® fan experience.

LEGO ® House, 'Home of the Brick' takes you on three unforgettable days that let you experience the LEGO Group from the inside and give you access to several places that are normally inaccessible. See LEGO bricks of all shapes and colours being produced on an exclusive guided tour through the Billund factory and visit the home of Ole Kirk Kristiansen, the LEGO founder, where it all started. Enjoy a build session with LEGO designers and immerse yourself in our internal unique museum on a guided tour. Get a special shopping experience and when it’s time to say goodbye, we will treat you with a unique and exclusive LEGO set.

Duration: 3 full days

The LEGO Inside Tour will take place on eight dates in 2024: 17-19 April / 22-24 May / 29-31 May / 19-21 June / 11-13 September / 2-4 October / 9-11 October / 30 October - 1 November

Sign-up:  The sign-up for the LEGO Inside Tour 2024 is closed. The sign-up period was from October 16 at 10.00 am CET until 19 October at 10.00 am CET, 2023. 

Follow this page for more information and registration for the LEGO Inside Tour 2025.

LEGO Inside Tour- Inside the LEGO Idea House

What can you expect?

Three days you will never forget.

The story of the LEGO brick began in Billund, so of course this is where LEGO House welcomes you on the LEGO adventure of a lifetime. Starting from the fantastic building that we call 'Home of the Brick', the LEGO Inside Tour gives you the ultimate, immersive tour of LEGO culture and history. Three action-packed days filled with LEGO magic and play from sunup to sundown. An unforgettable, guided fan experience through our headquarter, history, production, design process and of course LEGO House, will allow you to literally step into the ultimate LEGO experience.

  • No LEGO Inside Tour would be complete without a visit to our founder’s home. Take in the atmosphere of Ole Kirk Kristiansen’s house, in the rooms where toy history was made more than 90 years ago. You even get to experience the exceptional collection of LEGO sets and models dating all the way back to the early days of the company in our secret museum.
  • See LEGO bricks of all shapes and colours being produced as we show you around on a guided tour of our factory.
  • Get loads of inspiration and learn new techniques as you enjoy a unique building experience together with our LEGO designers, while they introduce you to their work and let you in on how play is an integrated part of working at the LEGO Group.
  • All of this will certainly spark your own desire to be creative, which is why the LEGO Inside Tour naturally includes a unique shopping experience.
  • Wrap it all up with an exclusive Playful Tour in the LEGO House with plenty of time for play and immersion in the many possibilities of the house.
  • As something completely unique, we have prepared a special gift for each guest: a unique and exclusive LEGO set produced in a very little amount. 

LEGO Inside Tour building experience

Terms and conditions

  • The price per person for taking part in LEGO Inside Tour is 22,000 DKK​.
  • The tour includes three overnight stays from Tuesday through Friday at Hotel LEGOLAND ® including breakfast on Wednesday, Thursday, and Friday. All meals, beverages, and snacks are included while visiting us.
  • The LEGO Inside Tour also includes a full-year free pass to LEGO House and access to LEGOLAND Billund during the tour.
  • All communication on the LEGO Inside Tour will be in English as the tour has participants from all over the world.
  • You must be at least 12 years old to participate. Guests between 12 and 17 years old must be accompanied by an adult participant.
  • We reserve the right to distribute slots for the LEGO Inside Tour but will consider your preferences for dates.
  • Travel costs to and from Billund and additional overnight stays are not included.
  • Participants are responsible for travel arrangements that are not part of the LEGO Inside Tour – please find more information below.

History Collection i LEGO House

How to sign up

You register for the LEGO Inside Tour here on this page. Once registration is open, a link will be available at the top of the page that will take you to an online registration form. Sign up must take place within a limited period as defined on the form. We will only consider sign up forms from an adult (18 years old or more) that are complete with all relevant information in English. Signing up for LEGO Inside Tour does not automatically register you for a tour, as the demand is high, and therefore unfortunately we will not be able to accommodate all registrations.

If you would like to take part in the tour together with family members or others, you must sign up together. You can include up to five people on the sign-up form. If you are signing up on behalf of someone else, complete the form with the information of the person who wants to sign-up. You may replace their email address and telephone number with your own if you want the communication to go through you.

Transportation

Participants are responsible for arranging travel to and from Hotel LEGOLAND, Billund. Billund has an international airport ( www.billundlufthavn.dk ) and Hotel LEGOLAND is only a few minutes away by car. There is easy access to taxis from the airport. You can also take public transport from Copenhagen and create a travel plan via the Danish Railway: www.dsb.dk .

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2024 LEGO Inside Tour registrations are now open

tour lego factory billund

The LEGO House has opened up registrations for the 2024 LEGO Inside Tour , an exclusive experience where you’re taken behind the curtains of The LEGO Group and embark on a once-in-a-lifetime immersion of the brick.

It’s considered the ultimate LEGO Fan Experience, and everyone I know who has been on the tour has highly recommended it!

Tickets cost 22,000 DKK (approx US$3,100 / AU$4,900) per person, and does not include flights and travel, but does include 3 nights at the Legoland Hotel, and all meals, beverages are covered.

