The Top Things to Do in India

Palaces & Forts in India

India's Best Surfing Beaches

Volunteer on a Budget in India

7 Cool Sound & Light Shows

India's Most Popular Festivals

India's Best Bike Tours

See India by Motorcycle

India's Top Tribal Tours

Offbeat Tours to Take in India

India's Best Homestays

Palace Hotels in India

India's Coolest Treehouse Hotels

Top Wildlife & Jungle Lodges

The Best Hostels in India

Best Budget Hotels in India

Transport in India: An Overview

India's Major Airports

India's Best Airlines

Domestic Airlines in India

Hiring a Car & Driver in India

Your Intro to Indian Railways

Travel Classes on Indian Trains

How to Reserve a Train Ticket

How to Find & Board Your Train

Tips for Train Travel in India

India's Scenic Toy Trains

12 Indian Etiquette Don'ts

The Top 10 Indian Stereotypes

Tipping in India

What Does the Head Shake Mean?

9 Challenges You'll Face in India

How to Avoid Culture Shock

Top 5 Monsoon Health Concerns

Voltage Information for India

How to Use Your Cell Phone

How to Say Hello in Hindi

Often Misunderstood Hindi Terms

Hindi Language Books

Most Common Indian Scams

How to Handle Begging in India

How to Spot Fake Indian Currency

What to Buy in India

How to Buy a Sari in India

How to Bargain at Indian Markets

How to Get an Indian Visa

India's Visa Types, Explained

Applying for an E-Visa

India's Climate & Seasons

Monsoon in India

Your Essential Packing List

Things to Buy Before You Go

What to Pack for Monsoon

The Best India Guidebooks

How to Save on Your India Trip

The Top Destinations in India

The Most Iconic Sights in India

Which Region Is Right for You?

India's Top Historical Destinations

Romantic Indian Destinations

India's Top Hill Stations

India's Top National Parks

The Best Beaches in India

India's Best Backpacker Spots

India's Most Spiritual Destinations

The Best Luxury Spas in India

India Off the Beaten Path

India for Adventure Travelers

Where to Experience Rural India

15 Ways and Places to Experience Rural India

Rural Tourism in India

rural tourism sites in india

The growth in the India rural tourism market in recent years means that many Indian villages have now found a place on the tourist map. Not only does it provide the villagers with a much needed additional source of income, visitors are able to interact with them and gain a rare insight into their way of life. They say the heart of India lies in her villages. Here are some top ways of experiencing them. If you're concerned about having to sacrifice your comforts, don't be. There are luxury accommodation options too in some places!

Also check out these popular off-beat tours in India, places to experience tribal India, and farm stays in India.

Kutch Adventures India: Community Tourism in Kutch

Kutch Adventures India offers journeys into Gujarat's Great Rann of Kutch to visit artisan villages, as well as the region's famous salt desert. You'll get to watch the artisans in action, as well as experience and get an insight into village life. Stay in mud huts (with attached western bathrooms) or tents at Hodka's village resort, the Shaam-e-Sarhad (Sunset at the Border). It's owned and operated by the Village Tourism Committee of the people of Hodka village. Or, sleep out on a charpoy (traditional woven bed) in a village under the stars.

Itmenaan Lodges Punjabiyat: Farming in Rural Punjab

Less than two hours from Amritsar and the Golden Temple, Itmenaan Lodges has four stylish boutique cottages nestled into the verdant fields. They've been made in traditional-style by local craftsmen entirely out of mud. Guests can get involved in various farming activities (including milking of cows), go on a tractor ride, go cycling, visit a Sikh temple and experience religious ceremonies, walk around the village and meet the villagers, or simple relax and enjoy the serenity.

Ecosphere Spiti: High Altitude Rural Tourism

The Spiti Valley in Himachal Pradesh is a lesser-known alternative to Leh and Ladakh. Visits to Buddhist monasteries, yak safaris, treks to villages, village homestays, and cultural performances are some of the possible activities. Ecosphere Spiti, an award winning non-profit organization focused on conservation and responsible tourism, is highly involved in the community there and can make all travel arrangements. They also offer volunteer travel packages, involving a range of community initiatives.

Tora Eco Resort & Life Experience Center: Sundarbans Village Life

The Sundarbans in West Bengal is a UNESCO World Heritage Site that's notable for being the largest mangrove jungle in the world. About 35% of the Sundarbans lies in India, and this part of it is made up of 102 islands, just over half of which are inhabited. Village life there is challenging. There's no mains water supply, electricity, roads, or cars. People live in homes built from mud and straw, and are constantly wary of attack from tigers. Tora Eco Resort on Bali Island is a unique community-operated tourism project, with six ethnic cottages surrounded by paddy fields. Guests can go on village walks and participate in village activities, as well as explore the narrow canals of the Sundarbans by country boat (similar to a large canoe).

