soho house nyc tour

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What to Do in SoHo NYC

And why you must visit.

With its many tourist attractions, as well as its cool vibe and gorgeous cast-iron architecture, SoHo is definitely worth visiting!

And, this post is a guide to things to do in SoHo, including where to eat, shop, and see art.

I also include a sample itinerary, family-friendly activities, and things to do at night.

To write this post, I relied on the extensive experiences that I and my fellow local tour guides of Free Tours by Foot have of SoHo.

We lead dozens of guided walking tours through the streets of SoHo every week, guiding hundreds of visitors.

And, in the video below, Tour Guide Katie takes you on a virtual walk through the neighborhood.

And we also run the popular NYC Travel Tips Facebook group.

We asked our roughly 200k members to share their pleasant surprises in SoHo.

Read what they had to say. We used some of their suggestions for this post.

Our group is made up of locals, like our tour guides, veteran NYC visitors, as well as newbies to the city.

Now, without further ado, let's get to the good stuff!

• Plan Your Visit
• Things to See and Do
• Places to Eat
• Things to Do in NYC
• Where to Stay in NYC
• NYC Neighborhoods Guide

Is SoHo Worth Visiting?

You can stroll its charming narrow, historic "cobblestone streets" (they are actually Belgium block streets) lined with art galleries.

The shopping is unrivaled and fits all budgets, with both designer boutiques and chain stores.

The food scene is interesting and there is always some kind of cultural activity to enjoy at night!

SoHo is also a fantastic neighborhood to stay in for tourists!

What Does SoHo Stand For?

SoHo stands for So uth of Ho uston Street.

The acronym was coined by Chester Rapkin, a city planning commissioner who published a report in the 1960s called “The South Houston Industrial Area”.

SoHo is located in Lower Manhattan and can be reached by multiple subway lines.

SoHo's boundaries are Houston Street in the north, Canal Street in the south, 6th Avenue in the west, and Crosby Street in the east.

How to get here:

You can use this Google Map , but how you get here depends on where you are going, as there are several subway stations scattered around SoHo. (Read about SoHo’s history below).

We visit SoHo every day on our SoHo, Little Italy, and Chinatown Tour as well as a few others. See our live schedule and let us take you here.

Several NYC subway lines run through parts of SoHo.

• C train to Spring Street Station
• N/R trains to Prince Street Station
• B/D/F/M to Broadway-Lafayette Station
• 6 train to Spring Street Station
• A/C;  J/Z, N/Q/R trains to Canal Street Station

We have 2 posts on the NYC subway that are very handy:

• Which MetroCard to Buy
• Navigating the Subway System

By Bus: M1, M20, M55

TIP:  Many hop-on-hop-off tourist buses  stop near SoHo.

How Much Time To Spend Here?

Give yourself at least 2 hours to stroll around, window-shop, and grab a pastry and espresso.

Our self-guided walking tour , created by one of our tour guide locals, should take you about 90 minutes if you don't stop often. You can use it for free on your phone or download our audio tour.

With shopping, popping into art galleries, and a meal, you could easily spend half or a full day in SoHo.

See our sections below on things to do , art galleries , shopping , and where to eat .

SoHo Itinerary

This itinerary can be followed in any order, depending on when you go. In the daytime, enjoy lunch, or in the evening, have dinner.

Explore the streets of SoHo. Spend an hour or two walking around admiring the beautiful architecture. Do some shopping.

Have some amazing pizza at Lombardi’s  and then visit some art galleries .

In the evening, see an inexpensive musical or theatrical performance .

For an in-depth experience, check out our GPS-led audio tour you can take any time, day or night.

Here's a sample.

We also have a downloadable self-guided tour of SoHo .

Top Attractions and Activities in SoHo

Take a Sightseeing Tour

We offer a daily, pay-what-you-wish walking tour of SoHo, Little Italy, and Chinatown .

If you cannot take our tour, try our GPS-led audio tour or our free self-guided tour of SoHo any time, day or night.

We also have a SoHo and Nolita Shopping Tour . For shopping suggestions, see below .

There are other paid tours of SoHo that may interest you, such as a photography tour or a pizza tour, and some are free with tourist passes .

Admire the Cast-Iron Architecture

SoHo is known worldwide for its beautiful, impressive cast-iron buildings.

With over 200 cast-iron buildings in the district, SoHo's Cast Iron District has the largest concentration of these buildings than anywhere else in the world.

Learn more about Soho’s cast-iron architecture from our GPS-led audio tour or our downloadable Self-Guided Tour of SoHo .

See Great Street Art

New York is known for its great street art.

SoHo is one of the top neighborhoods to see both permanent works of street art as well as random spray-paint art and sticker art.

Keep your eyes open while walking around SoHo as its sidewalks, building exteriors, and even lamp posts are covered with artistic surprises.

To see the best examples of street art, consider taking our Manhattan Street Art Tour , a 2-hour tour that includes the SoHo neighborhood and nearby neighborhoods.

We showcase the hidden street art that you just might walk by without noticing.

Visit Art Galleries

There are too many galleries in SoHo, NY to list them all. We do have a list below of some of the best galleries to visit.

If you walk along West Broadway between Houston Street and Spring Street, you'll find close to a dozen art galleries to pop into.

A must-see is The Earth Room . It's best described in pictures than words!

Here are some others we recommend:

• Eden Fine Art Contemporary & Pop Gallery
• DIA: The Broken Kilometer
• The Leslie-Lohman Museum of Art (LGBTQ)
• The Drawing Center
• Center for Italian Modern Art - CIMA
• Storefront for Art and Architecture
• SoHo Gallery for Digital Art
• Find more galleries here .

For even more ways to see great art for free, read our post on free museums , as well as our guide to free things to do in NYC .

Grab a Bite at the Storied Fanelli Café

Located at 94 Prince Street, the land Fanelli’s sits on can be traced back to 1644.

With many owners of the centuries, the Fanelli family purchased the business at 94 Prince in 1920.

During Prohibition, Fanelli’s was a ‘speakeasy’. Today you can have a drink there without breaking the law!

Note: The Fanelli Cafe is a stop on our self-guided tour of historic bars of NYC.

Experience the Cronut

Dominique Ansel Bakery at 189 Spring Street is the birthplace of the world-famous Cronut, a croissant-doughnut hybrid.

Created in 2013, this unique pastry innovation is trademarked by its creator, Dominique Ansel and pastry fans around the world have made it the most virally talked about dessert item in history.

If you want to try one, you’ll have to get there early, since they sell out fast!

For recommendations on other places to eat in SoHo, see the restaurant section in this post below.

Museum of Ice Cream

This is not your average museum! Spread out across 25,000 square feet over three floors, the Museum of Ice Cream is all about delighting your senses. 

Jump in the Sprinkle Pool – a swimming pool filled with ice cream sprinkles! Slide down a 3-story slide to get unlimited ice cream in different shapes and flavors!

This museum will make your kids happy campers - and if you like ice cream, you’ll be pretty happy yourself!

Sloomoo Institute

What kid doesn’t love slime? At the Sloomoo Institute, your kids can explore 8,000 square feet of interactive experiences all related to slime. 

They can sink their hands in more than 30 vats of scented slime, take a slime shower, design their own slime and much, much more!

Children's Museum of the Arts

A wonderful interactive museum featuring a clay bar, media room, and more. Open 10 am - 5 pm. It is free on Thursdays.

TIP: Read our post on free museums  for more kid-friendly museums that won't cost you a thing.

The New York City Fire Museum

This unique NYC museum strives to educate the public about the history and cultural heritage of the fire service of NYC.

Many of the exhibits are geared toward fire prevention and safety education to the public, especially children.

Kids can play with fire equipment dating back to the 1800s!

The museum is open 7 days a week (except major holidays): 10 am-5 pm

Tickets: $10 Adults | $5 Children | $8 Students, Seniors, Firefighters, AAA members (with ID) | Free for children under 2.

Vesuvio Playground

Lots of climbing structures, plenty of swings, and in warm weather a 3’ (1 m) pool and sprinklers.

See our master list of things to do with kids in NYC for dozens of activities, playgrounds, museums, attractions, and more that are kid-friendly.

Movie and TV Locations in SoHo

Many movies and TV shows have been filmed in SoHo. Here are two of the most famous:

Ghost - 102 Prince Street  This is where Demi Moore, Patrick Swayze, and Whoopi Goldberg filmed the 1990 movie Ghost.

Sex and the City - Louis K. Meisel Gallery at 141 Prince Street.

This gallery was used as the art gallery in which the character Charlotte worked.

TIP: Die-hard SATC fans, check out our Sex and the City self-guided tour and  how to visit Carrie Bradshaw’s apartment .

Things to Do at Night

SoHo has several places where you can see inexpensive Off-Broadway theater.

• SoHo Playhouse - quality theater for reasonable prices
• HERE - hybrid live performances in theatre, dance, music, puppetry, media, and visual art.

Be sure to check our post about how to get cheaper tickets on Broadway and Off-Broadway shows and plays .

• Film Forum - independent films as well as classics. Fantastic retrospectives
• Angelika Film Center - screens well-known independent movies
• City Winery -  A full-service restaurant and winery that also has live performances.
• Bowery Ballroom - Though east of SoHo in NoLita, it's worth checking out for top alternative bands.
• Ear Inn - Live music here on Mondays, Wednesdays, and Sundays. Ear Inn is a stop on our self-guided historic bars of NYC tour .

Bars and Lounges

From designer cocktails to bars with free shots and craft beer, you can find a lot in SoHo.

• Crosby Bar - an elegant bar in the Crosby Street Hotel
• Botanica Bar - a basement bar with live music
• JIMMY - a rooftop lounge with a great view

Check out our post on other things to do at night in NYC .

Restaurants and Other Places To Eat

The dining options listed below are all family-friendly, though the menus at high-end, expensive restaurants may not be ideal for most children.

Inexpensive $

• Ben's Pizza - corner of Thompson and Spring. (Scenes from Men in Black II were filmed here!)
• Chobani Shop - 152 Prince St. Mediterranean yogurt bar from the Chobani brand.
• Black Burger - 386 Canal St. Great burgers, curly fries, and milkshakes. Limited seating but you can take your food to go and sit on a bench in nearby Duarte Square.

Moderate $$

• Dean & Deluca  - 560 Broadway. A true SoHo original, Dean & Deluca opened in 1977. They sell sandwiches, salads, and fresh fruits.
• Lombardi’s - 32 Spring Street at the corner of Mott Street. The perfect way to finish your tour of SoHo is to eat at America’s very first pizzeria. Lombardi’s serves only pies and is CASH ONLY. It is very much worth it!
• Cupping Room Cafe - 359 W Broadway. Comfy atmosphere for sandwiches, salads, and especially good brunches.

Expensive $$$

• Balthazar - 80 Spring St. Worth the splurge for their seafood bar and steak frites . Also, croissants to die for. They are also known for a great brunch.
• MAMO - 323 W Broadway. Upscale, yummy pasta, and other Italian classics.
• Blue Ribbon Brasserie - 97 Sullivan St. New and traditional American prepared at the highest quality.

Pastries and Desserts

• Birdbath Bakery - 160 Prince St.
• Dominique Ansel - 189 Spring St.
• Georgetown Cupcake - 111 Mercer St.
• Balthazar Boulangerie - 80 Spring St.

Shopping in SoHo

Shops along the narrow streets of SoHo are mostly fashion designer stores with hefty price tags.

You can find Chloe, Miu Miu, Diane von Furstenberg, Moschino, and many many more.

If you are interested in high-quality products from independent merchants, try our SoHo and Nolita Shopping Tour .

Broadway between Houston and Canal is lined with clothing shops and has dozens of stores to get the latest and trendiest sneakers and shoes at reasonable prices.

See our long list and map of familiar chain stores  below .

Some unique shops to check out are:

MoMA Design Store  - 81 Spring Street

Creative and innovative products, some practical, like bags, glasses, and household items - all with a unique design.

They also carry knick-knacks, clothes, and jewelry. Of course, art books and posters can be found here.

TIP: Find out how to visit the Museum of Modern Art for free or at a concession  here .

Housing Works Bookstore and Cafe - 126 Crosby St

Housing Works Bookstore is more than a bookstore. Its mission since opening has been to fight the dual crises of homelessness and HIV/AIDS. 

Every item in this large shop is donated, and 100% of profits go to fund Housing Works' lifesaving services.

The bookstore has a fantastic selection and the cafe is a fun place to relax or enjoy a free and low-cost event offered throughout the week.

The Evolution Store - 687 Broadway

A most unusual store filled to the brim with natural history collectibles, and artifacts, like framed butterflies and insects, fossils, skeletons, and seashells, all beautifully kept.

Kids will find this store fascinating.

MUJI SoHo - 455 Broadway

Popular Japanese retailer with minimalist products, from stationery, travel gear, and clothing including apparel & home goods. Affordable and fun.

Apple Store   - 103 Prince Street

Stop in to recharge your phone, use their free WiFi, or use their restroom. Or just sit and relax for a while.

Chain Stores

• Adidas Originals Flagship Store
• AEO & Aerie Store
• Banana Republic
• Bloomingdale's
• Club Monaco Soho
• Converse Flagship Store
• Desigual New York Soho
• J. Crew Men
• Lady Foot Locker/Foot Locker
• Lucky Brand
• Lululemon Men's
• MAC Cosmetics
• Rag & Bone
• Steve Madden
• The North Face
• Urban Outfitters
• Victoria's Secret

History of SoHo

The land encompassing modern-day SoHo was marsh and forest land until Dutch Settlers established farms in the area in the 1640s.

An early Dutch map, the Manatus Map of 1639, shows plantations, roads, and structures in this area. A large portion of the land was owned during the 1660s by Augustus Herrman.

When he died, his brother-in-law, Nicholas Bayard, inherited the property, making him the largest landowner in Manhattan. (Bayard Street in Chinatown is named after Bayard).

By the late 1700s, large farms were being sold and subdivided in response to the growing population and urbanization of the City.

In the early 1800s, Broadway was paved and wealthier residents of the city began to build homes in the area to escape the increasingly crowded lower part of Manhattan.

By the 1850s and 60s, many fashionable hotels such as the famous St. Nicholas and premier department stores such as Tiffany’s, Lord & Taylor and Brooks Brothers had opened up.

Theaters and casinos sprang up along Broadway and the area became a hub of nightlife while the side streets were lined with expensive brothels.

In the 1870s and 1880s, the streets to the east and west of Broadway underwent a dramatic change when industry came to town.

This explosion of commercial activity prompted wealthy residents to flee the area and move further north of Manhattan.

Industrial growth also prompted the widespread use of cast iron to erect new factories in the district.

Approximately 250 cast-iron buildings stand in New York City and the majority of them are in SoHo.

It is these cast-iron buildings that give SoHo its distinct and stunning appearance.

Cast iron was an American architectural innovation and was cheaper to use for facades of buildings than stone or brick.

Cast iron is also pliable and easily molded so architects and builders could create intricately designed patterns in the Classical French and Italian styles while saving money.

In fact, many of the stone columns you will see on the ground level of cast-iron buildings are in fact cast iron painted to resemble stone.