Sign up via this the LEGO House page

Here’s the official description about what you can expect from the Inside Tour

LEGO House, ‘Home of the Brick’ takes you on three unforgettable days that let you experience the LEGO Group from the inside and give you access to several places that are normally inaccessible. See LEGO bricks of all shapes and colors being produced on an exclusive guided tour through the Billund factory and visit the home of Ole Kirk Kristiansen , the LEGO founder, where it all started. Enjoy a build session with LEGO designers and immerse yourself in our internal unique museum on a guided tour. Get a special shopping experience and when it’s time to say goodbye, we will treat you with a unique and exclusive LEGO set.

Below are the 2024 LEGO Inside Tour Dates

  • 17 – 19 April 2024
  • 22 – 24 May 2024
  • 29 – 31 May 2024
  • 19 – 21 June 2024
  • 11 – 13 September 2024
  • 2 – 4 October 2024
  • 9 – 11 October 2024
  • 30 October – 1 November 2024

Do note that registering for the tour doesn’t automatically guarantee you a ticket as it’s incredibly popular, so if you’re planning on doing the Inside Tour, I wish you the best of luck!

tour lego factory billund

Apart from the exclusive set you’ll receive at the conclusion of the tour , there’s plenty to look forward to such as meeting in designers, competing in build challenges (to win some awesome prizes), as well as a visit to the LEGO Ideas House, a private museum that documents The LEGO Group’s over 90 years of history which is located in the home of Ole Kirk Kristiansen.

Check out some previous LEGO Inside Tour sets ( Part 1 and Part 2 ) from Bricknerd. These are incredibly valuable sets, and will pay for the ticket of the tour themselves if you choose to sell it on the secondary market, although most people tend to keep theirs.

If you’re planning on doing the LEGO Inside Tour in 2024, I’d love to hear from you if you’re successful in getting a spot! Good luck! You can register your interest on the LEGO House website .

To get the latest  LEGO news  and  LEGO Reviews  straight in your inbox, subscribe via email, or you can also follow on  Google News , or socials on  Facebook ,  Instagram  (@jayong28),  Twitter  or subscribe to the  Jay’s Brick Blog Youtube channel .

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Visit the 'Home of the Brick' - a unique LEGO® experience in Denmark

The LEGO® House is made by 21 BIG LEGO Bricks

The Tree of Creativity is built from 6,316,611 bricks

The LEGO® House is designed by the Danish famous architect Bjarke Ingels

Visit the 'Home of the Brick' - a unique  LEGO®  experience in Denmark

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LEGO® House

The LEGO® House is a unique experience centre where you can play with the world-famous LEGO BRICK. The first Lego factory was built here, and the headquarter is still here.

As a neighbour to the world-famous  Legoland Amusement Park  in Billund in  Southern Jutland , the Lego family has created the perfect conditions for a unique visit for you and your family in the surroundings, where it all began back in 1947.

The LEGO House is a museum and experience centre in Billund, the LEGO brand's birthplace. The LEGO House was opened to the public in September 2017 and is a 12,000-square-meter building designed to look like giant LEGO bricks stacked on each other.

The LEGO® House results from an idea and dreams the LEGO family conceived years ago. With this 'House', LEGO® celebrate creativity and the strength of learning through play. When children play, they learn the basic skills they need, such as creativity, collaboration and problem-solving abilities - all this you can get by playing with the tiny bricks.

See also: Visit Legoland nearby

The LEGO® House consists of an exciting experience area, restaurants, a LEGO Store, a conference centre and a remarkable 2,000-square-meter public space known as the LEGO Square.  With the ticket, you can go on an exciting tour in the six experience zones, where you can get the whole history of  LEGO®,  and try out the endless options with the bricks by the motto - 'learn through play.´ Outside the Lego House, you can explore LEGO Square, play at the playgrounds on the nine roof terraces and visit the LEGO Store. Do you get hungry, there are several restaurants. In one of them, you will find a unique LEGO twist, which shows LEGO's creative abilities - you will discover when you arrive.

The LEGO House offers a range of interactive experiences for visitors of all ages, including hands-on exhibits, play areas, and building challenges.

Different play zones in the LEGO® House

By entering the experience area, you are greeted by 'the Tree of Creativity' - a 15-meter high tree, and one of the giant LEGO® constructions ever made. It took 6,316,611 standard LEGO® bricks and 24,350 hours to assemble this wonder.

Before entering the special coloured play zones and activities, visiting the 'Masterpiece Gallery' on the top of the LEGO® House is an obvious choice. Skilled LEGO® fans worldwide present unbelievable creations as a tribute to the LEGO® brick.

The ground level has restaurants, conference space, a store, and a 20,000-square-foot public square. The following two levels feature play zones arranged by colour. In the special coloured play zones, you can train different skills. 

The experience is divided into four colour-coded zones, each with its own theme and activities:

Red Zone - Creative Process: This zone is all about the creative process behind LEGO building, with exhibits on design, engineering, and problem-solving.