Chhotaram Prajapat's Homestay: Village Life Near Jodhpur

Bishnoi village, about 40 minutes south of Jodhpur , provides an authentic experience of rural Rajasthan. The fascinating Bishnoi people revere nature and live in harmony with it, so much so that they bury their dead (instead of burn them like other Hindus) to preserve trees as wood is used in cremation. Chhotaram Prajapat's Homestay has become quite renowned since it was established in 2009. There, you'll get to stay in traditional yet contemporary dwellings (with western style facilities) with a family of weavers. Outstanding Rajasthani hospitality is provided, along with delicious home-cooked food. Activities include folk dances, camel safaris, village trekking, attending an opium ceremony, and jeep safaris to Bishnoi village .

Goat Village: Goats and Mountain Views in Uttarakhand

Part way up the trekking route (about 20 minutes) to Nag Tibba, Goat Village has 10 attractive earthen Garhwali cottages with mountain views to die for. It was set up to help provide a livelihood for locals to stop them from leaving the area, and enables travelers to experience the local way of life. Organic farming and agriculture are carried out on the property -- including the breeding of goats. You'll get to feast on local delicacies prepared with freshly grown ingredients and completely detox from the rest of the world. Only go there if you value quietness. The Goat Village also has other properties in Uttarakhand.

Chandoori Sai Guesthouse: Stay in a Pottery Village in Odisha

Sharell Cook.

Boutique Chandoori Sai Guesthouse in Goudaguda pottery village, in Odisha's far south Koraput district, is a remarkable labor of love for its Australia owner, Leon. He conceptualized and built the guesthouse himself with the help of the local potters whom he recruited to make the terracotta floor tiles, roof tiles, and ornamental urns. Many of the tribal village women are also employed to help run the property. Guests can explore the village at leisure, visit the potters' colony (firing in the traditional-style kiln takes place on weekends) and learn pottery, go on nature walks in the surrounding hills, spend time with the tribal women (they will sing and dance beautifully if asked), watch food being prepared and learn some cooking tips. A local guide from the village leads village-to-village hikes, and there are many fascinating tribal markets held in the area. You can even walk with the village women to the market!

The 4tables Project: An Experiential Art Village in Himachal Pradesh

If you're into art, you're likely to find Gunehar village in the Kangra Valley of Himachal Pradesh interesting. German-Indian art impresario Frank Schlichtmann founded a project there to transform the nondescript village into a thriving art hub. The village now has an art gallery, an ecological boutique guesthouse in a restored 70 year-old house, a camping site in the fields, and fusion restaurant. Innovative art events are held as well. The villagers are mostly Gaddis and Bara Bhangalis, who are semi-nomadic sheep herders. You can stay in the middle of the village and learn about their lifestyle, as well as go on walks and treks, and visit local temples. Gunehar is very close to Bir-Billing, a popular paragliding destination, about five hours drive from Chandigarh airport. 

Lakshman Sagar: Luxury Rural Tourism in Rajasthan

Spectacular Lakshman Sagar was once a royal hunting lodge and is perched on a ridge in the Pali district of Rajasthan. Its design has been inspired by the culture of the region. The Mardana (men's) tower has been converted into a breezy dining space with a kitchen below it, while a swimming pool has been cut into the rock plateau behind the Zanana (women's) tower. Day beds, sheltered by thatching of dry vegetation, line one side of the lake. And, 12 chic mud and stone guest cottages are spread out over the 32-acre landscape. Numerous activities are offered to give guests an insight into the surrounding rural area. These include breakfast at a villager's home among the fields, horse safaris, village visits, exploring old forts, nature walks, and visits to local industry such as chilli drying and wholesaling, and making of bricks by hand.

Overlander India: Rural Drives Through Rajasthan

Get to know Rajasthan's rural communities by going deep off-road with Overlander. You'll be accompanied by host Uday, who hales from a local noble family that's been part of the region since the 16th century. They've been working with the local villagers to help improve their lives and have a respectful relationship with them. Their signature trips is a full or half rural drive south of Jodhpur along a dry riverbed to meet various village communities, with an option to spend the night glamping in the wilderness. You'll get to interact with the villagers, taste their cuisine, witness their ceremonies, and see abundant wildlife. Overlander conducts desert expeditions as well.

Bhoramdeo Jungle Retreat: A Rural Homestay in the Heart of India

Nestled in the Maikal Hills, three hours from Raipur in northwestern Chattisgarh, this beautiful rural homestay provides the perfect base to explore the region. Host Satyendra "Sunny" Upadhyay will take you to visit the local Baiga and Gond tribal villages. Other attractions in the area are the 7th-11th century Bhoramdeo temple complex, markets, forest treks, cycling, and abundant wildlife and birds. There are five guest rooms, plus a separate cottage with kitchen on the property. They're decorated with local artifacts and murals by a local Gond painter. Delicious village-style local cuisine is served.