Another advantage of cast iron that led to major changes in how buildings were made (and ultimately altered who and what resided in the neighborhood) was its strength.

The stronger construction allowed for window frames to be taller allowing for more sunlight into the interior of the buildings.

This was ideal for factories and industrial companies which benefited from this free source of lighting.

It was the advent of steel as a major construction material that brought an end to the cast-iron era.

Not only did cast iron disappear, but so did the higher-quality industry. From the 1910s to 1950s, SoHo’s beautiful buildings housed cheap, wholesale textile companies known as the "rag trade”.

Many factories illegally employed minors and immigrants for little pay to work in horrendous conditions known as ‘sweatshops’.

Numerous fires broke out in these factories and SoHo gained the nickname “Hell’s Hundred Acres.”  

Eventually, even these factories shut down and moved elsewhere in the city and SoHo became an abandoned industrial wasteland.

By the late 1960s unknown artists just starting their careers, cheap rents, huge spaces, and great light, made these former factories attractive.

Some of the first artists to move into SoHo were Donald Judd, Claes Oldenburg, and Carl Andre.

Other up-and-coming artists flocked to SoHo like Andy Warhol, Jean- Michel Basquiat and street artist Keith Haring and this urban wasteland became a hip, avant-garde destination.

It’s estimated that SoHo was home to about 2,000 artists by the early 1970s and by 1973 there were 33 art galleries.

The area had become so run-down and empty that city officials began discussions of the construction of a lower Manhattan expressway that came to be known as the LOMEX project.

LOMEX would have ripped through much of the heart of lower Manhattan and the historic buildings of SoHo would be demolished to make way for new housing construction.

Historic preservationists began to petition for SoHo to be designated as a protected historic district and in 1973, the SoHo-Cast Iron Historic District was created.

You can tell which streets are included in the district as they have brown street signs rather than the normal green signs.

SoHo’s significance in history has also been recognized nationally as it is listed on the National Register of Historic Places and was declared a National Historic Landmark in 1978.

By the mid-1970s the enormous size of the lofts and the charm of the narrow streets paved with Belgium blocks and lined with gorgeous buildings invited real estate developers to buy up buildings and rent prices skyrocketed.

By the mid-1980s, designer boutiques, chic restaurants, and art galleries opened and SoHo remains a fashion and art capital of the world.

Today, SoHo is one of the top travel destinations in the world. It is definitely a neighborhood you do not want to miss in NYC.

Related Posts:

• Top NYC Attractions
• Things to Do in Tribeca

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The 15 Best Things to Do in SoHo NYC – The Complete Guide 2024

The best attractions & places in soho nyc.

SoHo stands for South of Houston and is a world-famous shopping paradise and artist district in Manhattan, NYC. Bordered by Houston Street, Lafayette Street, and the western part of Broadway, you’ll find a lovely, bright part of the city that has become world-renowned, in part because it has been a backdrop for so many films and commercials.

You may also like:

• Shopping in SoHo
• Shopping in New York
• Things to do in Downtown Manhattan

By the way: you’ll find many more New York City spots in our Loving New York travel guides !

Table of Contents

My TOP 5 Things to Do in SoHo

SoHo is famous for so many reasons. There are a bunch of attractions, stores, and restaurants that it can be overwhelming especially if it’s your first time visiting. It’s a popular neighborhood and it’s very busy throughout the whole year. Here’s a list of what we highly recommend:

• Have breakfast at 12 Chairs  – This restaurant serves Israeli breakfast and is popular among the locals. 12 Chairs is one of our go-to SoHo breakfast spots and has always been exceptional. (56 MacDougal St, New York, NY 10012)
• Check out the amazing cast-iron architecture – SoHo is known for its amazing cast-iron architecture. It’s everywhere in the neighborhood, especially along Broadway. (Broadway and Prince St.)
• Go shopping on Broadway – This street is filled with many stores and boutiques. You’ll find our favorite vintage store, Vintage Twin along this street. (597 Broadway)
• Museum of Ice Cream – The interactive museum in the middle of Broadway is not only a hit on social media. There’s so much to discover and taste, you’ll love it.
• Visit the NYC Fire Museum  – Learn the history of the New York Fire Department. The NYC Fire Museum is great for families with children and worth the visit. (278 Spring St, New York, NY 10013)

Where is SoHo NYC located?

As you can see on the map below SoHo is located right in the center of Downtown Manhattan . From here, the Meatpacking District as well as the Brooklyn Bridge and Lower Manhattan are within walking distance. Neighboring Districts are Greenwich Village , Little Italy , Nolita, Tribeca and Hudson Square.

How to Get To Soho in New York

Metro: There are multiple trains that you can take to the neighborhood: You can take the following subway lines to get to SoHo NYC:

• R   W N Q to Prince Street
• B D F   M and to Broadway-Lafayette St
• 4 6 and A C E to Spring St
• 1 2  to Houston St
• 1 2 or 4 6 or J Z or A C E or N Q R W to Canal St

The 15 Best Things To Do in SoHo NYC

SoHo NYC is filled with a bunch of activities and events. There’s always something going on here. Our TOP 5 above are things we highly recommend but to be honest that list doesn’t stop there. There’s something for everyone in this wonderful neighborhood. Depending on the time of the year, SoHo can be filled with seasonal pop-up shops or activities on the street. If you’re into photography, this is a great place to photograph as well.

Wondering what to do in Soho NYC? Here’s my list of things I personally recommend you do!

These are the attractions worth checking out in Soho

01 Go shopping on Broadway

Broadway is probably one of the most well-known streets in NYC, and also runs right through the center of SoHo. Many big-name shops have their flagship stores right here on this street. Broadway is not only the longest street, but it is also the heart of shopping in SoHo .

You can find your mainstream stores such as Uniqlo and H&M. You can also try your hand with boutique shopping in SoHo . These stores curate their selection so it matches their brand identity and it makes for a better shopping experience.

02 Soho, Little Italy & Chinatown Walking Tour

Now known for their many excellent restaurants, shops and tourism, Manhattan’s SoHo, Little Italy and Chinatown neighborhoods offer the most varied stories of New York City. Take a 2-hour tour with a local guide and discover hidden gems and 19th century buildings.

03 Museum of Ice Cream

Located at 558 Broadway in SoHo, the Museum of Ice Cream features 13 all-new interactive art installations across 25,000 square feet over 3 floors. Besides multi-sensory installations, it boasts the biggest sprinkle pool to date. With exhibits like these, the Museum of Ice Cream NYC is not your traditional museum. If you’re a family with children, it’s really worth visiting the Museum of Ice Cream in SoHo.

Recommended:  The Best Museums in NYC

04 Explore SoHo with a camera

If you’re big into photography, then make sure to bring your camera to this neighborhood. SoHo fashion is some of the best fashion in the country and the art scene is top-notch as well. If photographing people isn’t your thing, then you also have the option of shooting the cast-iron buildings.

During the industrial revolution, cast-iron architecture was very popular as everyone was convinced that iron was much more substantial and fireproofed than steel. At the time, cast-iron fronts were built more often than normal wooden houses. These typical cast-iron buildings are the reason why so many producers decided to shoot their films or commercials on the streets of SoHo.

The fire escape staircases along with the architecture give the neighborhood its unique look. These beautiful buildings belong to SoHo similar to how yellow cabs belong to NYC.

05 Have breakfast at 12 Chairs

The name of the 12 Chair comes from the beginnings of the once small café, which only had 12 seats. Here you will find delicacies from Israel with a successful mix to the Russian cuisine. Sounds confusing, but it is super delicious. It is very popular both for brunch and dinner among the locals and is one of our go-to SoHo breakfast spots!

06 Enjoy a nice coffee in SoHo

La Colombe Coffee Roasters in SoHo NYC is a renowned coffee haven known for its meticulously crafted brews and minimalist ambiance. With its sleek design and dedication to quality, La Colombe offers an array of specialty coffee drinks, including their famous Draft Latte and Pure Black Cold Brew, drawing in coffee aficionados from all around.

My tip: These are the best cafés in SoHo NYC right now!

07 Keep an eye for pop-up events

As we mentioned above, depending on the time of the year, SoHo hosts numerous pop-up events. The latest one we went to was the popular Friend’s Pop-Up and Sarah Jessica Parker’s Shoe Pop-Up.

08 Dominique Ansel Bakery: Try the famous Cronut!

You’ve probably heard of the infamous cronut. That originally started at Dominique Ansel Bakery. When they first came out, it was almost impossible to get one because it would sell out right away.

Today the hustle and bustle has calmed down a bit, but we can still recommend a visit. Be sure to try the strawberry lychee tartlet or the croissants with coconut and chocolate!!!

09 Restaurant Boqueria: Eat the best tapas in town!

One of our highlights is the Boqueria in SoHo. We have walked past it 100 times and have not noticed it at all. Then it was recommended to us during a conversation and what can we say: it is really really good! We had to wait almost 30 minutes until we had two of the coveted seats. Both Tino and I would describe ourselves as Spain connoisseurs, so we were all the more surprised at HOW good the tapas were here. Took us right back to our summer vacations!

10 View independent movies

The Film Forum in SoHo/Greenwich Village is a non-profit theater that’s known for showing independent flicks. If you’re a big movie person, this place is for you. The theater opened in 1970 and is an iconic spot.

11 New York City Fire Museum

The former firehouse was reconstructed into a museum filled with three floors of New York City Fire Department history. Built-in 1904, the NYC Fire Museum cares for over 10,000 objects as well as archives, ephemera, and photographs that celebrate the history of the New York City Fire Department . You will also find a permanent memorial to the 343 members of the FDNY-EMS who lost their lives in the World Trade Center attacks on September 11, 2001. This museum is great for kids as younger friends of the FDNY are invited to try on an original firemen suit and can learn all about how firemen extinguish a fire.

12 Ride your bike around SoHo

If your time is limited and you want to check out as much of SoHo as you can, then we recommend just taking a bike . You’ll be able to see the many cobblestone streets, the art, and many fashionable people. It’s a lot to take in but definitely worth it.

You can rent a bike at the nearby Brooklyn Bridge Bike Rental or take one of the many bikes from the city bike program Citi Bike .

13 Leslie-Lohman Museum of Art: the world's only LGBTQ+ Art Museum

The Leslie-Lohman Museum of Art is one of the newest museums in New York and is the only one fully dedicated to LGBTQ+ art. It was recognized as a museum in 2016, but its roots trace back to 1969. 

The founders Charles Leslie and Fritz Lohman exhibited the first artworks in their Soho loft back then, and today they have over 25,000 objects in their collection. 

14 Learn the art of drawing

The Drawing Center is a museum and an art gallery in Soho that focuses on historical and contemporary drawing and is one of the best things to do in SoHo since its opening in 1977.

15 Enjoy a cocktail and amazing views at Jimmy at the James Hotel

From 5 pm onwards Jimmy at the James provides one of the best views you can get of downtown NYC. This rooftop bar in SoHo has some great drinks and nice seating areas. If you’re in the mood for a cocktail, make sure to visit the Jimmy at the James Hotel. If you get here by sunset, the views will be even better.

We consider Jimmy at the James one of the best bars in NYC .

🥇 Look no further: That‘s the only New York Travel Guide you need (300+ pages and 700+ reviews on Amazon)

Check out our preview here .

Attractions in SoHo

Many of New York’s major New York attractions  are located in this part of Manhattan so make sure to add them to you travel itinerary:

01 Eden Gallery SoHo

The Eden Gallery is an international contemporary art gallery with locations in NYC, Miami, Mykonos, London, and, soon, in Dubai. It was founded by Cathia Kimovsky in 1997 and has since grown into a worldwide network of high-end galleries that represent a multitude of international artists, each of whom has its own unique and modern approach to art. The artists from Eden Gallery collectively promote and represent contemporary optimism and colorful views of life. 

In each of Eden’s gallery spaces worldwide, it’s evident that they operate at the forefront of vibrant, modern culture with a spirit of commitment to the community among their curators, supporters, and artists. At this gallery, you’ll find pieces of art that are held to the highest standards and events, experiences, and exhibitions that are not only unforgettable but will leave you transformed and inspired. 

02 Alexander and Bonin

Alexander and Bonin Gallery was formed in 1995 by Ted Bonin and Carolyn Alexander. The primary focus of the collaboration was to support and represent the work of mid-career, established, and emerging contemporary international visionaries. Since its opening, the Alexander and Bonin Gallery has established a reputation for maintaining a diverse and rigorous program. 

The gallery was located in Chelsea on 10th Avenue from 1997 until 2016, when it moved to Walker Street in Tribeca, but is currently located in Soho on Wooster Street. Though the final move was not a significant move geographically, it allowed the partners to accurately represent 22 artists specializing in many types of contemporary art. You’ll find everything from contemporary sculptures and paintings to videos in this gallery. 

03 Arcadia Contemporary

Arcadia Contemporary Gallery was founded in 2001 and had its first location in Soho New York. It has had its current name since 2014, originally it was called Arcadia Fine Arts. After moving to Pasadena/California from 2016 to 2021, it has been back in Soho since 2021. This time in the Soho Art District on West Broadway. 

04 Broadway

Broadway is probably the most famous street in New York City and SoHo’s main shopping street. It is not only the longest shopping street, but also a commercial heart of the city.

05 Brooke Alexander Gallery

The Brooke Alexander Gallery was founded in Soho in 1968 by Carolyn and Brooke Alexander in an East 68th Street storefront. Though it’s now located on Wooster Street, it still proudly serves as a member of The Art Dealers Association of America today.

This art gallery began publishing prints and multiples for artists in 1968 and since then has published over 1,500 works. The Alexanders relocated the gallery a couple of times throughout the years, having moved from 68th Street to 57th Street in 1975, and then from 57th to Wooster Street in 1985. 

At some point in the early ‘90s, Brooke Alexander and his wife split up, and he became the sole director/owner of the gallery. His wife, Carolyn Alexander, went on to join the gallery’s former director, Ted Bonin, to create the Alexander and Bonin Gallery in 1995. Yet still, the Brooke Alexander Gallery has become known for its influence on New York’s late-20th century art scene. In fact, these efforts were recognized in 1995 as the gallery was honored at the Smithsonian Institution. 

06 Cast iron architecture

During the industrial revolution, cast-iron architecture was very popular as everyone was convinced that iron was much more substantial and fireproofed than steel. At the time, cast-iron fronts were built more often than normal wooden houses. These typical cast-iron buildings are the reason why so many producers decided to shoot their films or commercials on the streets of SoHo .

07 Color Factory New York

The Color Factory New York is a museum where all ages can embark on an interactive journey through 14 colorful art exhibits. From the bright yellow of New York’s famous cabs to the creamy brown of a delicious street pretzel, the Color Factory celebrates the city’s vibrant colors.

There’s a little surprise for visitors each time they visit, and you can take great photos in the diverse exhibits. All of this was developed by local and international artists and collaborators.

08 Fridman Gallery

The FRIDMAN GALLERY was officially opened in November 2013. The first exhibitions consisted of a series of collaborations with prominent curators and performances. Various lectures and events will also take place here.