Blue Zone - LEGO History: This zone traces the history of the LEGO brand, from its humble beginnings as a wooden toy company to its current status as a global brand.

Green Zone - LEGO Cities: This zone is all about urban planning and architecture, with exhibits on building design, city planning, and transportation.

Yellow Zone - World Explorer: This zone is all about exploration and adventure, with exhibits on dinosaurs, pirates, and outer space.

Overall, the LEGO House is a must-visit destination for LEGO fans of all ages, offering a unique and interactive experience that celebrates the creativity and imagination of the LEGO brand.

See more: Family Attractions nearby

A renowned Danish architect designed LEGO® House

The Danish architect Bjarke Ingels designed the House and is one of the most inspirational architects of our time. His architecture embodies an optimism that is playful, practical, and immediately accessible, which you can also discover when visiting the Lego House.

Bjarke Ingels has designed buildings worldwide, including the Danish Pavilion,  VM Houses in Copenhagen ,  8-TALLET  and  Danish National Maritime Museum  in Helsingør. In the U.S., Bjarke Ingels designed VIΛ 57 West at 57th Street in Manhattan and was selected to design the tower at Two World Trade Center in 2015.

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  • Lattitude: 55.732714
  • Longitude: 9.114081
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tour lego factory billund

LEGO Inside Tour 2024 Registrations Now Open (Billund, Denmark)

tour lego factory billund

The LEGO Inside Tour is now open for registration. Registration open for three days only from October 16, 2023 (10am CET) to October 19, 2023 (10am CET).

Eight tours will be available and each tour lasts three full days in 2024. It will be at Billund, Denmark in Europe. You’ll get to see the inside of the LEGO group and places that you normally can’t see. These include visits to the Billund factory, home of the LEGO founder and lots more. 

You’ll also get a free exclusive limited LEGO set. It is a special gift to each guest. 

Full details of the LEGO Inside Tour including registration can be found on their website .

LEGO ®  House, ‘Home of the Brick’ takes you on three unforgettable days that let you experience the LEGO Group from the inside and give you access to several places that are normally inaccessible. See LEGO bricks of all shapes and colors being produced on an exclusive guided tour through the Billund factory and visit the home of Ole Kirk Kristiansen, the LEGO founder, where it all started. Enjoy a build session with LEGO designers and immerse yourself in our internal unique museum on a guided tour. Get a special shopping experience and when it’s time to say goodbye, we will treat you with a unique and exclusive LEGO set. Duration:  3 full days The LEGO Inside Tour will take place on eight dates in 2024: 17-19 April / 22-24 May / 29-31 May / 19-21 June / 11-13 September / 2-4 October / 9-11 October / 30 October – 1 November Sign-up:  There will be eight tours available in 2024 – sign-up for all tours will be open from October 16, 2023 at 10.00 am CET and will close October 19, 2023 at 10.00 am CET.  Please be aware that there might be many more sign-ups to the tours than seats available.

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Travel Babbo

Travel Babbo

A Family Travel Blog

The LEGO Inside Tour – The Best 3 Days Ever for a 7-Year-Old

By Eric Stoen on June 22, 2015 • Last Updated January 18, 2023 This post may contain affiliate links. Read my Disclosure here .

LEGO Inside Tour - The LEGO logo made out of minifigures!

The LEGO Inside Tour – a Review

The LEGO Inside Tour. I first heard of this tour at LEGOLAND Billund three years ago, and it seemed too good to be true – a Golden Ticket in the Willy Wonka spirit that lets 140 people a year (four groups of 35) tour the LEGO factory, meet the LEGO designers and go behind the scenes at LEGOLAND Billund and the LEGO operation overall. Yep, literally hundreds of millions of people play with LEGO bricks every year and only 140 of them get to see LEGO from the inside. Sign us up!

Actually, we waited three years because the minimum age for the tour is seven*, and my son (and the biggest LEGO fan in the family) only turned seven last September. This was the first time he would be eligible for the LEGO Inside Tour. How did we get tickets, you’re asking? Just by going online.

In September/October every year, LEGO’s website publishes the date when its Inside Tour tickets will go on sale for the following summer. It changes every year. Last year tickets went on sale at 1pm (Denmark time) on November 3rd. That meant 4am in California. No problem – I set my alarm, opened up a web browser, and clicked refresh a dozen times until I saw the registration form. I typed as quickly as I possibly could and hit Submit. I hoped for the best.

Three days later I received the magic emails: “Congratulations!” each began. “You made it to the list of participants of LEGO Inside Tour June 9-12.”

So what did the LEGO Inside Tour consist of? Everything! In my recap below I’ll note the highlights, but I’m purposely leaving out some details. There were surprises around every corner, and I don’t want to spoil them for any of you who are so inspired by this post that you get tickets for next summer. Suffice it to say it was a brilliantly-organized three days that gave us insights into every aspect of LEGOLAND Billund and beyond. It was extremely impressive how much thought they put into the details, especially because only 140 people a year get to see those details.