Kila Dalijoda: Royal Heritage in Rural Odisha

Sharell Cook

This former royal hunting lodge turned eco-friendly heritage homestay offers an exceptional variety of personalized local experiences in otherwise inaccessible rural Odisha. Literally located in the middle of nowhere, the erstwhile king's great grandson and his wife rescued the mansion from abandonment and squatters, and are living an enviably harmonious self-sufficient lifestyle there. The host is well integrated into local village communities and conducts outstanding guided tours that give guests the opportunity to interact with local tribes and tribal artists. You can try the potent tribal alcoholic rice brew, visit an old age home for cows, cycle on rural roads without any traffic, enjoy nature walks and treks, spend time boating and spotting birds at the wetland. Plus, there are many farming activities to participate in at the property such as feeding and milking the cows, feeding the geese, cutting hay (in season), and silk worm farming. Guests can also learn about sustainable living by visiting the property's bio gas plant, fish pond, and organic vegetable garden.

Dirang Boutique Cottages: An Ancient Fortifed Village in Arunachal Pradesh

Dirang Boutique Cottages

Nestled by the river in the Dirang valley of remote Arunachal Pradesh in Northeast India , Dirang Boutique Cottages is the flagship property of Holiday Scout -- a local travel company that's pioneering tourism in the region and conducts custom tours. The owner lives on the property with his family, creating a homely atmosphere. Dirang is located between Guwahati and Tawang, but it's a delightful place to explore in itself. The Monpa tribal villagers are warm and welcoming, and will invite you for tea. You can learn their traditional dances and how to make momos, churn yak butter, explore ancient Dirang fort-jail, go on nature walks, visit Buddhist monasteries and witness monks praying at sunrise, meet local farmers and their flocks, and watch weaving. Organic produce is grown on the property as well.

Grassroutes: Eco Rural Tourism in Maharashtra

Grassroutes started in 2005 with the aim of creating livelihood opportunities for rural India. They've since helped develop 12 villages across three states for community-based tourism. Purushwadi, in Maharashtra, was their first village. Various unique activities are possible depending on the time of year, including watching fireflies in June, and the cultivation of rice. Grassroutes organizes small group fixed departure trips, curated experiences such as Warli art workshops and writers retreats, as well as custom packages based on the interests of guests. 

Rural Pleasure: Explore Gujarat's Dang District

The heavily forested Dang district (also known as the Dangs), located a bit over two hours east of Vadodara in Gujarat , has much to offer nature lovers. This small district is also home to a large tribal population. Rural Pleasure focuses on improving the livelihoods of residents in Subir village through community-based tourism. Visitors are encouraged to participate in all village chores such as plowing, milking cattle, harvesting crops. cutting wood, and meal preparation. Other activities include tribal dances, tribal painting, village walks, and forest hikes. 

Guide to Popular Tourist Sites in India by Region

15 Easy Ways to Save Money on Your India Trip

Top 5 Places to Tour Tribal India

Guide to North East India States and Places to Visit

10 Top Bicycle Tours in India for all Fitness Levels

20 Top Things to Do in Diverse India

India Travel: Issues to Know at Top Tourist Places

9 Ways and Places to Celebrate Dussehra in India

Your Ultimate Trip to India: The Complete Guide

16 Best Tourist Destinations in India

15 of the Best Offbeat Places to Visit in India

6 Top India Motorcycle Tour Destinations and Tours

12 Diverse Ways and Places to Celebrate Diwali in India

8 Most Popular Festivals in India

Souvenir Shopping in India: Where to Shop Til You Drop

10 Offbeat Tours to Take in India

  • Destinations

Travel Diary

Discover Real Village Life: Complete Guide to Rural Tourism in India

Are you getting ready to set out on a journey that will take you to the soul of India? While you may have already explored the breathtaking hill stations and iconic destinations of this incredible country, it’s time to delve deeper into authentic Indian village life through rural tourism.

Table of Contents

Rural tourism is an immersive adventure that introduces you to indigenous cultures, centuries-old traditions, and tasty native delicacies. As you exit the hustle and bustle of city life behind, you’ll be welcomed by nature’s peacefulness, going on an amazing experience. Get ready to explore unique tourist villages in India for an outstanding rural lifestyle adventure.

List of Hidden Gems of Rural India

Spiti valley, himachal pradesh, pipili, orissa, hodka, kutch, naggar, himachal pradesh, puttur, andhra pradesh, karaikudi, tamil nadu.

Spiti Valley is more than just a haven for adventure seekers; it’s a testament to the resilience of the communities that call this rugged terrain home. Despite facing challenging conditions, the warm-hearted locals welcome you with smiles. Picture yourself sipping traditional butter tea while listening to tales of life in the high Himalayas.

Pipili, located in Orissa, shows an array of heritage and culture. Its claim to popularity is its elaborate decorated work, which can be seen on beautiful umbrellas, bags, and textiles. The meticulous craftsmanship of its residents will charm you as you walk through its pathways. Don’t miss the opportunity to see creative people at work, making bright works of art that show the tale of Pipili’s traditions.

Also Read : Places to Visit in India

Hodka, an attractive village, invites you to experience its natural beauty. The unique circular accommodations known as “Bhungas” represent the community’s commitment to environmentally friendly and sustainable tourism. The Gujarati hospitality here is outstanding, and you’ll enjoy delicious foods like Bajra roti and Kutchi Dabeli, which combine a variety of spices. Engage in deep interactions with the locals to genuinely understand their way of life, and try to work at pottery and agricultural work.