09 Georges Berges Gallery

The Georges Berges Gallery can be found in the heart of Soho, where you’ll find a splendid mixture of consequential living artists from around the globe. The man, Georges Berges, has always had a way of looking at art with a worldly yet human view, and he used this to create his namesake gallery on Broadway. His vision was to use the gallery to bridge the gap between emerging international collectors and artists, which has been pushed forward recently after a second gallery was opened in Berlin. 

Yet, while he believes in representing emerging markets and the artists within them, he also knows how important it is to maintain a significant relationship with the artist and the art. At the Georges Berges Gallery, collectors can acquire original works from upcoming and established artists that have been shown and vetted by prestigious institutions, museums, and private collections around the world. 

10 Jeffrey Deitch

Anyone who’s a fan of New York City’s contemporary art scene knows the name, Jeffrey Deitch. He’s an esteemed curator and art dealer who’s best known for his gallery that operated from 1996 until 2010 called Deitch Projects, where he curated projects such as Post Human and Lives. After shuttering his art gallery, Deitch moved to Los Angeles, where he served as the Museum of Contemporary Art (MOCA) director until 2013. 

11 June Kelly Gallery

The June Kelly Gallery is a contemporary art gallery founded in 1987 within NYC’s historic Soho district. This gallery specializes in contemporary sculptures, paintings, photography, and drawings while representing works from a diverse group of established, mid-career, and emerging artists, many of whom have already achieved international acclaim and recognition. 

In the past, exhibitions displayed by the June Kelly Gallery have received numerous art world publication reviews from companies such as The New York Times, Art in America, and Sculpture Magazine. Such publications have not only profiled represented artists but have also featured the gallery on the cover. 

12 Leslie-Lohman Museum of Art

Many of the attractions and tours in SoHo and the surrounding neighborhoods are included in one of the New York City passes. So you can easily and quickly save up to 70% – how does it work?

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Best Restaurants in Soho NYC

SoHo is filled with many restaurants, cafes, and bars and the majority of them are very popular. There’s literally a place to eat in every corner of the neighborhood. Trendy and hip restaurants in SoHo NYC can be found scattered throughout the neighborhood. Fine dining and more up-scale restaurants in SoHo are perfect for a date or an anniversary. Below are some places we can recommend:

01 Balthazar

The stylish restaurant serves traditional French cuisine. Outside the menu you can also choose from the seafood bar and the delicacies from the Balthazar Bakery. The breakfast is legendary and the home-baked bread is especially convincing. By the way, you can get a lot more of it in the adjacent bakery.

02 Antique Garage

As the name suggests, the location used to be an old screwdriver garage, which was brought to life in 2003. The furnishing with antique paintings and lamps creates a relaxed, cosy atmosphere.  And then the food: the starters alone are already a blast. Try “Mezze” – these are Mediterranean little treats.

03 Aurora SoHo

Ever been to Italy? Well, if you’re in SoHo, you don’t need a plane ticket because Aurora is right in the neighborhood, bringing you the rich flavors of Piedmont. Aurora got its start back in 2003 in Williamsburg, Brooklyn when Chef Riccardo Buitoni and his pals decided their neighborhood needed a place for authentic Italian comfort food. And boy, did they deliver!

By 2007, Aurora was ready to grace SoHo with its delightful charm. Ever since, it’s been the trusted local favorite, distinguished by its commitment to freshness. The irresistible aroma of bread baking? That’s all them. The silky, luscious gelato? Crafted in-house. Every ingredient, sourced locally or imported straight from Italy, is part of the authentic experience.

But let me share some insider brunch wisdom: you absolutely need to try the Parma Benedict. Prosciutto, poached eggs, and burrata, all gently laid on a fluffy brioche and topped with a luxurious truffle hollandaise. What a way to brunch! And their Truffle French Fries? Simply delectable. They serve this mouthwatering menu on Saturdays and Sundays from 11:00 am until 3:30 pm. So, whenever you find yourself in SoHo between these hours, stop by Aurora—it’s an experience you’ll truly savor!

04 Black Tap NYC

Black Tap NYC is known for its delicious milkshakes & burgers and really worth a visit!

The BoCaphe is one of our favourite spots if we want to enjoy “Vietnamese French Cuisine” in a relaxed atmosphere.

Looking for more recommendations? We’ve got you covered! Here you find more spots here:

The 26 Best Restaurants in Soho Right Now

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Best Bars in Soho NYC

At the end of the day, if you’re looking to relax and unwind, SoHo is also filled with amazing bars and pubs. Make sure to visit Jimmy at the James, which is a popular SoHo rooftop bar where you’ll get an awesome view of the skyline and exceptional atmosphere.

01 142 Sullivan Bar

142 Sullivan Bar is a very popular little bar, especially with New Yorkers, in the Soho neighborhood, just two blocks from Bleecker Street and one block from W Houston Street.

We love this place because of the welcoming atmosphere, and: the cocktails and the wines are really good. 

02 Bar Moga

Bar Moga is a 1920s-era Japanese cocktail bar with jazz music, specializing in Craft Cocktails, Shochu, Japanese whiskey-based libations, and Yoshoku comfort food. Embracing the best this era of Japan had to offer. Yōshoku (洋食), or “western” dishes, are comfort food in Japan that boomed during the Taisho period, lending itself perfectly to the Bar Moga concept. Their signature cocktails incorporate traditional Japanese spirits into recipes inspired by the American prohibition era.

03 Fanelli Cafe

Located in the historic SoHo district of New York City, Fanelli Cafe is one of the city’s oldest bars, situated opposite The Mercer hotel.

The property at 94 Prince Street, where Fanelli Cafe currently resides, first appeared in the city’s tax assessment records in 1846. In 1847, Herman Gerken leased the wooden building on the site and opened a grocery store. By 1857, Gerken replaced it with a five-story brick building that still exists. 

The SoHo area underwent significant changes in the mid-19th century, transitioning from a residential neighborhood to a district lined with fashionable hotels, upscale stores, and brothels. Post-1870, the district became a hub for wholesale trade, featuring cast iron warehouses characteristic of today’s SoHo, an acronym for “south of Houston Street.”

04 Jimmy at the James Hotel

Here you have a 360° view of the skyline of Manhattan. At the pool you can enjoy classically inspired cocktails with herbs from the in-house roof garden.

05 Joe & The Juice

If you want to charge your batteries with fresh juices for a short time, we recommend “Joe & The Juice”. There are different areas to sit and the juices are really awesome!

Looking for more recommendations? Check out this article: 

The 13 Best Bars in Soho NYC Right Now

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Best Cafés in Soho NYC

If you don’t want to necessarily dine-in, you can always check out some SoHo cafes . There are artisanal tea and coffee shops and bakeries throughout the neighborhood and are great places to visit for a quick break.

01 12 Chairs

The name of the 12 Chair comes from the beginnings of the once small café, which only had 12 seats. Here you will find delicacies from Israel with a successful mix to the Russian cuisine. Sounds confusing, but it is super delicious. Very popular both for brunch and dinner.

02 Butler Bakeshop & Espresso Bar (SoHo)

Butler in SoHo NYC is the local gem renowned for its delectable breakfast, lunch, and everything in between. Indulge in freshly prepared meals and scrumptious baked goods, complemented by the finest espresso sourced from the esteemed artisans at Intelligentsia.

03 Chobani Joghurt Bar

This greek yoghurt bar is definitely one of NYC’s best. Here you will find everything that is organic and natural. As one of the most famous yogurt companies in the US their philosophy is that you cant beat natural ingredients, so they don’t try to. It’s definitely the perfect place to relax and recharge your batteries after a nice stroll through SOHO.

04 Citizens of SoHo

Our next stop brings us to Citizens of SoHo, where the warmth and charm of an Aussie neighborhood cafe meld seamlessly with the bustling energy of New York City. Open for brunch all day, Citizen’s embodies the feeling of a close-knit community amidst the sprawling metropolis, where locals gather over steaming cups of coffee and delightful meals.

Citizens first opened its doors in Chelsea in 2016, born from the shared vision of co-founders Justin Giuffrida and Andrew Geisel. Justin, from Melbourne (the world’s cafe capital), and Andrew, from the sunny Gold Coast, dreamt of bringing an authentic Australian cafe experience to the Big Apple while working together in an NYC coffee shop.

For food recommendations, I urge you to try their Famous Smashing Avo, a gluten-free and vegetarian-friendly dish that features avocado tossed with feta and lime, served on a thick-cut multigrain toast and garnished with pickled onion, radish, pumpkin seeds, and beetroot hummus.

If you’re in the mood for a sweet indulgence, their Banana Bread French Toast is a must-try. It’s an elevated take on the classic, featuring maple banana bread French toast adorned with caramelized bananas and mascarpone. Drizzles of miso butterscotch and sprinkles of black sesame soy powder add a unique flavor twist, and a garnish of fresh mint leaves provides the perfect finishing touch. 

05 Dominique Ansel Bakery

You can find more great spots here:

The 14 Best Cafés in Soho NYC

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SoHo Stores: Shopping in SoHo

Because of the high number of designer stores in SoHo , this district quickly became one of the most famous places to live and arguably the number one destination for shopping in New York City . If you’re looking for the latest trends, creative and stylish fashion, then make no mistake about it, this is the neighborhood to go to. You can also find well-known stores such as:

• Zara (503 Broadway)
• Adidas Originals  (115 Spring Street)
• H&M (591 Broadway)
• Nike  (529 Broadway)
• Louis Vuitton  (116 Greene Street)
• Prada (575 Broadway)
• Moncler (99 Prince Street)

We also recommend checking out the Converse Speciality Store (560 Broadway) as well. They have good deals for our favorite casual Converse shoe and they have a “design your own Converse” corner where you can be creative and are able to decide how your shoes should look like.

SoHo also has a famous brand called  Woolrich  (125 Wooster Street). You can buy your warmest winter jacket here for 20% less compared to its European stores. A little further down Spring Street, Mercer Street and Prince Street, you will find the Apple Store (103 Prince Street) and Free People (99 Spring Street) with more stores to satisfy your needs.

The Best Boutiques in SoHo

In addition to mainstream stores, boutiques in SoHo are cleverly curated shops that cater specifically to their customers. Boutique shopping in NYC is a great way to find unique pieces that you won’t necessarily find in bigger department stores. SoHo invites you to discover little creative shops, ran by young New Yorkers who sell their handcrafted products.

SoHo in New York is a lot more than just the big names of fashion magazines . Narrow alleyways, side streets, and sales carts on the sidewalks have a variety of special gifts and memories that you can purchase for a great deal.

Your SoHo shopping experience will be a memory that you’ll never forget, that’s for sure. Our personal tip – check out the MoMa Design Store on Spring Street. New York City has a lot of MoMa stores, but we think the one in SoHo is the best one. Another tip – visit SoHo during the week because the weekend can be really busy.

My Recommendation: Check out this article:

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Best Galleries in SoHo

For the longest time, SoHo has been a key element of the New York art scene. Because of extremely high rent prices in the area, most of the galleries have now moved to areas like Chelsea . However, SoHo still offers great art galleries that you can visit if you’re interested in it.

One of the best galleries in SoHo is the Drawing Center on Wooster Street. They extended the space by another 50% making it even more worth visiting. Some other interesting galleries are 287 Spring (287 Spring St) or Eden Gallery (470 Broome St). During your walk around SoHo, you’ll see many other spaces that could tickle your fancy.

01 Alexander and Bonin

02 arcadia contemporary, 03 brooke alexander gallery.

Find more spots in my article about the best Art Galleries in SoHo NYC here:

The 17 Best Art Galleries in SoHo NYC

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Best Hotels in Soho NYC

Staying in SoHo has many advantages. You’ll always be surrounded by some of the best atmosphere, bars, restaurants, cafes, and shops in NYC. If you decide to stay in the neighborhood please check out these amazing hotels.

01 11 Howard, New York, a Member of Design Hotels

5 stars | Indulge in luxury at 11 Howard, New York, a Member of Design Hotels, conveniently located near Soho, Bowery, Chinatown, and Little Italy in Manhattan. This stylish hotel offers complimentary WiFi throughout and features a chic bar for unwinding after a day of exploration.

Guest rooms boast Scandinavian-inspired décor and unique artwork, complemented by modern amenities like a flat-screen TV. The hotel’s French restaurant, designed in collaboration with renowned restaurateur Stephan Starr, promises an exquisite dining experience. With a 24-hour front desk, guests can enjoy seamless service throughout their stay. Conveniently close to landmarks like One World Trade Center and the 9/11 Memorial & Museum, 11 Howard provides easy access to Manhattan’s attractions.

02 Courtyard by Marriott New York Manhattan / Soho

3 stars | Just a short stroll from Greenwich Village, this Courtyard New York Manhattan offers comfortable, air-conditioned accommodations and convenient amenities including Table 181 restaurant, a Starbucks outlet, and a fitness room. 

Rooms at Courtyard New York Manhattan SoHo are spacious and feature a flat-screen TV, complimentary WiFi, and tea/coffee-making facilities. Each room also includes a work area. Conveniently located near Houston Street underground train station, the hotel provides easy access to nearby attractions such as the Empire State Building.

03 Crosby Street Hotel

5 stars | In my opinion, the design hotel “Crosby Street Hotel” is one of the most beautiful hotels in all of New York. Like “The Mercer”, it is located in trendy and exclusive SoHo in the direct vicinity of the Museum of Modern Art Design (MOMA). The area is perfect for going out, shopping and eating!

The 86 rooms and suites are super-stylish. The rooms are large, high, open and bright. The interior – for which Kit Kemp is responsible – offers a wonderful contrast to the loft-like windows , which are huge and reach down to the floor. Everything looks modern, but not without warmth. An absolute design highlight! The Crosby Bar & Terrace offers high standard food at any time of day – the cocktails in particular have a very good reputation.

04 JG Sohotel

3 stars | Located in New York’s vibrant SoHo district, JG Sohotel offers comfortable, air-conditioned rooms equipped with cable TV. Situated just over a mile from the National September 11 Memorial & Museum, and within easy reach of attractions like the Flatiron Building and The Highline Park, this non-smoking property provides convenient access to the city’s landmarks. 

Guests can enjoy free WiFi and city views in select rooms, along with private bathrooms featuring showers and hairdryers. Bed linen and towels are provided for added convenience. Nearby attractions include One World Trade Center, NYU – New York University, and Brooklyn Bridge.

05 ModernHaus SoHo

5 stars | The ModernHaus (formerly known as the James Hotel) is located in SoHo and only a few blocks from another popular hotel, The Dominick. Being located in SoHo, you’ll have access to some of the best stores in the world. The ModernHaus has a nice rooftop pool with amazing views.

Find the Best Hotels in SoHo NYC and the Best Hotels in New York here:

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Is SoHo worth visiting?

This NYC neighborhood is, without hesitation, absolutely worth visiting . It’s filled with a variety of shopping stores, art galleries, restaurants, and the cast-iron architecture which SoHo is known for is always great to look at. Aside from the many shopping opportunities, it’s also the neighborhood for many celebrities and figures.

A lot of them stay in this area when they visit New York City. For example, Rihanna was spotted staying at the Mercer Hotel . On any given day, you’re most likely to spot a celebrity or a model if you look hard enough. Actually, you might even walk by one and not even notice. Because of its popularity and demand, Soho is one of the most expensive neighborhoods in the city.