Arrival Day at LEGOLAND BILLUND

After spending two days in Oslo to recover from jet lag, we took an hour-long flight on SAS to Billund and then a five-minute taxi ride to the LEGOLAND Hotel . We arrived to find large packets of information waiting for us, in addition to multiple gifts and two season passes to LEGOLAND Billund with our photos on them. Cool! There were also two bags of LEGO bricks and a building challenge – the first of many building challenges throughout the week. As there were no official activities on the arrival day, off to LEGOLAND we went.

LEGO Inside Tour - The view from our room at the LEGOLAND Hotel

LEGOLAND Billund

We first visited LEGOLAND Billund six years ago, when we only had two kids (1 1/2 and 3 at the time). We love it – it’s a park with some rollercoasters for older kids, but is largely aimed at younger visitors. There’s a great DUPLO section for really small kids, there are rides for all ages, and there are opportunities everywhere to build with LEGO bricks. And a Tuesday afternoon in early June when European schools are still in session is a great time to go.

There were no lines at LEGOLAND Billund, so we went on several rides over and over. We bought some mini-figures. We had lunch. It was a great few hours. One of the things that I love about LEGOLAND Billund is seeing how different it is from Disneyland. There’s a real campfire where you can bake your own bread. Glass bottles? No problem. Dogs? Welcome.

LEGO Inside Tour - The campfire at LEGOLAND Billund

LEGO Inside Tour Day One

Our first official day of the LEGO Inside Tour started with a get-together at the hotel, where we met the other lucky participants (from 11 countries), received name badges and created mini-figures in our likenesses to attach to the badges. We then headed off to the LEGO Idea House, which is really a LEGO museum only for LEGO employees. It’s a great museum – telling the story of LEGO founder Ole Kirk Christiansen and how he transitioned from building wooden toys to creating and refining the LEGO blocks.

The museum showcased a lot of the current sets and there were plenty of opportunities to build. But the coolest thing was the basement. In a highly-secure library-type setup with moveable stacks, there’s one copy of every LEGO set ever sold. We were able to go back to the very first sets, see (and hold) the initial Star Wars and architecture sets, see the product lines that have come and gone, and drool over all of the sets that simply don’t exist anymore, even on the collector market.

LEGO Inside Tour - The LEGO Idea House - also the original workshop of Ole Kirk Christiansen

From there we went back to the LEGOLAND Hotel and met with several LEGO designers who told us about how they came to work for LEGO, showed us the sets that they’ve designed, and even showed us sets that haven’t been released yet. That made us drool a little more! They then led us into a building challenge where everyone was split up into teams. Each team had to work together to create an object out of LEGO bricks to solve a specific problem (see, I’m not giving away all of the details!), and it was fun seeing how different each of the solutions was. It was a great chance to get to know others on the tour.

After dinner, there was yet another building challenge. We had access to pretty much every LEGO brick and element and could design anything we wanted. The specific challenge was to create something that would fit well into the LEGO product catalog – something that could be sold at a reasonable price point and would be fun for others to build and play with. My son and I built for a couple of hours, handed in our creations and went to bed. Some people worked on their creations well into the night.

LEGO Inside Tour - The start of the LEGO Building Competition

LEGO Inside Tour Day Two

Day Two started with a trip to LEGO Headquarters. We surrendered our phones and cameras and were taken to a presentation room where we saw some of the LEGO products in development. Most interesting was a demonstration of LEGO Worlds – a new online game that allows you to build a world slightly similar to Minecraft but with a definite LEGO feel and LEGO twists throughout. We can’t wait to play it at home!

LEGO Inside Tour - Walking into LEGO Headquarters

From there, we drove over to the LEGO Factory. Talk about a very, very cool experience! We saw every element of the factory and every stage of the LEGO creation and long-term storage. Highlights were:

  • The huge silos holding tiny granules of plastic (technically acrylonitrile butadiene styrene (ABS)) that become LEGO bricks and the pipes that take those granules to the molding machines;
  • The incredibly heavy, incredibly expensive molds that have been precisely crafted to create every LEGO element – from the standard bricks to the unique parts of various sets (think Ninjago swords or Christmas trees);
  • The machines that melt the plastic and inject it into the molds for just a few seconds before a recognizable brick is ejected into a storage box;
  • The robots that roam the factory to replace the full storage boxes with empty boxes (based on weight) and transport them to a conveyor system leading to long-term storage;
  • The long-term storage facility. It reminded me of the final scene of Raiders of the Lost Ark – an enormous facility with shelving that continued forever – both away from us and up almost as far as we could see. We watched a robot take each storage box, read its bar code, and then decide where to move it for storage. Amazing!

I wish I could post photos of the factory during our LEGO Inside Tour, but as with most of the places we visited we weren’t allowed to take pictures. Just another reason for you to sign up for next year’s LEGO Inside Tour and see it for yourself! FYI, in response to all of the emails I get, the LEGO factory in Billund is 65,000 m 2  – approximately the size of 11 football fields.