Are you up for staying amidst the Himalayan mountains? Located in the Kullu district, Naggar is a small region known for its rich history and cultural significance. Explore the wooden houses that showcase local craftsmanship, and let the beauty of the mountain lifestyle and traditional living practices enchant you. Make time to visit the Nicholas Roerich Art Gallery, which delves into Russian influences and adds a unique dimension to your journey. Participate in gardening and farming activities, and savor age-old Himachali dishes like Chana Madra and Dham.

The rural life of Karnataka can be best experienced in the beautiful region of Puttur. The place is renowned for its cultural heritage and lush greenery. Agriculture is one of the main occupations here, so you can acquire knowledge about farming activities and techniques. Fruit picking is one of the famous tourist activities here, offering a hands-on experience of the region’s agrarian life. As you explore the rural tourism in Puttur, know that you can enjoy folk music and dance as more residents come up to showcase their pride. 

Karaikudi is one of the best places in Tamil Nadu for rural tourism places. You get an amazing opportunity to witness the creation of Chettinad mansions built with vibrant courtyards and pure craftsmanship. Local families are very welcoming and offer traditional cuisines at their houses. You can engage in pottery and other art forms or even visit workshops nearby. The best part is that you can explore this small town on a bicycle and interact with villagers to know their everyday life. As you cherish the farm stays and watch the green landscapes, know that this place mesmerizes every traveler’s soul.

India, a place of various civilizations and colors, leaves an unforgettable mark on the hearts of those who visit. The real core of India lies in its rural fabric, hidden among the busy cities, vibrant festivals, and wonderful cuisine.

Rural tourism in India offers you a chance to forge deep connections with locals, lead a sustainable life, and find joy in the simplest of moments. With this list of the best villages for rural tourism, you can now add authentic and enriching experiences to your travel bucket list. So why wait? Book low-cost flights to India with Indian Eagle today. Discover the India that resides in the hearts of its villages, where every smile is a story, and every day is an adventure waiting to be explored.

RELATED ARTICLES MORE FROM AUTHOR

 width=

A Guide on What Not to Pack for Study Abroad

 width=

All You Need to Know When Traveling through Hyderabad Airport

 width=

Reasons Why Airbus A380 Aircraft is Perfect for Long-Haul Flights

 width=

Your Comprehensive Guide to Navigate the Ahmedabad Airport International Terminal with Ease

 width=

The Ultimate Travel Guide to San Francisco

 width=

Why You Should Choose Etihad Airways Residence Suite When Traveling from New York JFK to India

Leave a reply cancel reply.

Save my name, email, and website in this browser for the next time I comment.

Travel Diary

EVEN MORE NEWS

 width=

POPULAR CATEGORY

  • travel 1029
  • United States 306
  • Airlines 154
  • Destinations 111

Closer to your roots: Rural Tourism in India

It’s 21st century and the world is almost up to its neck with big cities, skyscrapers, never-ending roadways and chaotic lifestyles . Now, while travelling you need to rejuvenate your soul and not glamorize your eyes.

The next big thing in travel is going to be rural tourism in India . Closer to man’s origin, nature’s care and spiritual presence , who isn’t pleased by rural life?

Rural Tourism in India

rural tourism in India Source

Imagine waking up to mesmerizing petrichor , sounds of flames crackling from an earthen pot on fire, the smell of a staple curry , sound of native women whispering in groups walking by, children playing with anything and everything they can access, open fields and a very welcoming presentiment.

But first, what is rural tourism in India in the true sense?

According to a Ministry of Tourism policy paper, “Any form of tourism that showcases rural life, art, culture and heritage at rural locations, thereby benefiting the local community economically and socially as well as enabling interaction between the tourists and the locals for a more enriching tourism experience, can be termed as rural tourism.” 

Ministry of Tourism in India has laid a great deal of emphasis on the development of such rural tourism sites which boast of rich art , culture , handloom , heritage and crafts . These villages are affluent in both natural beauty and cultural splendor .

rural tourism in India

Major Types of Rural Tourism in India:

Agricultural tourism - Where you explore more about the agricultural industry and how farmers work with crops. Where open fields steal the show.

Food routes - Where wanderlust meets the variety that persists in our cuisine. It’s tourism all about food and knowing more about different staples of different places.

Community ecotourism - Where tourism is for a purpose. It is rather responsible travel to natural areas that conserves the environment and improves the well-being of local people.

Ethno-tourism - Where you expand your horizons to view cultures different from yours. It is essential to know more about various ethnic and cultural lifestyles and beliefs.

Rural Tourism in India

Why Rural Tourism in India?

-You might want to go all rural while travelling if you’re knowledge thirsty . It gives you knowledge of agriculture , governance and what not.

-If you love working for various causes then volunteering independently or in association with organizations is something you might want to do.

-Our culture is so varied and vibrant than a whole lifetime is but too short to explore it completely. Rural tourism give you a great deal of exposure to different cultures that breathe in the interiors of India .