Nearby Neighborhoods

SoHo is an amazing place to visit and is one of the best places to visit in Manhattan . It’s definitely an area that tourists should check out. Once you’re finished with SoHo make sure to swing by the nearby neighborhoods below.

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Similar Neighborhoods to SoHo NYC

If you enjoyed SoHo, below are similar neighborhoods that we think you’ll enjoy. Also, if you’d like to check out the areas with a  guided tour, make sure to look into our favorite walking tour of Little Italy, Chinatown and SoHo .

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What does SoHo stand for?

SoHo is short for South of Houston Street. Houston Street is a big street in Lower Manhattan that goes from Hudson River to East River. Fun Fact: In this case Houston is not pronounced like the city in Texas but more like “how-ston”.

Where is SoHo NYC?

SoHo NYC is located in Lower Manhattan. Since SoHo in this case is an acronym for South of Houston Street the name already suggests that its located in the South of Houston Street. SoHo is close to Little Italy and Chinatown, as well as Hudson Square and Greenwich Village.

What to see in SoHo NYC?

In SoHo you find many galleries so it’s the perfect neighborhood for art fans. Moreover there are some really nice restaurants and cafes in SoHo. For all ice cream lovers there is the Ice Cream Museum located at 558 Broadway in SoHo. This neighborhood is also famous for it’s cast iron architecture.

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I'm a true New York fan! Not only have I visited the city over 25 times but also have I spent several months here at a time. On my blog I show you the best and most beautiful spots of the city, so that you have a really good time! You can also find lots of insider tips in our New York travel guide . Also check out my hotel finder for New York !

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Top 32 Things To Do in Soho, NYC! (Unique & Fun Ideas for Every Budget!)

• Posted by by Elle-Rose
• Updated: August 31, 2023
• 10 minute read

Are you looking for things to do in Soho, NYC? If so, keep reading for all our favorite ideas!

If you’re visiting NYC, you might be looking for things to do in Soho, NYC. Well, you’ve come to the right place!

Soho is one of the nicest neighborhoods in NYC. There’s plenty to do there, from shopping, to arts, to food and sightseeing.

Soho is also one of our favorite neighborhoods in NYC, and we’ve spent many years narrowing down our list of things to do in Soho, NYC.

In this list, we’ve also included some suggestions from nearby neighborhoods too (like the Lower East Side, and Greenwich Village).

Don’t worry, every suggestion is either in the heart of Soho, or within a 10 minute walk! So, let’s get into it!

Here are our favorite things to do in Soho, NYC…

Dominique ansel bakery.

First on our list of things to do in Soho NYC, it’s visiting Dominique Ansel Bakery .

This is one of the best bakeries in the city, and it’s a stand-out choice for anyone visiting the Soho area.

This bakery were actually the great minds behind the ‘Cronut’ and you’ll find long lines each morning here, as people try to secure one of these precious commodities!

However, if you head there in the afternoon or evening, whilst the Cronuts might be sold-out, you can try all of their other baked goods, without the queues.

I recommend the caramelized croissant (pictured below)! So delicious and such a great choice for things to do in Soho, NYC.

Explore the local art galleries

Next on our list of things to do in Soho, NYC, it’s exploring the local art galleries.

One of the most charming things about Soho as a neighborhood, is just how much art there is here.

You’ll find larger galleries like the Leslie-Lohman Museum of Art and The Drawing Center, which are both fantastic…

But if you venture to West Broadway (between Prince St and Spring St) you’ll find lots of smaller galleries, each beautiful in their own right, and with free admission too. It’s a great choice for things to do in Soho NYC.

Have lunch at Thai Diner

Next on our list of things to do in Soho, NYC, it’s visiting the Thai Diner .

If you ask any local, chances are they’d rate Thai Diner as one of the best restaurants in the area.

It’s quirky, fun, and (most importantly) the food is super delicious. It’s a great choice for things to do in Soho.

Visit ‘Goods for the Study’ on Mulberry St

Our next suggestion for things to do in Soho, is visiting the cute little store called ‘ Goods for the Study ‘.

The store has two halves, but we absolutely love the side of the store tha sells pens and pencils. Look, we know this might sound a bit boring (it’s a pen shop?) but it’s so much fun.

If you loved stationery as a child, you’re going to feel so much joy looking around this shop!

There are more pens than you’ve ever seen, and you can try them all! It’s such a great choice for things to do in Soho NYC.

Read more NYC recommendations:  60 free and cheap things to do in NYC!

Visit the ‘Stick With Me’ sweet store

Next on our list of things to do in Soho NYC, it’s something perfect for anyone with a sweet tooth!

Stick With Me is a wonderful (but teeny tiny) sweet and chocolate shop, specializing in the most wonderful sweets and homemade chocolates.

The range of flavors, and the skill involved in making these little treasures, makes this place worth checking out. We guarantee you’re going to absolutely adore it.

It’s such a great choice for things to do in Soho, and you can buy them as little souvenirs for friends back home too.

My personal favorite is the passionfruit flavored candy, and their passionfruit toffees too!

Read more about exploring NYC: Top 20 most famous streets in NYC!

Little Cupcake Bakeshop

Another suggestion for anyone with a sweet tooth, this next idea for things to do in Soho is a perfect snack-stop.

The Little Cupcake bakeshop is located just on the edge of Soho, and it’s home to some of the most beautiful cupcakes you’ve ever tried!

And their cookies are amazing too!

Read more NYC food inspiration: 19 of the best cake shops in NYC!

The Fiat Cafe

The Fiat Cafe is next on our list of things to do in Soho, NYC.

If you’re looking for fun and quirky cafes in Soho, then the Fiat Cafe is going to tick all your boxes.

Locals absolutely it here, as do visitors, and it’s no surprise because the food is wonderful and the decor is charming and cozy.

It’s a lovely choice for things to do in Soho and great for a date night.

Read more NYC ideas: Our top 50 places for breakfast in NYC!

Go spectacle shopping

Soho is known for shopping, but it’s actually one of the best neighborhoods in NYC for spectacle shopping.

So, if you’re a glasses wearer, you might want to make some time for browsing the many independent glasses stores in Soho.

It’s so great to try on lots of different shapes, sizes and colors and one of our favorite things to do in Soho. Some boutiques we recommend are:

• Credo New York Eyewear
• Oliver Peoples
• MYKITA Shop New York Soho
• Silver Lining Opticians
• Selima Optique
• SEE Eyewear

Check out the local street art

Next on our list of things to do in Soho, NYC, it’s checking out the local street art.

You’ll find street art on almost every corner in Soho, and it’s worth just strolling around the area to soak it all in.

Book a slot at the Aire Ancient baths (it’s a spa!)

Aire Ancient baths are next on our list of things to do in Soho, NYC.

This is one of the best spas in New York City, and it’s truly unique too. You’ll venture underground into this magical stone haven, hidden under the city streets.

The spa consists of many different pools, with different temperatures and features.

It’s romantic, magical and definitely one of my favorite things to do in Soho, NYC.

Read more about visiting NYC: 18 best thrift stores in NYC!

Breakfast at Sadelle’s

If you can get a table, then we really recommend checking out Sadelle’s for breakfast.

I think this is my favorite breakfast place in Soho, without contest.

It’s traditional New York breakfast food, so think bagels, cream cheese, smoked salmon and other delicious things.

The smoked fish here is their specialty, and they do it to absolute perfection. It’s an amazing choice for things to do in Soho, don’t miss it!

Also, just to add: The coleslaw here, is the BEST coleslaw I have ever eaten in my entire life.

Read more NYC ideas: Where to find the best cheesecake in NYC… 20 places you need to try!

Museum of Icecream

The Museum of Icecream is our next idea for things to do in Soho, NYC.

The Museum of Icecream is unlike any other, it’s certainly not the traditional museum you’re probably used to.

Full of interactive and fun exhibitions and photo opportunities, it’s a lot of fun and definitely, somewhere you’ll want to check out!

Click here to book tickets!

Next on our list of fun things to do in Soho, it’s dining at the Soho Diner .

This restaurant is an all-day diner (they’re open until 3am!) that is decked out in the most gorgeous, fun and retro styling.

The food on offer is traditional diner food, but elevated and slightly more sophisticated than you’d expect!

And don’t get us started on their apple pie… it’s so delicious, you have to try it!

Read more NYC recommendations: Our top 23 themed restaurants in NYC

Read more NYC ideas: Where to find the best cookies in NYC!

Get a tattoo

Some of the best tattoo studios in NYC are located in Soho, so our next suggestion for things to do in Soho… is getting a tattoo!

An NYC tattoo is a perfect permanent souvenir from your big trip to the city!

Our top tip? You should look out for flash sale signs (a great way to get a reduction!).

My most recent tattoo is from Uplift tattoo in Soho , and I really recommend the experience and artists!

Take a food tour

Next on our list of things to do in Soho, it’s taking a food tour. If you want to try some local food, and try lots all in gone day – this is a great choice.

There are lots of local food tours that depart around the Soho area, and that’s primarily because this part of Manhattan is known for how much amazing food there is.

Here are some food tours I recommend:

Read more NYC inspiration: 25 best bars on the Lower East Side!

The Ghostbusters HQ (Hook and Ladder 8)

Next on our list of fun things to do in Soho, it’s finding the Ghostbusters HQ (also known as Hook and Ladder 8).

If you’re a movie fan, then seeking out this amazing movie location is a must-do!

You can’t go inside, but it’s well worth grabbing a photo on the outside, and it’s such a quick and easy pick for things to do in Soho NYC.

Read more NYC inspiration: Our ultimate guide to Little Tokyo in NYC!

Visit Prince Street Pizza

Next on our list of things to do in Soho NYC, it’s visiting THE BEST PIZZA IN NYC.

Yes, we said it. This is the best pizza in the city.

Prince Street Pizza is amazing, delicious, life-changing, you name it. Our favorite things to order are a pepperoni square, and a cheese slice. Different types of pizza, and both are equally delicious.

Seriously, please try this place. it’ll change your view on pizza forever. it’s an amazing choice for things to do in Soho NYC.

Our top tip? To avoid the queue, arrive early between 10am – 11.30am, or mid-afternoon (around 3pm).

Read more NYC food recommendations: 28 places to find the best pizza in NYC!

Find the ‘Good Luck Spot’

Need a little bit of luck? Then you need to add the good luck spot to your list of things to do in Soho.

You’ll find the good luck spot on Thompson St, where it crosses with W Houston St.

Read more NYC inspiration: 40 fun things to do alone in NYC

Have brunch at Shuka

Next up on our list of things to do in Soho, it’s crunching at Shuka .

This place is a super cute brunch place, and it’s a little more unique than a lot of brunch places in the Soho neighborhood.

You’ll find delicious middle eastern / eastern mediterranean cuisine here, and the food is packed full of flavor. It’s a great choice for things to do in Soho, NYC.

Li-Lac Chocolates

If you want to buy yourself something sweet, then visiting the cute little chocolate shop called li-Lac Chocolates is a perfect choice for things to do in Soho!

When walking into this chocolate shop you’re hit immediately with the smell of sweet, creamy chocolate. It’s like stepping into a Parisian chocolate boutique.

In their counters, they have plenty of different chocolate truffles, sweets and bars to try – and it’s simply wonderful.

Treat yourself to oysters

Have you ever had oysters in NYC before? If not, it’s next on our list of things to do in Soho, NYC.

There are actually plenty of oyster bars in Soho you can try, and we’ve listed a few of our favorites below:

• Lure Fishbar
• The Oyster Bar
• Mermaid Oyster Bar
• ZZ’s Clam Bar

Read more NYC inspiration: Where to find the best oysters in NYC (18 locations to try!)

Read more NYC inspiration: 31 awesome places for bottomless brunch in NYC

Grab a slice at Upside Pizza

Next on our list of things to do in Soho NYC, it’s grabbing a slice of traditional NYC pizza at Upside Pizza .

Grabbing a slice at Upside Pizza in NYC is one of those typical New York things to do in Soho, NYC.

Grab a slice, watch the world go by, and enjoy one of the best slices of pizza in the city.

Read more about NYC food: Where to find the best soul food in NYC

Go thrift shopping

Our next suggestion for things to do in Soho NYC, is thrift shopping!

There are some amazing thrift shops in NYC, and many of them are located in Soho or close to Soho.

The best bit about thrift shopping in the Soho area? The items tend to be really great quality and really unique finds. Some of the best finds I’ve seen have been from Soho’s best thrift stores.

Here are some specific thrift stores I recommend:

• Second Street Thrift Store
• What Goes Around Comes Around
• The RealReal
• The Re-Shop

Have brunch at Bubby’s

One of the most popular brunch spots in Soho, has to be Bubby’s . So of course, our next suggestion for things to do in Soho, is to enjoy brunch there.

Bubby’s is lovely, friendly and laid back – and their brunch selection is delicious!

If you can book ahead, we’d certainly recommend it, because Bubby’s is hugely popular. Especially at the weekend.

Sip Champagne in Sweet Rehab

If you love patisserie and pastries (and champagne), then you’re going to fall head over heels with Sweet Rehab.

This champagne and patisserie bar is for anyone who wants to sip champagne surrounded by perfect sweet treats, in a gorgeous sophisticated setting.

This is a lovely choice for things to do in Soho NYC, especially for when you need a little rest during all the sightseeing!

Read more NYC inspiration: 18 of the best restaurants in Tribeca, NYC

Take a walking tour

Next on our list of things to do in Soho NYC, it’s taking a walking tour.

There are lots of great things to see around the Soho area – and a guided walking tour is a great way to see them all.

I love walking tours because it’s a chance to see parts of the city you don’t usually see, and it’s great to have the insider knowledge too!

Admire the artitecture

One thing you’ll definitely enjoy in Soho, is just enjoying the buildings and the historical architecture.

This part of the city feels a lot different from the Downtown Business District, and also the Midtown / Times Square area, so it’s kind of nice just to wander around and soak it all in.

Cocktails at Beyond the Pale

Next up on our list of things to do in Soho, NYC, it’s cocktails!

If you want to enjoy some gorgeously designed cocktails in a sophisticated and lively setting, then we really recommend Beyond the Pale .

The selling point here, is that they have NYC’s first tequila highball machine! So make sure you try a cocktail off that part of the menu.

Head into Chinatown

Next on our list of things to do in Soho, it’s walking into Chinatown. Chinatown is only a short walk from Soho, and it invites a whole new perspective on NYC.

You’ll also find a whole new menu of food options in Chinatown, so it’s certainly worth walking over to see for yourself what it’s all about.

Read more NYC inspiration: Top 22 restaurants in Greenwich Village, NYC

Do a New York City bus tour

Many of the city’s bus tours have stops in Soho, so you’ll be able to start a NYC bus tour from the heart of Soho.

So, obviously, next on our list, is taking a bus tour of the city! You’ll depart from Soho, and arrive back after completing the full loop!

It’s great fun, and a superb way to see the city.

Visit Balthazar Boulangerie

Next on our list of things to do in Soho, NYC, it’s visiting Balthazar Boulangerie.

This is one of Soho’s most famous and recognized restaurants, and its a must-visit if you’re in the area.