The next stop on the tour was the LEGO campus and the warehouse/distribution center. We took a tour of the facility, had lunch and met with more LEGO designers to see the clay-molding process that leads to the creation of new elements and mini-figures. So much fun to see the process and meet the people who have created some of the coolest LEGO elements, including the electronic elements like light-up bricks and Mindstorms. We also had a quiz on LEGO trivia and a very fun unexpected activity that was one of my son’s highlights. I’m not going to say exactly what it was, but let’s just say that we now have a lot of new mini-figures at our house.

And our day was only half-over! Next up was a trip to the LEGO employee shop, where we were able to purchase LEGO sets and products at the employee discount. We went crazy! I think we bought 15 or so new sets that are now being shipped to our house. Many, many weeks of LEGO creation will be arriving at our door very soon.

LEGO Inside Tour - Employee Store - Company Store - What a LEGO shopping spree looks like

From the employee store, we went to a small showroom dedicated to the new LEGO House. This is going to be great when it’s finished – a museum similar to the internal one that we visited the day before, but far larger and open to the public in Billund. The architecture is amazing – the building looks like it’s made of LEGO bricks, and in an incredibly creative, stacked way (see below). The LEGO House will open in the next two years and looks to be well worth a visit – or for us a return visit. Too bad our season passes will have expired by then!

LEGo Inside Tour - A model of the LEGO House

After a short break, we went to dinner inside a closed LEGOLAND Park with even more LEGO designers. I can’t overstate how interesting it is being able to talk to these men and women about the design process and the stories behind the designs (like for the Chima and Ninjago sets). Then after dinner, we went back to the hotel for an awards ceremony for the creations that we made the night before. Some of the designs from our fellow participants were amazing! The cool thing was that everyone had the same bricks and elements to craft from and everyone created such different, unique things. My son won a LEGO Star Wars set for his “shooter shark ship”. I was a non-winner but received a LEGO Superhero set as a consolation prize.

LEGO Inside Tour - Playing in LEGOLAND after dinner. How often do you get to run around a closed amusement park?

LEGO Inside Tour Day Three

Day Three centered around LEGOLAND Billund . We got to go behind the scenes to see the other side of the rides and meet the designers/crafters who create the large LEGO sculptures in the parks. Very interesting to see the creative process, talk about maintenance and replacement of the sculptures, and see the integration of mechanical elements with some of the creations.

We then had lunch in the park and returned to the hotel for a speech by a LEGO recruiter. After three days of being in the LEGO world and mindset, of course, you’re thinking “wow, it would be so cool to work here.” So it was brilliant to close out the tour with a speech about, well, how we could go to work for LEGO. It’s not easy to get hired, and there are a lot of other people worldwide who want to work for LEGO, but the company is growing quickly and hiring.

Some of the employees we met had done the LEGO Inside Tour years before, so there is definitely an employment path for those who wish to pursue it. I’m a travel writer so I’m moving on, but wow, I’ll always remember these three days. It truly was an extraordinary bucket list experience , and if you think it sounds great as well, remember that I’m leaving out some of the coolest elements to maintain the surprise, including a very unique gift at the end. Start checking the Inside Tour website now! And let me know if you get in next year.

LEGO Inside Tour - The entrance to LEGOLAND Billund. We were re-creating the same photo we took six years earlier.

Summary Information

Kid Friendly:  Very! Level of Difficulty:  Easy

Airline/Routing:   United  LA-Newark-Oslo and then SAS Oslo-Billund a couple of days later. We departed on a direct Billund to Amsterdam flight on KLM a couple of hours after the LEGO Inside Tour ended.

Hotel:  LEGOLAND Hotel .   Three nights with a park-view room (basically inside the park) are included with the Inside Tour ticket. There would be no reason to want to stay anywhere else. The hotel was great and I fully trusted my son to roam the hotel without me, playing with his new friends or heading to the lobby, screening room or gift store.

Total Trip Length:  Four Days

Days of School Missed:  Zero (summer break)

Cost:   The Inside Tour the year we went cost roughly US$2,200 per person. It was worth it! That included three nights at the LEGOLAND Hotel , meals for three days, wine, LEGOLAND Billund season passes, a visit to the company store where we saved hundreds of dollars using the employee discount, all of the activities/events I mentioned above, and many, many unique gifts, including two truly priceless ones at the end. Plus it was the trip of a lifetime for a seven-year-old, and is way up there on my “coolest things ever” list as well.

*Important Note

2019: Unfortunately LEGO has changed the minimum age of the Inside Tour to 10. Pretty grinch-like if you ask me, since it was an absolutely perfect trip for seven-year-olds. By ten my son had switched from LEGO to football/soccer. They now have a one-day LEGO Fan Tour that includes a lot of the Inside Tour elements for a much less expensive price and that is still open to seven-year-olds.

The LEGO Inside Tour in Billund, Denmark was an incredibly well organized three days of LEGO fun for kids and adults alike. Here is my review.

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June 25, 2015 at 2:37 am

Hi, were you allowed to buy anything there, like sets or bulk lots of certain bricks?