-Homestays with people you know or come across while your tour.

-All the art and craft enthusiasts can quench their craving for rustic art here. From traditional music and dance forms to  Madhubani   p aintings and pottery , rural India has it all.

rural tourism in India

Raw Mornings ( Source )

-You might want to draw or click your way through your rural travel if you’re an artist or photographer. Villages boast of some of the best scenes one gets to see in life.

-Villages are heaven to soul seekers . Away from the chaos of city, away from exhausting duties and closer to nature’s lap you can get to live life at its simplest.

Your search for a second home ends here.

Misconceptions- What rural tourism is not:

Rural tourism in india is discomfort..

NO . Traveling on an individual level depends totally on the place and personal choice. But traveling with an organization is comfortable by all means. A responsible organization conducts hygiene and sanitation training for locals and transforms the village into a cleaner place to serve the purpose of tourism.

Kutch, rural tourism in India

A clean village of Kutch ( Source )

Rural tourism in India is unsafe.

NO . Traveling individually must only be done if you are related to someone in the village or know the people you’re staying with absolutely well. Villages are very hospitable , safe and warm . If you’re traveling with an organization then it must be a professional and authentic one with a good number of eco-tourists.

Rural tourism in India is irrelevant in today’s era of urbanization. 

NO . Tourism is all about going and seeing places that are new to you and grab your attention. Then be it big and glittering cities or small and cozy villages . Rural India has so much more to it.

Rural food and water are unhygienic.

NO . It’s not that living in cities we eat the best of food. Our fruits and vegetables are injected at every level with artificial colours and chemicals. On the other hand, villages survive on food grown in a more organic way . The rivers and streams are much cleaner there than here. No wonder rural people need minimal medications .

rural tourism in India

It’s time you go discover what lies closer to your roots .

Because travel has a new face altogether that lies in our villages.

This post was published by Shikhar Lohia

Share this post on social media Facebook Twitter

India Travel Packages

Compare quotes from upto 3 travel agents for free

Andaman Island Trip Package - Snorkeling at Elephant Beach

Kerala Munnar Tour Package with Thekkady

Manali Volvo Tour Package - Excursion to Solang Valley

Srinagar package for 5 nights with sonamarg excursion, jaipur jodhpur udaipur tour package - pearls of rajasthan, ladakh 7 days itinerary - summer holiday package with nubra & pangong stay, related articles.

Social

IRCTC Announces Pay-on-Delivery For Train Tickets

Adventure

Best Spots to Go Paragliding in India

Travel Tips

Travel Tips

Drinking Water Standards In India

Best Places For Scuba Diving In India

Top Places For Hot Air Balloon Ride in India

River Rafting in India - Best Places & Basic Guide

Best Spots for Rock Climbing in India

Experiences

Experiences

Hot Water Springs in India

12 Highest Motorable Roads In India

Dangerous Roads in India For That Memorable Road Trip

Vaccinations Required While Travelling To India

Top Places

Hottest Places in India Where The Sun Gets Scorching

Art & Culture

Art & Culture

Places To Visit This Independence Day To Experience Patriotism

27 Caves in India That are a Must Visit for a History Buff!

Beaches & Islands

Beaches & Islands

14 Beautiful Islands of India for a Perfect Escape

Indian Visa Requirements - Application Process, Eligibility, Fee & More

Handicrafts of India - A Shopping Guide

Music Festivals In India That Every Music Enthusiast Must Attend!

Travelling With Children In India

Fairs & Festivals

Fairs & Festivals

Diwali 2023 : All You Need To Know About Diwali in India

15 Dances of India - Classical Indian Dance Forms and Their States of Origin

Wildlife & Nature

Wildlife & Nature

Biodiversity Hotspots in India

List of Best Art Galleries In India - For The Hidden Artist In You!

Bachelor Party in India - Best Party Destinations in India Before Getting Hitched!

Luxury Trip

Luxury Trip

Luxury Cruises in India for Your next Big Vacation

10 Best Places for Horse Riding in India - Saddle Up!

Souvenirs To Buy from 29 States Of India! - A Shopping Guide

Amazing Places to Celebrate Holi in India in 2024

Skydiving in India: Feel The Feeling of Free Fall

Kite Festivals in India - The Fight Of Colourful Kites Flying Through The Sky

Comments on this post

Browse package collections, india package collections.

India Honeymoon Packages

International Honeymoon Packages

International Tour Packages

Honeymoon Packages

India Nepal Tour Packages

All Inclusive Honeymoon Packages

Top Listed Packages

Spiti Valley in Summers: 1 Week in Breathtaking Kinnaur & Spiti

5 Days Trip in India: Alleppey, Kovalam & Munnar

3 Days Tour Package in India: Char Dham Yatra By Helicopter

Luxury India Honeymoon Tour Package - Tri-City Tour

Kashmir 8 Days Itinerary: Enthralling Trip with Srinagar Houseboat Stay

3 Nights 4 Days Package in India: Beautiful Rajasthan Tour

Sikkim Tour Package for 5 Days

Himachal Pradesh Itinerary: Dalhousie, Dharamshala, Shimla & Manali

Sikkim Tour Package for Couple - 8 Nights

Gangtok Itinerary of 7 Nights 8 Days Package

Browse Hotel Collections

By hotel type.