Think classic, cozy and delicious french food! It’s a gorgeous place to enjoy lunch or dinner in Soho.

We figured we’d save the most obvious suggestion for last!

Soho is (of course) a pretty wonderful shopping destination, so shopping is a pretty must-do on the list of things to do in Soho NYC.

Many consider Soho as one of the best shopping districts in the city, so enjoy!

We hope this list of things to do in Soho NYC has been helpful!

Now you’ve read all our ideas for things to do in Soho, NYC, let us know which you’re going to visit first! Soho is such a great neighborhood in New York, and we know you’re going to love it!

Read more NYC recommendations: Top 15 upscale restaurants in NYC

Elle-Rose is the owner and editor of The World and Then Some! She has been a professional travel writer for over 12 years, writing for many different publications, including this one. Elle-Rose is a city break expert, and she specializes in popular locations such as NYC, London, Las Vegas and Dubai, regularly visiting to stay on top of new attractions, restaurants and hotels. Elle-Rose is super active on TikTok (@theworldandthensome), and loves filming video content in the cities she visits - so go and say hello!

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Amenities & Services

• Outdoor Swimming Pool (seasonal)
• Spa treatments (on request)
• 24 hour front desk
• Air conditioning
• No pets allowed
• Shopping area nearby
• Swimming pool

Need to Know

• Pets are not allowed.
• Laptops are allowed in the Drawing Room & Vinyl Room until 6pm, except when there is an event taking place. Laptops are not permitted on the bar, in the restaurant, or on the roof.
• Phone calls are permitted by the elevators, in the stairwell, and in the Vinyl Room until 6pm.
• When checking in you need to be able to show a valid photographic proof of identity (drivers licence, passport or national ID card) as well as the debit or credit card used to make your booking. If you’re unable to produce this we may terminate your booking without refund and you won’t be allowed to stay.
•  Plus members enjoy exclusive rates at select Soho House properties.
•  Please log in to access Plus Member rates.
•  Room-only rate; room upgrade and additional benefits are not included.

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Soho House New York

Chelsea, New York City, New York, United States

• Full Review
• Beautiful, sophisticated, urban rooms in the trendy Meatpacking district
• Rooms have velvet chairs and distressed wood floors, walls, and beam ceilings
• Access to private club facilities from an exclusive brand
• "Medium" and "Big" room types are spacious and have freestanding tubs
• Cool amenities such as “One While Changing” in-room bartender service
• Generous toiletry spreads including Cowshed bath products
• Stocked minibars come with gourmet snacks, liquor, wine, and coffee
• Egyptian cotton sheets, bathrobes and slippers
• Hair straighteners in all rooms (along with the usual hairdryers)
• A scene-y rooftop pool and terrace (seasonal) with sensational views
• Library, free Wi-Fi, and a private screening room
• Fitness center (though small)
• Prices are high, even for a New York City luxury hotel
• Staff may not treat guests quite as well as full-time members
• Hotel guests are allowed only one visitor at a time!
• Some people might detect an air of pretension
• No photos allowed in the common areas
• Don't even think about taking the toiletries home -- a charge will incur!
• Some street noise from lower floors may be heard

Bottom Line

The Soho House New York -- not to be confused with SoHo , the neighborhood -- is a members-only club that caters to the film and media industries. The Meatpacking district locale also has 30 luxury hotel rooms -- Small, Medium and Big -- that are open to the public. Despite the impressive cuisine (an improvement from days past), food still takes a slight backseat to the hip party scene; alcohol is pervasive in and out of the rooms, from the late-night cocktail scene, to the fully stocked minibars (with fresh lemon and limes), to the "One While Changing," where guests receive a personal in-room visit from a bartender between the hours of work and play. Throw in the infamous rooftop pool and terrace -- which some consider worth the price alone -- the Cowshed spa, library, and free Wi-Fi (for those who attempt to get work done), and it's clear there's not another hotel in NYC quite like it.

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An exclusive club-like atmosphere -- because that's what it is..

If the understated entrance of Soho House is meant to throw off general bypassers, then it succeeds. This cobblestoned section of 9th Avenue is a hub of gentrified activity, but the black iron awning -- a contrast against the beige brick converted warehouse -- blends in, until guests discover a small sign that is meant to look like a London street sign, paying homage to its roots across the pond. The club was founded in London in the '90s, and British influences extend to the interior decor as well.

The front desk is heavily guarded by a small team of polished and friendly staff that greets members, visitors of members, and hotel guests. Check-in is personal -- sometimes even done by the General Manager himself -- and then guests are whizzed up to their rooms via one of two elevators.

Those who choose to stay here pay steep prices not just for the rooms but for access to the private enclave -- in other words, Floor Six. This is where the club space is located with a restaurant, bar, and modern art collection. There's a buzz throughout most of the day, from breakfast (brunch on weekends) until the wee hours when the late-night menu is served. Attractive movers and shakers working on laptops, impressing colleagues, or dining at a number of chic sitting areas are omnipresent. Members are "creative" types, while Wall Street types, supposedly, aren't welcome to join, but that doesn't mean that Soho House has an absence of monetary worth. Quite the opposite. There's a distinct whiff of pretension that can come and go, which isn't from the staff -- they are friendly -- but rather from some of the members themselves.

One floor above sits the rectangular rooftop pool and terrace. With decor that changes annually, cushy lounge chairs, umbrellas, and striking city views, this is one of the most coveted summer spots in Manhattan . (Fans of Sex and the City may remember when Samantha sneaked into the club to use this pool.) There's a salad bar serving healthy fare, and servers make the rounds delivering bottled water or colorful cocktails.

At night, expect to dress up. The cocktail hour is prime time, and drinks flow until late at night. The age range is wide (there's even a special membership for women ages 27 and under) but strict house rules -- like no pairs in the toilets -- help ensure the party atmosphere stays classy.

In the Meatpacking District, close to excellent restaurant, shops and the High Line

Soho House is smack in the center of Manhattan's Meatpacking District -- a trendy nabe adjacent to Chelsea and West Village . The area's name refers to its historical past as home to hundreds of slaughterhouses and meat processing plants; later, it was a cruising ground for prostitutes. These days, after a major transformation, it has become a fashionable neighborhood with a lively nightlife scene. Open since 2003, The Soho House credits itself for importing cool to the area, while others attribute the start of gentrification to the designer boutiques.

Fancy shops and expensive, celebrity-chef restaurants are prevalent throughout the neighborhood, and at night, plunging necklines and sky-high heels appear as the young and trendy meander the cobblestone streets. The revelry lasts until long past the midnight hour on weekends, and lower rooms may experience street noise. Not to say that the neighborhood is all about partying. There's a Citi bike station directly across the street, and the High Line Park entrance is nearby for sunset walks. Hudson River Park provides a great bike and running path. Taxis are easy to get from here, or the front desk can arrange private transportation. For the few staying here who might actually be taking the Subway, the A, C, E, 1, 2, 3 and L station to Brooklyn are all within walking distance.

Gorgeous, urban rooms with rustic woods and velvet chairs

The Soho House has 30 rooms that all went through a major renovation in 2013. Rooms differ slightly depending on the size -- Small, Medium and Big, ranging from 300 to 750 square feet -- but they share many of the main ingredients. The decor is a blend of industrial-chic and sophisticated Britannia; details may include painted exposed brick, velvet chairs, rich rugs, brocade fabrics, and wood -- lots of wood, from hardwood floors to wood-beamed ceilings to, in some, rustic wall paneling. The style may strike some as slightly bohemian (in the same vein as the Gramercy Park Hotel ), which seems appropriate given the club's targeting of creative types.

All have impressive (and expensive) minibars with still and sparkling water, snacks (including some from Dean & Deluca), full-size liquor bottles, Perrier Jouet champagne, and sodas. Along with fancy glassware, there's a cutting board, knife (for the fresh lime and lemon), a Nespresso coffee machine, and a proper tea set (this is a London-based company, after all). Upscale extras include REVO Heritage Sound Systems, Egyptian Cotton sheets, bathrobes, and slippers. Bathrooms have walk-in showers with rainforest steam and showerhead systems, an abundant spread of toiletries with everything from deodorant to toothpaste to tampons, and an impressive range of Cowshed products in full-size bottles. These are free to use but guests will be charged the full price of the bottles if they take them upon departure. Rooms also come with bandaids, convertors and chargers. A pre-loaded iPad is available upon request.

Small Rooms have queen beds, while Medium and Big Rooms have king beds. All rooms have a "One While Changing" card -- a true trademark of the Soho House brand -- that allows guests to call for a personal visit from the bartender in between the hours of work and play, when guests are changing into their evening attire. This is a free service and is available each night of the stay.

Guests have an opportunity to mix and mingle with New York's social set over an impressive food and bev program.

Not always known for its food, The Soho House has made cuisine a priority in recent years. Breakfast items like egg sandwiches, poached eggs on toast with avocado, the super food bowl, and housemade granola satiate the working crowd during the week, while the weekend brunch offers a generous spread of seafood, fruit, and champagne.

An all-day menu includes classics like artisanal cheeses, a chicken club sandwich, linguine, scallops, and a filet. The late-night menu includes marinated olives, a burger, meatballs, and fried calamari. Desserts include more cheeses, chocolate almond torte, and strawberry rhubarb crisp. The cocktail list offers signature items like the Soho Mule -- a take on a classic Moscow Mule, and many wines are offered by the glass, carafe, and/or bottle.

During warmer months is when the rooftop comes alive with a small but fabulous rectangular pool lined with lounge chairs and beautiful people. The terrace provides spots to have drinks and meetings while munching on gourmet salads. Seating is first come, first serve here too, and poolside service is available. There are designated children's hours.

The on-site spa is open to members and guests and offers Cowshed products, mud soaks, massages, facials, waxing, and body treatments. In-room treatments are also available.

A private 44-seat screening room on the fourth floor, a library, and small fitness center are all open to hotel guests, too. The schedule for the cinema and any special events is posted throughout the building. Free Wi-Fi is available throughout.

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10+ Soho Application Tips (2024): How to Get Into Soho House — from a member

Table of Contents

Looking for Soho House application tips? Here’s everything you need to know about how to get into the Soho House — from a member!

This post may contain affiliate links. Check out my  Disclosure & Privacy Policy  for more information.

Looking to apply to be a member of the Soho House ?

The Soho House is known across the world as one of the best exclusive communities for creatives, but how do you become a member?

In this post, I’ll be sharing everything you need to know about applying for a Soho House membership, plus tons of application tips to give yourself the best shot of getting in, including:

• A Step-by-Step Application Guide to the Soho House
• 10 tips to make your Soho House Application stand out

Soho House Application FAQ

from a member!

P.S. – I highly suggest reading my sister post Soho House Membership: Everything You Need to Know for a full Soho House breakdown before applying for your membership!

How to Become a Soho House Member: Application Advice (from a member)

Why Should I Become a Soho House Member?

Photo Courtesy: Soho House Bangkok

The biggest reasons for applying for a Soho House membership include gaining access to the infamous Soho Houses, exclusive events and workshops, and a plethora of networking opportunities.

Not to mention many of the houses offer wellness facilities such as a pool and gym that are automatically included in your membership.

Overall if you’re a creative yearning a new workspace and a community of like-minded individuals, this is for you.

How Long Does the Soho House Application Take to Complete?

Photo Courtesy: Soho River House

Despite popular belief, the Soho House application itself is pretty straightforward and only takes 15-20 minutes.

But from personal experience, to prep all your answers and application information I suggest setting aside 1 hour to do your Soho House application from start to finish.

Membership Types: Applying for the Soho House

Photo Courtesy: Babington House

I go over each membership type in loads of detail in my Soho House Membership guide , but here’s a quick overview of each:

➡️ Local House or Every House : For the majority of the memberships you’ll have the option to choose between one local house or all houses, which in the name, gives you access to only one of the Soho Houses or all of them. Personally, unless you’re super keen to save $$ on your membership, I would choose ‘All Houses’.

➡️ Soho House Membership : gives you access to all Soho House membership perks including house access, events, onsite facilities and exclusive Soho House discounts.

➡️ Under 27 Membership : the same as a Soho House membership but at a reduced rate if you’re under 27. These discounts last until you’re 31 so if you’re on the fence about applying I suggest doing it now!

➡️ The Soho Friends Membership : for those that don’t quite fit the Soho House membership a Soho Friends membership gives you access to certain areas of the houses and events, and is significantly cheaper than a normal membership.

➡️ City Without Houses Membership : for those that don’t have a Soho House in their city this membership allows you to attend and network at Soho Houses local events and gains you access to the houses when you travel.

➡️ Soho Works Membership : A work-specific membership for creative professionals adjacent to the Soho House brand, only available in certain locations.

Step-by-Step Application Guide to the Soho House

Photo Courtesy: Electric House

The first step to becoming a Soho House member is applying, so time to submit that application my friend! Here’s a step-by-step guide:

⮕ Go to sohohouse.com/apply

From here you’ll be asked to make an account, which you’ll need to apply for your membership.

Once you’ve made your account this is what you’ll see!

⮕ Choose Your Membership

Next, you’ll need to choose your membership type based on your location and a ‘Local House’ membership or ‘Every House’ membership.

You’ll also choose your payment term for your membership here, and if you’re under 27 (they’ll ask you for your birthday when you make an account) you’ll see the discount applied on your membership fee.

⮕ Fill in Your Profile

From here you’ll need to fill in some personal bits including your mobile number, nationality, how you identify yourself, and a clear headshot.

You’ll also need to fill in some personal details about where you work, the type of work you do, what you do and your work email.

⮕ Tell Soho House About You

Now’s your time to shine! And tell Soho House all about how you’d make an amazing member 😊

They’ll what to know your reasoning for applying, your creative interests, a description of your job, your passions, hobbies, and how you’d utilize the membership to the fullest. Be thorough!

In the ‘About you’ section they’ll also ask you for your social handles and website links, just fill in as many as you have.

In this section you’ll also be asked if you know an existing Soho House member that can refer you, if you do, put their name and email; if you don’t, just switch the toggle ‘I don’t know any Soho House members yet’ .

⮕ Answer their Diversity and Inclusion Section

Soho House aims to be as diverse as possible so if any of the diversity and inclusion categories apply to you, make sure to fill it in!

P.S. – Not fitting into any of the categories doesn’t lessen your chance of getting into the Soho House.

⮕ Go Over the House Rules

The House Rules are super important to the Soho House (especially ones like no taking photos in the houses), make sure you read all of them carefully before you submit your application.

⮕ Choose Your Payment Terms and Submit Your Application

And that’s it! Your last step will be to provide your payment info and submit your application.

It’s here you can confirm whether you want your payment term to be monthly or annually so make sure you do so before you submit — as the money will come out of your account once you’re accepted.

P.S. – Don’t forget you’ll need to pay an Induction fee, but this can be redeemed at their restaurants upon joining.

💭 What happens after I submit my Soho House application? After your application is submitted it could take anywhere from a few weeks to a few months to hear back as applicants are reviewed by the Membership team in their quarterly meetings. From my experience (which I think was quite lucky) I was accepted into the Soho House within two weeks of applying in late December, 2022. But it truly varies person by person!