Alec Australia

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June 25, 2015 at 10:40 am

Hi Alec. At the employee store we were allowed to buy any sets that we wanted (but only two max of the same set) and up to 16 minifigures. I don’t remember seeing bulk lots or containers of bricks there.

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June 30, 2015 at 7:59 pm

Great review! I was lucky enough to go on the next tour (16-19 June) and had a very similar experience to yours. Definitely an amazing, once-in-a-lifetime experience. I was wondering if you’ve received your purchase from the Lego employee shop yet and, if so, how long did it take to arrive? I’m eagerly awaiting my order and am trying to get a sense of how much longer I’ll likely need to wait 🙂

Thanks! Craig

June 30, 2015 at 8:20 pm

Hi Craig – our two boxes were delivered in Colorado June 22, so 11 days after we were at the store. Not sure where you are, but by that math you should have had yours yesterday. Hopefully you get them soon! We’re already done with the Death Star and moving on to the other sets!

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August 9, 2022 at 8:18 am

WHERE IS THE LINK>

August 9, 2022 at 8:27 am

In the post at the end of the Day Three section.

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January 26, 2016 at 6:39 am

I have two grandchildren, the boy has gotten every set Lego makes. However, I was wondering if they would look out of place since they are now 14 & 15.

January 26, 2016 at 8:26 am

No, they wouldn’t be out of place at all on the LEGO Inside Tour. There were only a few young kids on our tour, there were some older kids and there were a lot of adults. Everyone fit in well. As long as someone enjoys being creative with LEGO blocks, the trip is for them.

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February 16, 2016 at 11:35 am

Was 7 a good age for the tour? My 7-year-old loves Legos, but I’m wondering if a special experience like this is better saved for when he is a few years older (when he might appreciate and remember it more)?

February 25, 2016 at 1:01 am

Seven was a perfect age. Kids change and move onto different passions. If you have a 7-year-old who loves LEGO, try to get onto the next tour. Even now at 8 1/2 my son is playing with LEGO bricks a lot less. Any age would have fun on the tour, but passionate fans will have the most fun.

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April 1, 2016 at 4:29 pm

How much did you pay for lego in employee store? how much discount you get? I hope to go there, it seemed very fun.

April 1, 2016 at 4:36 pm

We weren’t allowed to have cameras or cell phones with us so I couldn’t check prices, but when I did rough calculations later that day the discounts were anywhere between 40% and 50%.

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April 13, 2016 at 4:04 pm

Great article. I’m on the first tour this year. Leaving in less than 4 weeks. You must know how excited I am. I’ve been scouring the net for reviews and any information I can find. This was a great read. Thanks. Were there any other participants from the US on your tour? Just curious.

April 13, 2016 at 8:09 pm

Have fun! Yes, there were a few other Americans, but otherwise it was a diverse group.

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May 21, 2016 at 11:50 am

Hi, I’m in the second tour in a few days so i’m very very excited !!! Can we buy more sets that the box sent by LEGO and how can we do to send them at home because that’s very interesting ? @ J : is the exclusive set great this year ? What do you think without reveal it ? Thanks. Julien.

May 22, 2016 at 7:59 am

Very cool – have fun! They’ll ship one full box per person to your home for free. You can also take things with you, up to their purchasing maximums – e.g. no more than x minifigures, two copies of any given set, etc… Then it’s up to you to figure out how to get the excess (plus the exclusive sets) home!

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June 19, 2016 at 8:46 am

Is the application first-come,first-served basis? Thanks.

June 19, 2016 at 9:04 am

My assumption is that it is, however they reserve the right to not accept people who have gone on the tour before.

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July 2, 2016 at 3:32 am

I’m saving this article for when our youngest boys are 7. Seems like a once-in-a-lifetime experience. Thanks for sharing!

August 2, 2016 at 5:39 pm

Tickets are available on LEGO’s website. They go on sale once a year and are gone within minutes. You’ll need to check the website after the summer to see when they will be on sale for 2017.

August 2, 2016 at 11:24 pm

It used to be first come first served, not for 2016 though. There were people on the tour that signed up days/weeks after registration was open. Some casual fans were on the tour. Many people had tried for years to get on the tour. It was also just 2 nights, same price though. Registration is usually in early November.

August 8, 2016 at 12:43 pm

Thanks for the update. That’s great if they’ve moved away from first come/first served. That made it too difficult to sign up with kids.

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November 15, 2016 at 7:54 am

After 2 years of not getting in, we finally got into the tour next (2017) year! We are excited to participate in 2017! Any preparation tips? do you have any travel suggestions leading up to the trip? We will be travelling from Canada so we have the possibility to stop in Iceland, or spend a few days in Denmark?

November 15, 2016 at 10:35 am

Congratulations on getting in! I don’t have any preparation tips other than doing research in advance on the pricing of the sets that you want to purchase. We didn’t have access to cell phones during the visit to the company store, so I wasn’t able to easily compare prices.

For travel, it’s not necessary to spend time in Billund before or after the Inside Tour – there’s not much to do outside of LEGO – so you have all of Europe as an option. Check out the Billud Airport Wiki page . That lists all of the non-stop flights to/from Billund. That may give you some ideas.