Best Private Pool Villas in India

Best Cottages in India

Best Hostels in India

Capsule Hotels in India

Ski Resorts in India

Eco Friendly Resorts in India for Those Who Travel Consciously

Best Heritage Hotels in India for a Royal and Luxurious Stay

By Budget Category

Most Expensive Hotels in India for a Royal Stay

Best Luxury Hotels in India

Best Luxury Resorts in India

By Star Category

Best 5-Star Hotels in India

For Special Purposes

Resorts & Homestays to Work from Mountains in India

Best Yoga Retreats in India

Beautiful Treehouses in India Perfect for a Quick Staycation

Best Beach Resorts in India

Most Romantic Resorts in India

Top Places in India

Manali

Get the best offers on Travel Packages

Compare package quotes from top travel agents

Compare upto 3 quotes for free

  • India (+91)

*Final prices will be shared by our partner agents based on your requirements.

Log in to your account

Welcome to holidify.

Forget Password?

Share this page

facebook pixel

  • 11 Rural Towns And Villages...

11 Rural Towns and Villages to Visit to Experience Real India

Spiti Valley

Far from well-traversed places like Delhi, Varanasi, Goa and Rajasthan lie some rare gems. The customs and social set-up of these places is unlike what is usually associated with India. Most of these places are yet unspoilt by a tourist influx, so why not check them out next time you’re in India?

Kibber is a village in the Spiti Valley of Himachal Pradesh, located at an altitude of a little over 4000 meters. There are about 70 identical stone houses, and the population here numbers less than 500. Interestingly, the village is said to have only one communal TV. Until another Spiti village Komic surpassed it, Kibber was known to be the highest motorable village in Asia. The roads to Kibber are accessible only during the summer months, and travellers can stay at any one of the handful of homestays in the area.

Kibber

In the East Khasi Hills of the state of Meghalaya, Mawlynnong is an exemplary village. It has earned quite a name for itself as the cleanest village of Asia. The residents are dedicated to making sure their reputation remains intact. It’s a common sight to see people cleaning public spaces and throwing rubbish into bamboo dustbins. Another feather on its cap is that the village has achieved 100% literacy. Mawlynnong is a far cry from many mainland cities, and reveals the heterogeneity that is India.

Bamboo hut at Mawlynnong

Bishnoi villages

The Bishnoi are an ethnic community, founded in the 15th century, who have settled in Rajasthan . The cluster of villages they occupy lie close to the tourist hub of Jodhpur. The most wondrous aspect about these villages is how passionately the inhabitants safeguard their natural surroundings. For instance, they bury their dead instead of cremating because the latter will result in felling of trees. Willing to Sacrifice, an award winning film, is based on a native who sacrificed his life to protect the wildlife species in the encircling forests. The famous Chipko Movement also had its origin in Khejarli, one of the Bishnoi villages. 363 natives willingly gave their lives to protect the sacred trees which were being cut down on the order of a Maharaja who wanted to use the logs to build his palace. Traditional carpet weaving called dhurrie and pottery are two main sources of livelihood here.

A master potter at work at Bishnoi

Raghurajpur

The heritage crafts village of Raghurajpur in Odisha is home to hundreds of artists who have honed and preserved their skills over generations. The natives are masters of the traditional Pattachitra art form , a cloth-based scroll painting, the origin of which can be traced back to the fifth century BCE. Other than Pattachitra, the villages are also adept atpalm leaf engravings, stone and wood carvings, and papier mache toys. Every house in the village has brightly painted murals, a fitting display for a place where every resident is an artist.

An artist working on a Patachitra in Raghurajpur

Lachung and Lachen

Narrow, rugged and winding roads lead to the mountain villages of Lachung and Lachen in north Sikkim. Here, the pristine Himalayan landscape is re-energising. Sikkim is the first and only organic certified state of India, and while at Lachung and Lachen, trying your hand at organic farming is a rich learning experience.

Lachung River

The Kutch region in Gujarat is made up of the Great Rann of Kutch and the Little Rann of Kutch. The former is one of the largest salt deserts in the world, and stays submerged in water for about four months every year, during the monsoon season. The large barren land is sparsely populated by nomadic inhabitants, some of whom have their roots in Persia. The tiny villages that make up Kutch each specialise in their own traditional handicrafts. The Vankar community of Bhujodi, for example, are renowned for crafting superior handloom textiles. The locals are more than happy to welcome travellers and showcase their artistry.

people cheering on a mountain

Become a Culture Tripper!

Sign up to our newsletter to save up to $1,200 on our unique trips..

See privacy policy .