10+ Soho House Application Tips & Advice

Photo Courtesy: Soho House Copenhagen

Before you submit your Soho House application, here are some things to keep in mind when you apply to ace your submission (from a Soho member…i.e. me!).

And yes, if you’re wondering ‘What should I write in my Soho House application?’ — we’ll get there!

1. Decide Why You Want to Be a Soho House Member

Photo Courtesy: Soho House Rome

Before you even think about filling in the Soho House application form, take a pause.

“Why do you want to be a part of the Soho House?”

Whether you’re an artist looking for inspiration, a creative tech entrepreneur in search of collaboration, or a designer wanting to share ideas, knowing your motive will make applying for the Soho House x10 easier.

If you’re stuck on ideas you can definitely tie it back to a desire to elevate your personal and professional growth, which Soho House is perfect for!

Whatever your reason, it’s essential to be genuine and provide details as Soho House values authenticity.

2. Prepare Your Application Answers in Advance: Crafting a Winning First Impression

Photo Courtesy: Soho House Barcelona

Embarking on your Soho House application journey might stir up feelings reminiscent of prepping for a big job interview or drafting a college application. It’s exciting, a tad nerve-wracking, and undeniably important.

But just like those pivotal moments, success often hinges on thorough preparation, so make sure you:

✏️ Do Your Homework

Start by diving deep into the ethos and culture of Soho House. What values resonate with you that you can put on your application? What kind of members are they looking for?

The more you grasp their core philosophy, the better you can tailor your answers to reflect a genuine alignment with their community.

✏️ Authenticity is Key

While it’s essential to present your best self, it’s equally crucial to be genuine. Soho House appreciates authenticity so rather than trying to fit into a mold you think they’d appreciate, let your true self shine through.

Authentic stories, experiences, and aspirations resonate more than generic responses.

✏️ Seek Feedback

Once you’ve got your draft ready, share it with trusted friends or mentors.

Fresh eyes can offer invaluable perspectives, catching nuances or angles you might have missed.

They can also point out areas or things you’ve done that’d make you a great member you might not have even realized!

3. Make Sure You Meet the Applicant Criteria: Ensuring Your Foot’s in the Right Door

Photo Courtesy: Soho House Paris

Soho House isn’t your average membership club where anyone with the fees can saunter in, you have to fit the vibes.

✅ Dive into the Specifics

Soho House typically caters to individuals within the creative industries. Now, ‘creative’ is a broad term, and it’s worth deciphering. Are you an artist, filmmaker, designer, or perhaps a writer?

Or maybe you’re in a field that doesn’t traditionally scream “creative” but has a unique, innovative twist that sets it apart. Understand where you fit in and make it clear on your application.

✅ Reflect on Your Contribution

It’s not just about what Soho House can offer you, but what you can bring to the Soho House community. What unique experiences, insights, or energies do you carry?

Being aligned with their criteria means not only meeting their standards but enhancing the rich tapestry of the existing community which is sure to make you standout.

P.S. – This could be anything from your background to a unique personal struggle you’ve overcome, a creative project you’ve taken on, or sharing your personal business journey!

✅ Don’t be Something You’re Not

Soho House, with its emphasis on creativity and innovation, may not be the right fit for everyone. And that’s okay!

Before diving deep into the application process, ensure that your aspirations, personality, and professional background resonate with the club’s ethos.

At the end of the day, it’s about finding a community where you naturally belong, not trying to force-fit yourself into one.

✅ Keep Updated

Membership criteria can evolve over time. So what was true a year ago might not hold water today.

Before you apply make sure to pay a quick visit to their official website for the most up-to-date applicant criteria.

4. Show Your Work: Letting Your Craft Do the Talking

Photo Courtesy: Soho House New York

There’s one timeless phrase that every creator, innovator, and trailblazer knows all too well: “Show, don’t tell.” , and that’s because it’s true!

When it comes to the Soho House – a haven for the creatively inclined – merely stating your accomplishments or roles won’t make as much of an impact as showing them.

From sharing your socials to your portfolio, your business, or a creative project you worked on, be sure to show them that you’re dedicated to your craft.

5. Tell Them Exactly How You’d Use Your Soho House Membership: Imagining Yourself in the House

Photo Courtesy: Soho Beach House Canouan

One thing I made sure to do on my application was state exactly how I planned to use the houses once I was a member.

This could include anything from attending the events to form genuine connections with fellow creatives, to making use of the amenities and facilities to spark inspiration and conversation.

Whatever it is sharing these specifics breathes life into your Soho House application, which can only be a good thing!

6. Don’t Be Arrogant: The Art of Authenticity in Your Application

Photo Courtesy: Soho House West Hollywood

In vibrant communities like Soho House: Authenticity trumps arrogance.

While sharing all your wins on your application make sure not to come off like they’d be stupid not to let you in, or they probably won’t!

Remember, your application is a two-way street.

You’re offering your unique skills and perspectives to the Soho House community, but you’re also there to absorb, connect, and grow.

Frame your application with this mutual give-and-take in mind.

7. Link Your Socials: Your Digital Handshake to Soho House

Photo Courtesy: Soho House Nashville

In today’s digital age, our social media profiles often serve as windows to our world, alongside our personal and professional endeavors.

Because of this, linking your socials will most definitely help with your Soho House application (but don’t worry, you don’t have to be Instagram or Tik Tok famous to get accepted).

P.S. – If you’re a super private person, just link to your LinkedIn instead!

8. Get a Referral: The Golden Ticket to Amplify Your Application

Photo Courtesy: Soho House Hong Kong

Navigating the world of Soho House applications can feel a tad daunting, but you probably didn’t know there’s a hidden ace up many successful applicants’ sleeves. Enter the power of a referral.

Much like in many exclusive circles, a nod from someone already on the inside can significantly elevate your chances.

With that said, if you know anyone who’s an existing member, be sure to ask them if you can list them as a referral before you apply.

P.S. – The existing member will get an email directly from Soho House saying you listed them as a referral, so only do this with people you know in real life!

9. Set Aside Joining Fees: Planning for Your Membership In Advance

Photo Courtesy: Soho House Berlin

Stepping into the world of Soho House isn’t just about crafting the perfect application or having the right connections. Let’s be candid; it comes with a price tag.

And while the experiences and networking opportunities can be invaluable, you need to ensure you’re financially prepared to have a membership year-round.

💳 Understand the Cost

Fees for a Soho House membership vary greatly on your membership type (you can calculate what your membership fees would be here ), but you’re looking at a few thousand guaranteed for a yearly membership + a couple hundred in induction fees. You can pay this monthly or annually.

💳 Factor in the Extras

While your membership offers access to a plethora of amenities, certain experiences or events might come at an additional cost.

To factor in these extras you’ll need to ask…

• Will I be visiting their restaurants or co-working at the houses frequently?
• How many paid workshops or events will I be attending a month?

All the extras of a Soho House Membership add up quite quickly, so just something to bear in mind!

💳 Consider the Value

It’s not just about the dollars and cents. Before setting aside the fees, reflect on the value you’re receiving in return.

• Will the networking opportunities propel your career?
• Do the amenities and spaces align with your lifestyle?

Ensuring a Soho House membership provides value tailored to your needs can make the financial commitment and membership fees feel worthwhile.

10. Be Patient

Photo Courtesy: Soho House Austin

Patience is often overlooked in our fast-paced world, but when it comes to your Soho House application, you’ll need it.

As I said before, the Soho House Membership team meets quarterly to go over applications — meaning you could not hear back from a few weeks to a few months depending on when you apply.

Their meticulous selection process ensures that every member aligns with their ethos and community values, so just trust the process!

Most importantly resist the urge to send frequent follow-up emails or calls . Bombarding the Soho House team can come off as overly eager or even pushy.

Bonus Tip: Apply now if you’re under 27

You get a discounted rate until you’re 31 if you do! Make the most of it 😉

Photo Courtesy: Shoreditch House

Q: How often does the Soho House Accept New Members?

A: Soho House reviews applications at its quarterly meetings. But the exact dates of these meetings aren’t shared with the public

Q: How long does a Soho Application Take?

A: Around 15 minutes, but I suggest setting aside an hour to complete everything thoroughly!

Q: How long is the waiting list for Soho House?

A: The length of the waiting list can be a bit elusive — changing based on demand and membership turnover, in other words, we’ll never fully know.

Q: Do I need a referral to be accepted into the Soho House?

A: It helps, but isn’t necessary! Just make sure to have a strong application.

Q: Does Soho House accept everyone?

A: Soho House is selective in its membership process, with a keen emphasis on embracing creative professionals.

That being said, not every applicant will receive the nod of approval as above all it’s about alignment with the club’s values and culture.

Q: How do I make a successful Soho House application?

A: Beyond showcasing your professional achievements, it’s vital to be authentically you. Dive deep into why you want to join, how you can enrich the community, and what aspects of the Soho House resonate with you personally.

Q: Is it hard to get accepted to Soho House?

A: Given Soho House’s reputation for exclusivity and the exceptional benefits it offers, the application process can be competitive. But, with the right approach and genuine alignment, there’s a high probability you’ll get in.

Q: How does Soho House pick members?

A: The selection focuses on finding individuals who not only gel with their creative community but also demonstrate a genuine passion for the house’s principles.

They also want to see clearly you can add distinct value to the Soho House.

Q: What type of people get accepted to Soho House?

A: While many members hail from creative domains, Soho House is an evolving space that values diversity.

While a ‘traditional’ creative background is the standard, a tapestry of experiences and unique perspectives are equally cherished.

Q: What should I write on my Soho House Application?

A: Your application should be a reflection of you — honest and vibrant. Spotlight your creative endeavors, professional milestones, and personal experiences that showcase your fit and enthusiasm for the community.

Q: How can I get into the Soho House if I don’t know anyone there?

A: While having a referral from an existing member can give you an edge, it’s not a be-all-end-all. A compelling, genuine application can still open the doors for you. Just follow the rest of the tips above!

Q: Can a professional not working in the creative or entertainment industry become a member of the Soho House?

A: Absolutely! While there’s a fondness for the creative and entertainment sectors, Soho House recognizes the value of varied expertise. If you believe you bring a fresh perspective or unique value, don’t hesitate to apply.

Also keep in mind that ‘creative’ doesn’t just mean the traditional creative jobs we think of (like artists or designers etc.).

Q: Is a Soho House membership worth it?

A: If you want ample networking opportunities, luxurious experiences, and a space for continuous learning and growth in your local community, a Soho House membership can be super valuable for personal and professional growth — at least in my opinion!

Thanks for reading my Soho House Membership Guide. If you enjoyed it, let me know on  Instagram !

Check out more soho house guides:.

• Soho House Membership: Your Ultimate Guide — from a member
• How Much Does a Soho House Membership Cost?
• 10+ Soho Application Tips: How to Get Into Soho House — from a member
• Soho Friends Membership: Everything You Need to Know
• Soho Works Membership: Everything You Need to Know
• Soho Farmhouse: Everything You Need to Know — from a member
• Soho Farmhouse Spa: Everything You Need to Know
• Soho House Paris: Everything You Need to Know
• Soho House Rome: Everything You Need to Know

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SoHo, Little Italy, Chinatown Walking Tour

Explore three culture-rich neighborhoods in the heart of nyc.

• When 1 PM daily
• Duration 2 hours
• Meeting Point Spring Street Park (corner of 6th Avenue and Spring Street)

$39 per adult

Local experts, worry-free booking.

Check Availability

• Meeting Point
• Travel Tips

• Hear stories of immigrants coming together in this melting pot of many different cultures.
• Look for celebrities in the Cast-Iron District of SoHo, featuring trendy shops on cobblestone streets.
• Learn the history of Mafia hits and Chinese gangs that once ruled these streets.
• Window-shop the chic boutiques and galleries filling former slaughterhouses and meat markets.
• Be awed by true tales from the Tong Wars, a forgotten chapter of New York history.

What you'll do

We pack a lot into two hours on this NYC walking tour of three of Manhattan’s most fascinating neighborhoods. We’ll start with SoHo, admiring the architecture of the Cast Iron Historic District and maybe even spotting celebrities often seen on its trendy streets.

From there, your guide whisks you off to Italy — Little Italy, that is — where you’ll soak up the sights and smells of this colorful corner of NYC. It’s not all pizza and stromboli here, though. You’ll also see former mob sites and hear all about the infamous mobster John Gotti.

Finally, stroll over to Chinatown, right next door yet a completely different cultural experience. Be dazzled by the variety of Chinese shops and signs on display as you learn about this immigrant community. Our tour ends in the former Five Points, now Columbus Park, infamous in the 19th century as one of the city’s most dangerous areas.

It’s just 2-3 miles of walking as your guide helps you navigate the streets of Manhattan so you see the best of Chinatown, Little Italy, and SoHo. Plus, our early afternoon start time keeps your morning and afternoon free for more sightseeing.

Gorgeous architecture, trendy shops, and cobblestone streets in the Cast Iron Historic District

Little Italy

A vibrant district alive with the sights, sounds, and smells of Italy

From the turn-of-the-century Tong Wars to the soup dumplings of today

Make this tour private

Book this tour for just your group, starting at $23.33 per adult

Plan your trip

Tour ending point.

The tour ends at Columbus Park on Mulberry Street near Mosco Street.

Refund policy

We offer a 100% refund up to 24 hours before the start time.

Meeting point

Where to meet your guide: We meet at Spring Street Park near the corner of Spring Street and 6th Avenue (also known as Avenue of the Americas).

Getting to there by public transit: By subway, take the downtown C or E train to Spring Street station or 1 to Houston Street.

How much walking is there?

There’s 2-3 miles of walking at a moderate pace. If mobility is an issue, please arrange for a private tour.

Can I do the High Line and Chelsea Walking Tour at 9:30 a.m. before this tour?

Yes, you will have enough time to get from one tour to the other. The High Line tour ends at 11:30 a.m. Take the nearby downtown C or E train just two stops to Spring Street where the SoHo, Little Italy, Chinatown Walking Tour begins. Feel free to ask your guide for additional help.

Is there food or shopping during the tour?

There may be short stops during the tour to purchase different types of ethnic foods if you wish, and your guide can share recommendations. However, this isn’t a food tour, and there’s no time to sit and eat a full meal — we have a lot to cover! If you’re interested in shopping, your guide can direct you to areas of interest to visit when the tour has ended, and you’ll enjoy plenty of window-shopping as you stroll the different neighborhoods.

What is the rescheduling policy?

We understand plans change. You can always change your tour 24 hours or more before you tour. We offer a 100% refund up to 24 hours prior to your tour start time. Within 24 hours of your tour, we would have incurred hard costs and therefore cannot allow rescheduling or cancellation without costs.

When should I get there?

Plan to show up 15 minutes early. The tour starts promptly, and you may not be able to catch up if you arrive late.

What if it rains?

Our tours run rain or shine, so please check the local forecast to plan. In rare cases when we have to cancel for extreme weather, we’ll offer you the chance to reschedule or give a full refund.

Are gratuities included?

Tips are always appreciated but never expected. They’re a great way to tell your guide they did an awesome job and show your appreciation.