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February 25, 2017 at 7:10 pm

This is a great review. I am so excited that my son received his wish and his Make A Wish trip will be this Lego tour in 2017. Thank you for the sneak peek. We have not received all of our information but the days are quite full. It shows out evening break but I wanted to see what type of other breaks they had(lunch, bathroom, snacks). I just like to be prepared. Thank you for taking the time for this review and your reply!

February 26, 2017 at 12:37 pm

That’s great that you got onto a tour! I honestly don’t remember the break schedule, but everything scheduled was fairly casual – even at the museum or during building competitions, we could always duck out for the bathroom or for a snack. They take care of you. All meals were scheduled/included, and I don’t remember ever getting hungry.

February 27, 2017 at 10:05 am

Awesome, thank you so much for responding! We are truly so excited and feel so blessed. I tend to over prepare sometimes just due to some of his medical needs.

February 28, 2017 at 12:42 am

Hi, I was very lucky to do the LEGO INSIDE TOUR last year and this year that will be my wife and daughter in law who are going to do it in the second session of May, when are you going Melissa ? The organisation is absolutely perfect and the staff is very professionnal and guarantee you a nice journey. So i come back this year to spend time in the LEGOLAND Park. We are very very excited !!! You can have a look on my last year review at this link on a french website : http://www.hothbricks.com/lego-inside-tour-2016-julien-y-etait-raconte/ You can easily translate, if you have any questions don’t hesitate ! Regards. Julien.

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April 3, 2017 at 2:17 pm

Aaaaaand this is the coolest thing I’ve ever read about. Bummed that my son will only be 6.5 when we’re in Europe next year!

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August 11, 2017 at 11:35 am

Thank you for the great review, we hope to get into the next tour !

August 11, 2017 at 11:56 am

October 9, 2017 at 12:14 pm

We are anxiously anticipating our LIT in a couple weeks. I have become an avid reader of your blog and I appreciate your values as it relates to luggage and the hassle/benefit it holds.

We are travelling to Copenhagen a few days before the tour and then will be attending the LIT. If you were to do it again/over what would you take as luggage? We are travelling as a family (two adults one preteen!)

October 17, 2017 at 7:55 am

Have fun on the Inside Tour! I didn’t realize that they shifted them from summer-only. That’s great.

I would say to definitely have some extra room in your luggage. The store will ship sets for you, but you’ll be receiving other things during your trip, including the exclusive sets at the end (three of them if there are three of you).

October 17, 2017 at 11:02 am

To secure the LIT set i would keep it in the cabin luggage… You’ll bring back too the model that you’ll create during the building challenge of the first evening. Many goodies too + the LEGO House visit including the 21037 set. At the employee shop that’s very interesting for the big sets : imagine the new MF 75192 half price 🙂 Let us know if the exclusive set will be the same that the previous group of this year.

November 5, 2017 at 7:51 am

Hey Julien,

We are back from the LIT 2017. Yes. The LIT set was the same as those handed out in May/June. We are very happy with the he set, but haven’t built it yet! Unfortunately the UCS Millenium Falcoln is even sold out at the employee store, although there was one at the Lego House store. Even at half price, it’s still expensive, although we were lucky enough to have dinner one night with its designers, so that would have made it easier to justify.

The LIT did not disappoint!

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October 31, 2017 at 2:55 am

Can you shed any light on when it is you pay the LIT tour fee? is it straight away on the day you do the application form or within a certain number of days after being accepted?

Regards, Richard

October 31, 2017 at 8:58 am

Our Inside Tour started June 9. Payment was due by February 27.

November 5, 2017 at 7:52 am

We were on the October 2017 tour and our payment was due before Christmas 2016 😱😱😱😱. But worth it! Good luck!

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November 29, 2017 at 8:36 pm

An article inThe Guardian claims the factory is half a kilometre long

November 30, 2017 at 10:10 am

Thanks! Just received official notice from LEGO that the factory is 65,000 m2 and approximately 11 football fields.

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February 2, 2018 at 4:21 am

how big is the lego staff shop? i’m going on the tour in september ☺☺☺☺☺

February 2, 2018 at 7:12 am

It’s big! They had most things there that we wanted. Easily enough that we filled up our allotted boxes.

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April 21, 2018 at 7:29 pm

For a 7 year old and for me Eric LOL!

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May 25, 2019 at 6:49 pm

Can you arrange for a group of 15 students & educators?

May 25, 2019 at 7:31 pm

I can’t do anything. I was simply a participant. You’re welcome to contact LEGO and ask them.

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February 28, 2021 at 5:56 pm

How much is shipping for what you buy at the Lego employee discount shop from Billund to The US. If it’s 1 box for free does that mean 1 set or a shipping box that can hold multiple sets?

February 28, 2021 at 6:58 pm

It’s one large box per person for free that holds a lot of LEGO sets.

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August 30, 2021 at 4:17 am

What information do I need to fill in for registration?