A village woman in Kutch

Ziro Valley

Arunachal Pradesh, the easternmost state of India, also goes by the epithets “the land of the rising sun” and the “the land of dawn-lit mountains”. There are such mesmerising treasures hidden within this beautiful state, and Ziro Valley is just one of them. The small but scenic village has expansive rice fields bordered by verdant hills and snow-capped mountains. It is home to the tattooed Apatani tribe. Their mainstay is agriculture, and they have developed sustainable methods of farming that are unique to their tribe.

Ziro Valley

Munsiyari, which means “a place with snow”, is located in the Pithoragarh district of Uttarakhand, and is a favourite among trekkers from around the world. The panoramic beauty of the hamlet, which lies on the ancient Salt Route to Tibet, is an instant rejuvenator. The residents of Munsiyari are well-versed in the art of healing by medicinal plants. For years, they have used this knowledge both for trade and for personal use.

Sunrise as seen from Munsiyari

During the 13th century, the prosperous Nattukotai Chettiar community of businessmen and bankers started migrating to Chettinad in Tamil Nadu. Over the years, they established a 96-village strong region complete with splendid mansions fit for the royals. It is said that the Chettiars financed a lot of British colonial ventures in Asia during the 19th century. After Indian Independence, their fortunes began to suffer and they moved to the bigger cities of Tamil Nadu. The Chettiars also relocated to countries like Myanmar and Sri Lanka, leaving their palatial homes to elderly family members or caretakers. Most of them now only return for occasions like family weddings. A tour of this once affluent region provides an engrossing lesson in the history of its erstwhile grandeur. Chettinad is also celebrated for its vibrant cuisine, usually quite spicy .

A courtyard in one of the mansions at Chettinad

Dah and Hanu

Dah and Hanu villages are located in the Leh district of Jammu and Kashmir. The Brokpa tribe who resides here have Caucasian features and they believe that they bear the pure Aryan bloodline. This tribe has lived in isolation for thousands of years, and Dah and Hanu are the only two Brokpa villages that tourists are allowed to visit. The Brokpas are practicing Buddhists and have distinctly elaborate cultural rituals. A visit to these two villages emphasises the cultural diversity of India.

Brokpa women at a traditional ceremony

Residents of this picturesque hamlet in Himachal Pradesh believe that they are descendants of the Greek soldiers of Alexander the Great’s army. They also claim that they are one of the oldest democracies in the world. But their ultimate leader is a legendary sage named Jamblu Devta, with whom they communicate through an oracle. They are fiercely protective of their identity and culture. And they also produce the world famous hashish, known as Malana Cream. Earlier this year, this out-of-the-ordinary village closed down all guest houses and restaurants and became off limits for tourists, following Jamblu Devta’s divine decree.

A traditional home in Malana

See & Do

This homestay could help save rajasthan’s nomadic camel pastoralists.

rural tourism sites in india

Guides & Tips

Top tips for travelling in india.

rural tourism sites in india

7 Top Things To Do And See In Jaipur

rural tourism sites in india

A Guide To Madhya Pradesh’s Tiger Reserves

rural tourism sites in india

Photo Journal: 10 Photos From Jaipur's Ganguar Festival

rural tourism sites in india

Simran Lal, Founder of Nicobar, On How She Launched Her Lifestyle Brand and Tips On Travelling to India

rural tourism sites in india

How To Spend a Week in Maharashtra

rural tourism sites in india

How to spend 10 days in Madhya Pradesh, India

rural tourism sites in india

Film & TV

Embrace the barbie spirit by visiting the world's most colourful cities.

rural tourism sites in india

5 Delicious Indian Dry Bean and Lentil Recipes

rural tourism sites in india

The Best Places to Travel in November

rural tourism sites in india

Fun-Filled Travel Experiences to Boost Your Serotonin Levels

Culture Trip Summer Sale

Save up to $1,200 on our unique small-group trips! Limited spots.

toast-message-image

  • Post ID: 1653464
  • Sponsored? No
  • View Payload

Menu

  • Games & Puzzles
  • ₹ 10 Lakh,1" data-value="Loan ₹ 10 Lakh">Loan ₹ 10 Lakh

rural tourism sites in india

  • Entertainment
  • Latest News
  • Kolkata doctor rape case
  • Raksha Bandhan 2024 wishes
  • The Interview
  • Web Stories
  • Mumbai News
  • Bengaluru News
  • Daily Digest

HT

Rural Tourism: 5 places to visit in India for a rich village life experience

Give yourself a break from the chaotic life and hustle and bustle of metro cities, by travelling to these beautiful indian destinations that are rich in greenery and are unaffected by urbanisation..