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The SoHo Cast Iron Historic District Walking Tour

The district of South Houston, also known as the SoHo, is an important part of New York City’s tourism. This neighborhood, which became a National Historic Landmark in 1978, is a living example of America’s transformation. Throughout the years, this area has been utilized for a lot of purposes. Hence, it now preserves a rich history that is popular worldwide.

The land of SoHo has witnessed the urbanization of New York. From the time when New York City was struggling to now when it has everything, this place has played its role cast-iron. 

What is SoHo?

SoHo district encompasses more than 200 historical buildings that were constructed in the latter half of the 19 th century of cast iron. This century is known for the innovation in terms of the usage of steel and the construction of skyscrapers while allowing the same traditional elegance as carved stone. Because of this innovation, you will see every block of SoHo having quite impressive architecture and portraying a sense of rich history. 

If you are in New York and want to view the history and architecture of the SoHo, then you are in the right place. In this guide, we will help you get familiar with the area and how you can navigate it in the best way for a walking tour. Let’s get started.

Walking Tours

People from all over the globe come to explore the streets of South Houston. There are many ways for the tourists to enjoy the environment of the area, but going around in a car is definitely not a good one. The most popular way to get to know this place is to walk around in its streets and explore the rich history and architecture. That is why tourists from a lot of different countries book walking tours of SoHo. 

This way, they get the real deal on the history of the district in the best way possible. On this tour, you will find all the remarkable places and facts of SoHo highlighted. These places are famous for their versatile history, and thus, the area can easily grab the attention of everyone.

The walking tours of the SoHo cast-iron district provide the visitors with all the details they need. 

The Popular Cast Iron Buildings

SoHo is known as the house of Cast-Iron buildings. Back in the days, architects decided to use iron and steel to produce giant buildings. The metal was cheaper than stone, and it could be prepared in factories, so no heavy labor was required.

The main concept behind the all-metal building was to keep the window of expansion open. The workers would just unscrew the setup and expand it anytime they wanted. Even though now obsolete, these buildings were once a hallmark of New York.

Some of these buildings are still intact in their position. These draw major attention from the travelers and hence are famous worldwide. Included in every walking tour, some of the most important cast-iron buildings of SoHo are mentioned below:

Gunther Building

When the cast-iron buildings got popular in the field of architecture, builders started trying all sorts of experiments. This beautiful masterpiece was produced as a result of an experiment too.

Situated in the prime location of Green Street, the Gunther building is a 6-story tall building. The specialty of its construction is that it hides an optical illusion in itself. Each floor of this building is bigger than the other one, and thus this building looks a lot taller than it already is. 

These days, the building is utilized for multiple purposes. The top floors have either offices or galleries while the ground floor features a private boutique. The visitors love to explore the building or otherwise, spend their time in the fashion boutique. 

Scholastic Building

This building might seem like a part of all the other historic buildings, but it’s not. This 10-story building was built quite long after the cast iron became old fashioned. It replaced a garage in 1954, and the builders decided to use metal for its construction. This decision was made in order to preserve the whole cast iron vibe of the neighborhood.

It is now a headquarters for the publishing company, Scholastic Corporation. It features eye-pleasing, attention-grabbing exterior and equally wonderful interior of the offices. A lot of tourists are seen taking photos and shooting videos outside this beautiful building. 

New Era Building

Covering a total land area of 90,000 square feet, this building was designed as a headquarters for The New Era Printing Company. But when it was completed, it was sold to represent the Butler Brothers Company, a mail-order business.

This amazing masterpiece of a cast-iron building had eight floors with the most balanced architecture. This building kept gaining attention because of its bright green exterior and the huge floor-to-ceiling windows. However, the building caught fire on December 29, 1927, which caused damage of about one million dollars. The fire burned for almost two hours before anyone noticed it – this caused the partial collapse of all the eight floors of the building. 

This building has represented a lot of franchises. Its tenants included some fitness centers, fashion consultants, clothing designers, and the Swiss Institute.

Roosevelt Building

To generate the funding for his hospital, James H. Roosevelt, a famous estate holder, sold his house to create this building. It was designed by the very hands of Richard Morris Hunt, who was behind the design of the Statue of Liberty’s Pedestal, the Breakers in Newport, RI, for the Vanderbilt family, and the Fifth Avenue facade of the Metropolitan Museum of Art.

The unique thing about this building is that it is not painted over to mimic the brick made ones. It represents the whole concept of Roosevelt to maintain the originality of iron and showcasing it, as is. 

This building is included in one of the last cast-iron buildings of New York City. Right now, it is home to several fashion boutiques and private shops. 

Little Singer Building

This amazing 12-story structure was built in 1903 to serve as the headquarters of the famous sewing machine company called Singer. 

Known as the Singer Sewing Machine Building, this Beaux-Art building (Link with Best Beaux-Arts Buildings in New York City ) was designed by Ernest Flagg. It complemented its surroundings with red-brick and green-painted ironwork. It featured long windows and the all-time signature cast-iron balconies. Its interior was carefully designed in order to provide optimum lights in the offices. 

The company used it for a long time until they outgrew this headquarters and moved in the world’s tallest building (47-story) of that time in Liberty Street. Since then, this building has been called the “Little” Singer Building. However, their Liberty Street headquarters was demolished, and it became the largest building to be demolished until the Twin Towers came down. 

Currently, this place features some popular fashionwear shops and has been a center of attraction for tourists. People come and spend their time in the shops of the Little Singer exploring the fashion sense of New York 

Fleitmann and Co. Building

This beautiful piece of architecture was built in the year 1891 for a company of dry-goods named Fleitmann and Co. It was a six-story building located at the corner of the infamous Broome Street. When the company moved from this building in 1912, this building was converted into apartments. Alfred Zucker designed it in the Romanesque Revival style.

This building became popular for tourists because of its unique exterior. This building features a pair of arches that stretch from the pavement to the third floor and is flanked by smaller entry arches.

E.V Haughwout Building

This highly incomparable five-story building was built in the year 1857. It was the headquarters of the famous good ware company called E.V Haughwout. This building caught attention soon after it was completed. The reason for all the attention was not only its beauty, but it got famous because it was one of the first buildings to utilize metal as the core structure. This building also featured the first-ever passenger elevator of New York and hence received immense popularity. 

Right now, this building is being used by a lot of co-op tenants. Tourists from all over the world are seen exploring and shopping in the shops of this historic building.

Some Fun Facts about SoHo Walking Tour:

Even though South Houston is mostly famous for its cast-iron works, this neighborhood has a lot of hidden gems as well. A walking tour to SoHo District is considered the best way to explore this place because of many reasons. One of them is that you can observe the interesting historical facts only by wandering in the streets of SoHo. Some of these important facts are mentioned below:

The Hollow Columns:    The cast-iron columns are hollow from the inside. When you knock them, you can feel the resonance on your hand.

The Old School Magnet Trick:   You can easily differentiate between a real cast-iron building and a knock-off. All you need is a magnet and you can see if it attracts the metal or not.

Sneak Peek of the Reality:   Even though the builders tried to disguise the metallic appearances of the buildings, you can still see some screws on the walls and columns.

Expansion Marks:   The area where the buildings got expanded can be seen easily hiding under some decorative touch, such as stars made from the cast iron.

The Excelsior Ironworks:   A single company, Excelsior Iron Works, produced cast iron in bulk to build these iconic structures. If looked closely, the stamps of the manufacturers can still be seen in some buildings. 

Marks of Old Times:  The street signs of South Houston are different than the rest of the city. They are brown because they represent the old signs of the city.

The SoHo district has surely kept the history of New York alive that is seen clearly in this neighborhood. Above mentioned places and facts are only a few of the many interesting things that are featured in the tour.  

Travelers from all the corners of the world come and visit this place. The tours of the SoHo are one of the major parts of New York’s tourism. This land has definitely played its role in the development of the country. Therefore, it deserves all the appreciation and popularity.

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Judd Foundation

• Corporate Giving
• Benefit Dinner
• Marfa Restoration
• Press & Rights
• Architecture
• 101 Spring Street
• Whyte Building
• Architecture Studio
• Architecture Office
• Print Building
• Ranch Office
• Casa Morales
• Catalogue Raisonné
• Conservation
• Index of Works
• Local History
• Oral History Project
• Exhibitions

Guided Visits

Guided visits to 101 Spring Street offer visitors direct engagement with Donald Judd’s living and working space in downtown New York. Led by artist guides, the visits allow for direct engagement with Judd’s installed spaces throughout the historic cast-iron building. Guided visits are approximately 75 minutes in duration.

Book a Visit

$32.50 per person $17.50 students and seniors with valid ID Free for practicing artists living and working in New York City. Please contact [email protected] to book, proof of address is required.

Reading Sessions Following the artist’s practice, these 90-minute sessions bring the practice of reading and contemplation back into Donald Judd’s spaces. Each session takes place on one floor of 101 Spring Street.

Judd Foundation asks that visitors please bring their own books and supplies. Please note that the books in the Donald Judd Library collection are not available for browsing or public use. Cushions and folding chairs will be provided for visitors.

Book a Session

$20 per person

Planning Your Visit

Advance reservations for guided visits are required. Space is limited.

All tickets are non-refundable and may be exchanged based on availability.

The entrance to 101 Spring Street is located on the Mercer Street side of the building.

Visits begin promptly as scheduled. Doors open 15 minutes prior to scheduled visit times. Late arrivals cannot be accommodated once the visit commences.

Assistive listening devices with headsets are available by request.

Use your smartphone to learn about Judd Foundation before your visit via our digital guide on the Bloomberg Connects app. Download for free on the App Store or Google Play.

Please note 101 Spring Street is closed Martin Luther King Day, Presidents’ Day, Memorial Day weekend, Juneteenth, Independence Day, Labor Day weekend, Indigenous Peoples’ Day, Thanksgiving Day weekend, Christmas Day through New Year’s Day. Judd Foundation is closed in New York and Marfa the first two weeks of August.

Visitor Guidelines

Visitors must be accompanied by a guide at all times. Please help us preserve Judd’s spaces and collection by not touching the works or objects.

Visitors agree to abide by the below guidelines to protect the collection.

• If you feel sick or have been exposed to COVID-19, please stay home and do not visit Judd Foundation. Please contact us to reschedule or refund your ticket at [email protected].
• Visitors must be at least 12 years of age. Infants may accompany their parents but must be held or carried throughout the visit.
• Visitors are required to check all backpacks, purses, totes, packages, laptops, and umbrellas. Coats must be worn or checked. We have a safe location for storage. Luggage and strollers are not permitted.
• Visits include walking five flights of stairs. Sensible footwear is recommended.
• Food and beverages are not permitted.
• Cellular phones and other electronic devices must be turned to silent.
• Pets are not permitted but documented service animals are welcome.
• Photography and videography are not permitted on guided visits of Judd Foundation spaces to preserve the quality of experience for all visitors. Commercial requests should be directed to [email protected].

Accessibility

Guided visits require visitors to walk five historic staircases with handrails. An elevator is available for visitors who use a mobility aid or otherwise cannot take the stairs.

An accessible entrance is located adjacent to the main entrance on Mercer Street.

Portable seating and assistive listening devices with headsets are available upon request.

Please notify Judd Foundation at [email protected] with any special needs in advance of your visit so we are best able to accommodate you.

These programs are supported, in part, by public funds from the New York City Department of Cultural Affairs in partnership with the City Council.

Judd Foundation is a founding member of the SoHo Arts Network, a working network of art spaces dedicated to celebrating the rich history of SoHo’s unique creative community and to advancing the neighborhood’s continued cultural contributions to the lives of both residents and visitors.

Judd Foundation is a part of the National Trust for Historic Preservation’s Historic Artists’ Homes & Studios, dedicated to helping a national consortium of art-related, affiliated historic sites preserve, document, and interpret their buildings and collections.

Judd Foundation is a member of Blue Star Museums, is a collaboration among the National Endowment for the Arts, Blue Star Families, the Department of Defense, and museums across America.

Soho House New York

View prices for your travel dates

See why so many travelers make Soho House New York their hotel of choice when visiting New York City. Providing an ideal mix of value, comfort and convenience, it offers a charming setting with an array of amenities designed for travelers like you.

Guest rooms offer amenities such as a flat screen TV, air conditioning, and a minibar, and guests can go online with free wifi offered by the hotel.

Soho House New York Hotel features a concierge, room service, and a rooftop terrace, to help make your stay more enjoyable. The property also boasts a pool and a lounge.

Given the close proximity of popular landmarks, such as Times Square (1.7 mi) and Top of the Rock (1.9 mi), guests of Soho House New York can easily experience some of New York City's most well known attractions.

During your visit, be sure to check out one of New York City's popular crab restaurants such as The View Restaurant & Lounge, Eleven Madison Park, and Keens Steakhouse, all a short distance from Soho House New York Hotel.

There is no shortage of things to do in the area: explore popular history museums such as Ellis Island, Spyscape, and Seaport District NYC.

We’re sure you’ll enjoy your stay at Soho House New York as you experience all of the things New York City has to offer.

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Own or manage this property? Claim your listing for free to respond to reviews, update your profile and much more.

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Soho House, Explained

The hospitality brand is growing its restaurant empire — and you’re allowed in

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Earlier this month, Soho House’s newest members-only club opened in Portland, Oregon. The city is known for a creative class of a kind, but not necessarily the movers and shakers one typically associates with brand. When the opening was announced last year, Eater Portland editor Brooke Jackson-Glidden expressed some bafflement : “Sure, there’s a good amount of Intel and Nike money around here,” Jackson-Glidden wrote, “but is there really enough to justify a multi-million-dollar investment in a TikTok generation’s country club?”

Through its lounge spaces, spas, pools, screening rooms, hotels, and restaurants, Soho House has long catered to the young, city-dwelling creative class, providing them with beautiful spaces in which to be young and creative together — for a hefty fee. Annual dues can run as high as $5,000, a small price to pay to rub elbows with legit celebrities like Amy Adams, or to spot Prince Harry and Meghan Markle out on date night . (The pair’s first date apparently happened at the Soho House London location.)

And the Soho House brand comprises more than its famously members-only clubs. Soho House owns restaurants all over the world (restaurants that anyone can go to), has a burgeoning e-commerce operation, and, over the past 25-plus years, has established its presence as a global hospitality brand.

In 2021, the company went public , even as it remained every bit the private social club, a move that has yielded mixed financial results . More change came the following year when founder and CEO Nick Jones stepped down due to a cancer diagnosis. In March 2024, Soho House executive chairman Rob Burkle issued a letter to shareholders after a short-seller report suggested the company was “ facing an existential crisis .” “There has always been a lot of investor interest in Soho House, and now is no exception,” Burkle wrote. “It is one-of-a-kind. It’s not a hotel company and it’s not a food and beverage company. It’s a membership company with a lot of demand and very low attrition (which provides a large and growing base of recurring revenues in the multiple hundreds of millions).”

But despite these shifts, Soho House keeps growing . Here’s how it got started, and everything else you should know about the most famous exclusive club there is.

Soho House’s origin story

In 1995, restaurateur Jones opened the first Soho House in London when a space above his modest French restaurant Café Boheme became available. The door to the three-story house was too small for a restaurant, Jones told design magazine Dezeen in 2016, but just the right size to form the entryway to a private club.