August 30, 2021 at 12:54 pm

If you go to the Inside Tour website, linked in the blog post, you will see that LEGO has four tours in 2022 and they go on sale on October 26, 2021. If you go to the website on that date you will see the information you need to complete.

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July 16, 2022 at 8:29 pm

i will have a ticket for the LIT 2022

just a question: I come by car, so can bring the lego sets i buy easily home. But after shopping in the employee-store… where do you leaf the sets you bought?

bring them back in the hotel, let them in the bus, they will bring it to you car?

July 23, 2022 at 2:02 am

Hi Harm. Have an amazing time!

Since they kept our sets to ship them to us, I cannot speak to the best way to transport your sets from the store. That’s a question for your LEGO representative.

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The LEGO Group Launches New Campus With Play At Its Heart In Billund, Denmark

Brick by brick, the state-of-the-art campus is designed to inspire innovation and creativity for some 2,000 employees and provide an inspiring base for all lego group employees worldwide..

BILLUND, DENMARK, April 5th, 2022. : After five years of construction and planning, the LEGO Group is celebrating the official opening of its state-of-the-art Campus at its headquarters in Billund, Denmark today. Designed by C.F. Møller Architects, the campus spans 54,000 square metres, creating an innovative workplace for approx. 2000 colleagues, and a home away from home for all LEGO Group colleagues across the world.

Reflecting the LEGO Group values of ‘Imagination, Fun, Creativity, Caring, Learning, and Quality’, the Campus has been designed to provide a playful, inclusive, and collaborative environment that enables employees to develop the best play experiences for children all over the world.

An important element in LEGO® Campus is the ‘People House’ a concept developed in close collaboration with employees that provides a space for all colleagues to network and play during and after working hours. With initial designs first developed in 2014, the ‘People House’ is just one of the many features across the campus that enables a more flexible environment to work and play and is reflective of the hybrid working style that is in place across the LEGO Group. Created as a place for relaxation, inspiration and recharging, the ‘People House’ features facilities including: a state-of-the-art fitness studio, creative workshop space, a LEGO homestay for visiting employees, a cinema, outside park and activity zone, kitchen for communal cooking and networking and a health clinic. Employees’ families are also welcome to use the facilities.

Picture of LEGO Campus Atrium

Niels B. Christiansen, CEO of the LEGO Group said: “It’s a great moment to see our new Campus officially open after many years of planning and construction. Many colleagues have contributed to shaping a workspace that reflects our values and instills a sense of fun not just for our employees in Billund, but for all our LEGO teams across the world who regularly visit. Our mission is to inspire children so it’s important we provide a vibrant, playful workplace that enables employees to deliver inspiring experiences for kids”.

Creating a sustainable workplace Sustainability is a focus for the LEGO Group, and this has been central to the design of the new Campus. Achieving a Gold level LEED certification, the Campus is a high quality, low-energy office building partly powered by solar panels installed on the roof of the nearby parking facility.

In addition, the Campus also features:

  • Special gypsum fibreboard – which saved 650,000 kg of CO2 emissions during construction, additionally 1000 tons of construction waste was recycled during the construction process
  • Sedum plants on roof surfaces collecting rainwater which irrigates the surrounding green spaces
  • Workplace waste is sorted into 10 different categories
  • Flexible and open workspaces with “green” partitions of plants and planters
  • All outdoor furniture was made from waste LEGO Bricks. 5000 kg of LEGO waste has been recycled.
  • A focus on biodiversity with a wealth of indigenous plants, trees and natural environments planted to support wildlife

LEGO Campus will officially open from April 5th for all LEGO colleagues and their families. Celebrating its 90th anniversary this year, the LEGO group has grown from a small carpenter's workshop to a brand present in more than 130 countries worldwide.

Picture of LEGO People House

Notes To The Editor

For further information, please contact  [email protected]

About the LEGO Group: The LEGO Group’s mission is to inspire and develop the builders of tomorrow through the power of play. The LEGO System in Play, with its foundation in LEGO bricks, allows children and fans to build and rebuild anything they can imagine.

The LEGO Group was founded in Billund, Denmark in 1932 by Ole Kirk Kristiansen, its name derived from the two Danish words LEg GOdt, which mean “Play Well.” Today, the LEGO Group remains a family-owned company headquartered in Billund with products sold in more than 130 countries worldwide. For more information: www.LEGO.com

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Where It’s Made: Visit the LEGO Factory in 360°

LEGO House , LEGO’s brand new visitor center , is now open in Billund, Denmark . The New York Times peeks at a few Experience Zones in the new building, as well as some of the LEGO-making machines within the factory in this short Daily 360° video tour .

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  2. LEGO's new museum in Billund, Denmark is a shrine to the 2x4 brick

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COMMENTS

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    After five years of construction and planning, the LEGO Group is celebrating the official opening of its state-of-the-art Campus at its headquarters in Billund, Denmark today. Designed by C.F. Møller Architects, the campus spans 54,000 square metres, creating an innovative workplace for approx. 2000 colleagues, and a home away from home for all LEGO Group colleagues across the world.

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