The members-only Soho House was meant to stand apart from the stuffy clubs that were a hallmark of the London social scene. This club would cater to the creative types increasingly flocking to the city’s Soho neighborhood, especially young people working in film and media. “We wanted it to be creative and like-minded, and for people who were at ease with themselves,” Jones told Eater in 2017.

Soho House on Greek Street was followed by the Babington House in Somerset, a country version of the first Soho House, and eight years after Soho House’s debut, it arrived in New York. “I always dreamt about opening something in New York,” Jones said. “Eventually, I had the stupidity or the balls to go off and do it.”

The New York Soho House didn’t open in Soho, but in the Meatpacking District — a then-edgy neighborhood home to Sex and the City ’s Samantha Jones, who crashed Soho House’s pool deck with a spurious membership in Season 6 . The members-only social club concept caught on in New York, but not just among the young film and media industry players that defined the brand. Somehow, the "wrong crowd" managed to infiltrate New York’s Soho House — a crowd of corporate suits.

Even after requesting that members not wear suits and ties at the club, the New York Soho House “didn’t have the right feel anymore,” as Jones told the New York Post in 2010 . Soho House culled the New York membership list in an effort to “get the club back to its creative roots,” effectively kicking out hundreds of corporate-leaning members, a move that was controversial, but effective in restoring the club to the appropriate level of cool, Jones said in the Post .

That same year, Los Angeles got its own Soho House in West Hollywood. This one, located in an office tower, quickly became the hangout for the creative set of Jones’s dreams, despite not having a pool, spa, or gym.

In a fifth-anniversary oral history of LA’s Soho House , the Hollywood Reporter called it “the most important club in Hollywood — a high-wattage magnet for A-listers and dealmakers.” Here, not just any industry member is given star treatment or even allowed into the club. The ones that do fit Soho House’s specific definition of cool — and adhere to the “no-assholes rule” — are granted access to the “fantasyland among the clouds,” as The Americans actor and former Soho House London membership committee member Matthew Rhys described it to the Hollywood Reporter .

In 2012, billionaire Ron Burkle bought a majority stake in the the Soho House Group and helped finance its international expansion. In recent years, Soho House has cemented its foothold in hospitality the world, opening Soho Houses and public-facing restaurants in cities like Toronto, Barcelona, and Istanbul. Soho House now has 43 clubs and an extensive restaurant portfolio, including London restaurants Dean Street Townhouse and Cafe Monico and international chains Cecconi’s and Dirty Burger.

What to expect at a Soho House

Visiting a Soho House club is like taking a trip to your ubercool aunt’s place — if she charged you for her (reportedly excellent) chocolate chip cookies. To create the spaces that thousands of people clamor to work, eat, and sit in, Soho House designers prize timeless comfort over contemporary trends. “When we design a place it has to feel like it has atmosphere with no one in it,” Jones told Dezeen .

Each club is a reflection of its city: The West Hollywood Soho House boasts spectacular LA views and creatively NSFW bathroom wallpaper ; Soho House 76 Dean Street is located in one of the oldest townhouses in Westminster; and the Berlin house occupies a building that once served as the headquarters of the Hitler Youth . The design at each of these, and at the other houses, favors vintage and bespoke items that are meant to feel locally sourced. The Portland Soho House, for another example, features 140 pieces of art made by local artists.

Aesthetics are so important to the Soho House DNA that, since 2012, Soho House has employed an in-house team of between 50 and 60 designers and architects at offices in New York, LA, and London to design the interiors, furniture and other elements that go into each new Soho House build. In 2016, Jones made it possible to shop these design elements with Soho Home , an e-commerce site. Now even nonmember plebes can buy the $700 pink leather footstools and $38 crystal Champagne coupes that provide the certain something that makes Soho House the perfect place for creative types to Network and Chill.

What are the Soho House membership rules?

Soho House is notorious for its selective club membership policy. A membership committee, composed of club members, decides who is and isn’t granted access to each specific club. (So, it’s entirely subjective.) Kim Kardashian and the Real Housewives are in the same category as lawyers and hedge fund managers, as former membership director Tim Geary told the Hollywood Reporter — both lacking in the je ne sais quoi that deems one worthy of Soho House.

The club doesn’t view its focus on the right career and creativity as exclusionary. On the contrary, the way Soho House chooses its members apparently allows for “greater community.” The Soho House website explains: “Unlike other members’ clubs, which often focus on wealth and status, we aim to assemble communities of members that have something in common: namely, a creative soul.”

Jones said he’d like to think that the club is “inclusive,” telling Eater, “We've been doing it for 22 years and as the world changes and as people's work changes, I think the bond to somewhere like [Soho House] increases all the time.”

To join the tribe of “like-minded individuals” that is Soho House, applicants must provide a recent headshot, a one-time application fee, and, of course, an accounting of their career and interests. And although cultural capital takes precedence over monetary capital at Soho House, upon acceptance, members will pay.

Members can choose to join just their local Soho House or opt in to access at Soho Houses around the world. The price of each varies based on location; at the new Portland Soho House annual local membership is $1,950 and the Every House membership will run you $4,500, while those with a home base Soho House in New York will spend $2,850 for access to just that Soho House and $5,200 for access to all Soho Houses.

To keep the clubs young and, thus, hip, members under 27 get a 50 percent discount on the annual membership until they turn 30. Those who live in select Soho House-approved cities without an actual Soho House, like Aspen, Milan, and Tokyo, can purchase an every-club membership for $2,500. For an additional fee, some Soho Houses also grant children access to club facilities.

In 2017, Soho House introduced a membership tier that grants access to Soho Houses when traveling for those who live in cities without a Soho House. It’s $3,700 for residents of U.S. cities without a Soho House.

To maintain just the right vibe, Soho House only accepts new members periodically, racking up waitlists that are reportedly tens of thousands of people long. A recent New York Times article put the number at over 100,000. Pierre Dourneau, former director of North American operations for Soho House, once described it as “a very, very healthy waiting list,” and notes that Soho House prizes “quality over quantity” when it comes to its members. But fret not: Nonmembers can enter Soho House as guests of paying members (as long as they stay close to their designated member, according to official Soho House rules ). Nonmembers are also eligible to book Soho House hotel rooms and can visit one of the brand’s many public-facing restaurants.

Who are Soho House’s famous members?

Given its creative leanings, Soho House clubs are a home away from home for bona fide celebrities, as well as actor-slash-model-slash-socialites and other creative-souled individuals who can afford the dues. Soho House has a pretty strict no press policy and members are forbidden from identifying fellow members on social media. (They’re not even allowed to describe Soho House events on social media.)

But in addition to Harry and Meghan, other names of supposed members have leaked out: Leonardo DiCaprio’s affiliation pops up often in gossip pages, as does Justin Timberlake and Jessica Biel’s. A recent Soho House Awards event — which “recognize(s) and spotlight(s) the incredible work of creative talents across our membership” — drew Ayo Edibiri, Emma Watson, and Paul Mescal as attendees. In 2015, The Hollywood Reporter got several famous West Hollywood members to go on record with their Soho House adoration, including actress Amy Adams, Girls showrunner Jenni Konner, director Paul Haggis, and screenwriter Danny Strong.

What was the Soho House murder?

The hotel at the New York Soho House was the site of a headline-making murder. In 2010, swimsuit designer Sylvie Cachay was found dead in a Soho House hotel bathroom. During the 2013 trial, stories of the “ Soho House Killer ”, Nicholas Brooks, Cachay’s boyfriend and son of an award-winning composer, briefly dominated headlines.

Does Soho House have restaurants? Is Cecconi’s a Soho House restaurant?

The Soho House brand is bigger than its clubs. The Soho House portfolio now includes more than a dozen different restaurants, many with multiple locations in cities with a Soho House club. Like the clubs, these restaurants are deliberately branded in carefully chosen, often transportive spaces. The barriers to entry, though, are much lower, and in addition to being free to enter, most restaurants have relatively affordable menus.

Jones, who got his start as a restaurateur, describes restaurants as his “first love.” As the clubs have expanded, Soho House’s restaurants have provided an additional recruiting ground for Soho House & Co staff, as well as more places for both members and regular folk to experience the brand (and contribute to its cash flow). “It's great to keep sharp in the public arena, and it’s also fun and interesting,” Jones says. Beyond the cool factor Soho House demands, there’s no unifying thread through the many restaurants Soho House now owns. “I like to think that they have the same ‘yes’ culture, that they're not pretentious,” says Jones. “They are buzzy, they're fun. People have a good experience.”

Just about every kind of casual restaurant format has gotten the Soho House treatment. In London, Soho House has a standalone diner (Electric Diner) and a French brasserie (High Road Brasserie), among others. There have been restaurant chains serving pizza (Pizza East), burgers (Dirty Burger), and rotisserie chicken (Chicken Shop). Some of the Soho House restaurants, like Venice-born Cecconi’s, were existing restaurants that Soho House took over, but others were expressly designed to feed the urban, creative class Soho House serves.

There’s no hard and fast rule for when and where a Soho House restaurant will open. “Sites come my way and our way, and we search around and work out whether it's the right location,” Jones explains. Although Soho House restaurants are concentrated in the U.K., like the clubs, they are decidedly international (the Allis, a lounge and bar named after industrialist and philanthropist Charles Allis, only has locations in Istanbul and Chicago, for example).

Some of the public-facing restaurants open because a Soho House club site has the right infrastructure for one. When Chicago got a Soho House in 2014 it came along with three restaurants open to nonmembers on the ground floor of the building: The Allis, Chicken Shop plus Fox Bar, and Pizza East. (Since then, Chicken Shop and Pizza East have shuttered.) Despite having a Soho House since 2003, New York just got its very first Soho House restaurant in 2017 when Cecconi’s opened in Dumbo. Cecconi’s is the most geographically widespread Soho House restaurant brand, with 13 locations.

How is the Soho House brand growing?

After more than 25 years in business, the Soho House ethos is the same. “We'd like to give people nice things that they want: a nice bed, a nice plate of food, a nice drink, a nice massage,” Jones told Eater. The members, however, have changed slightly. When Dourneau was a server at the original Soho House, there were more TV presenters, actors, and people who worked in film and theater, he says. These days, “the people who are coming out of colleges and coming out of schools are generally more creative and like-minded than they were 20 years ago,” according to Jones in 2017. “Even though it might not be about film, I think that like-minded creativeness covers all sorts of individuals now.” What exactly that means for membership is up to each House membership committee.

According to Dourneau, choosing where those Houses open all starts with the right property. “We always start something from the building; the building always dictates, and the building should always have some kind of ‘wow’ factor,” he said when interviewed in 2017. “Whether it's the bones itself or the view or what you can add to it with an extra rooftop or extra basement, or whether it's the history.”

The Soho House in Portland occupies a former artists’ cooperative. A New York Times a rticle notes that the artists who once worked from the space are not the membership base the club is courting. Instead, the new Soho House seems to be banking on professionals in creative-adjacent industries, such as chefs, tech workers, business owners, and as Jackson-Glidden noted, Nike employees. “We’re trying to reach a crowd that’s creative in their souls and like-minded,” Andrew Carnie, Soho House’s chief executive, said.

More clubs will likely come with more restaurants. Soho House has grown the Cecconi’s brand. And because Jones loves food (and likely also because the food and alcohol sold at restaurants and in clubs generate revenue), Soho House is also focusing on improving the dining options for members. They have an in-house training program for restaurant staff called Cookhouse and a bar recruitment and training program, House Tonic.

The new Portland Soho house includes a restaurant with a menu from chef Matt Sigler, of the now-closed Portland restaurant Renata . According to Eater Portland , menu items include Pacific Northwestern oysters with pink peppercorn mignonette, salads made with celery root chips or puffed chickpeas, and house-made pastas. There’s also a wood-fired for grilling meat and vegetables — all locally sourced, of course.

Update: 3/22/2024: This story was originally published August 15, 2017. It has been updated throughout to reflect the latest information.

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Inside a Japanese Tea House in SoHo

Italian and Japanese traditions, architecture, and culinary influences converge inside this tranquil Manhattan tea house. Founded by Italian entrepreneur Silvia Mella in collaboration with Tea Master Keiko Kitazawa, the blend of cultural influences can even be found in the name. Sōrate, which means “calm down” in Venetian dialect, also contains the Japanese word, “sora,” which means “sky.” Inside the intimate space, visitors can sit down for traditional tea and matcha ceremonies, or grab a drink and snack to go!

On March 28th and April 9th, you can join owner Silvia Mella for a tea tasting inside Sōrate with Untapped New York Insiders ! This experience is free for Insiders, a $35 value. Not a member yet? Sign up today with code JOINUS and get your first month free. Limited spaces available.

Founder-Led Tea Tasting at Sorate

Sōrate is located at 103 Sullivan Street inside an early 20th-century building. The interior design by Venezia-based Studio Architecture Amaa blends contemporary aesthetics with historic details, such as the original tin ceiling. The cozy space is swathed in serene neutral tones and natural materials like wood and stone. A long counter runs the length of the space with room for just four patrons. This limited capacity allows for meaningful interactions and personalized attention. The overall effect is a warm and inviting atmosphere that beckons you inside from the large storefront window.

On the menu at Sōrate, customers will find ceremonial-grade matcha and a variety of high-grade green teas sourced from a single farm in Ujitawara-cho. As the Sōrate website notes, “This small countryside town in Kyoto prefecture is where the farmer Nagatani Soen invented the method of manufacturing Japanese green tea in the middle of the Edo period.”

Customers can choose to enjoy their matcha prepared the traditional way—with warm water—or with a modern twist with a choice of milk, served hot or iced. A variety of teas including Sencha, Gyokuro, Hojicha, and Genmaicha along with specialty drinks like a Sparkling Iced Matcha with a hint of yuzu (a common refreshment in Japan), and caffeine-free options such as Kombucha are also available.

To accompany these beverages, Sōrate offers a selection of light wagashi or traditional tea ceremony sweets. Indulge in matcha-infused desserts or grab a Sorashi Lunch Box, an original creation that combines Italian ingredients like prosciutto, robiola cheese, and freshly grated bottarga, with Japanese elements of velvety black sesame tofu, pureed nori, pickled radish, and candied yuzu.

What sets Sōrate apart from other tea houses—besides its decor and high-quality teas—is its dedication to sharing tea rituals. On a solo road trip through the Japanese countryside, Mella noticed that frequent tea breaks brought a sense of serenity and stability to her day. This ritual was reminiscent of daily Italian habits she was familiar with back home, like a morning espresso. She was inspired to take what she learned in Japan, and what we already knew from Italy, to create a space where people could take part in calming rituals in the United States.

At Sōrate, guests can join a variety of tea ceremonies conducted by Tea Master Keiko Kitazawa and tastings led by Mella. At these experiences, guests will learn about the intricate rituals and traditions of tea preparation while tasting a variety of beverages and food offerings. Learn more and book your experience here .

Mella describes Sōrate as her “love letter to Japan which taught me mindfulness, and Italy, where I learned to appreciate the beauty in all things.”

Join Untapped New York Insiders for a founder-led tea tasting on March 28th or April 9th where you’ll get to sample a variety of teas and learn more of Mella’s story!

Next, check out The Forgotten Forest Hills Tea Garden

Nicole Saraniero