Rural tourism is an important part of the tourism industry around the world. From walks in the lush green jungles to climbing mountains, many destinations rely on their rural tourism provision to bring in much-needed revenue for the local economy. Rural tourism can be defined as tourism which takes place in non-urbanised areas. Rural tourism is closely aligned with the concept of sustainable tourism, given that it is inherently linked to green spaces and commonly environmentally-friendly forms of tourism, such as hiking or camping. To get a break from your chaotic life and hustle and bustle of metro cities, rejuvenate your soul and glamorize your eyes by travelling to this top Indian destination that is rich in greenery and unaffected by urbanisation. (Also read: Top 5 most beautiful winter treks in India for snow lovers )

Rural Tourism: 5 places to visit in India for a rich village life experience(Unsplash)

1. Mawlynnong: Asia’s cleanest village

Mawlynnong has become one of the most popular village tourist sites as a result of these, which are 1,000 years old. (HT gallery)

In the Meghalayan villages, living root bridges also known as sacred groves have aesthetic value. Mawlynnong has become one of the most popular village tourist sites as a result of these, which are 1,000 years old. Their dedication to Mother Nature is evident in their pristine surroundings and famous bridges. There is a spiritual heaven here, which is why it is called "God's own Garden. You can take part in local cleanup projects, go on a hike, see Cherrapunji, and scale bamboo watchtowers.

2. Kutch: Rich village life

The Rann of Kutch in Gujarat is a beautiful destination to experience rich rural life.(Twitter/Gujarat Information Department)

The Great Rann of Kutch is located in Gujarat. You have the chance to explore artisanal communities in this area, as well as the nearby, well-known salt desert. At the Hodka's Village Resort, they offer tents or mud houses that are specifically made to give visitors a sense of living in a village and have attached western bathrooms. The charpai, a traditional woven bed, is another option for slumbering under the village sky.

3. Pipili: The art and craft village

The origin of remarkable arts has often been in villages. One such art form that has helped Pipili gain prominence, recognition, and tourism is applique artwork. (gettyimages)

The origin of remarkable arts has often been in villages. One such art form that has helped Pipili gain prominence, recognition, and tourism is applique artwork. Master artisans who create the art of the canopy each year for the Rath yatra at Jagannath Temple have called Pipili home since the 10th century. Spend your free time browsing the many artworks, taking a tour, or even trying your hand at learning applique art.

4. Spiti: An ecosphere heaven

A less well-known alternative to Leh and Ladakh is the Spiti Valley in the Himachal Pradesh state.(HT photo)

A less well-known alternative to Leh and Ladakh is the Spiti Valley in the Himachal Pradesh state. You can go to Buddhist monasteries, trek to villages, stay in homestays there, go on yak safaris, or even go see the cultural shows that are periodically held.

5. Chitrakote: The tribal life in Chhattisgarh

Visit Chitrakote, a small town in Chhattisgarh's Bastar region, if you want to learn more about the lively and colourful tribal culture. (istockphoto)

Visit Chitrakote, a small town in Chhattisgarh's Bastar region, if you want to learn more about the lively and colourful tribal culture. It is primarily well-known for the Chitrakoot waterfalls. The village offers a lot, including fun events, folk arts, handicrafts, etc. One of the most well-known sports you'd like to learn about is Gocha, which involves bamboo weapons and fruit as ammo. Visit the Danteshwari shrine and the Jagdalpur Palace as well.

Follow more stories on Facebook & Twitter

  • Travel Destination
  • Travel Time
  • Terms of use
  • Privacy policy
  • Weather Today
  • HT Newsletters
  • Subscription
  • Print Ad Rates
  • Code of Ethics

healthshots

  • India vs Sri Lanka
  • Live Cricket Score
  • Cricket Teams
  • Cricket Players
  • ICC Rankings
  • Cricket Schedule
  • Shreyas Iyer
  • Harshit Rana
  • Kusal Mendis
  • Ravi Bishnoi
  • Rinku Singh
  • Riyan Parag
  • Washington Sundar
  • Avishka Fernando
  • Charith Asalanka
  • Dasun Shanaka
  • Khaleel Ahmed
  • Pathum Nissanka
  • Other Cities
  • Income Tax Calculator
  • Petrol Prices
  • Diesel Prices
  • Silver Rate
  • Relationships
  • Art and Culture
  • Taylor Swift: A Primer
  • Telugu Cinema
  • Tamil Cinema
  • UGC NET Admit Card 2024 Live
  • Board Exams
  • Exam Results
  • Admission News
  • Employment News
  • Competitive Exams
  • BBA Colleges
  • Engineering Colleges
  • Medical Colleges
  • BCA Colleges
  • Medical Exams
  • Engineering Exams
  • Love Horoscope
  • Annual Horoscope
  • Festival Calendar
  • Compatibility Calculator
  • Career Horoscope
  • Manifestation
  • The Economist Articles
  • Lok Sabha States
  • Lok Sabha Parties
  • Lok Sabha Candidates
  • Explainer Video
  • On The Record
  • Vikram Chandra Daily Wrap
  • Entertainment Photos
  • Lifestyle Photos
  • News Photos
  • Vinesh Phogat Verdict Live
  • Olympics 2024
  • Olympics Medal Tally
  • Other Sports
  • EPL 2023-24
  • ISL 2023-24
  • Asian Games 2023
  • Public Health
  • Economic Policy
  • International Affairs
  • Climate Change
  • Gender Equality
  • future tech
  • HT Friday Finance
  • Explore Hindustan Times
  • Privacy Policy
  • Terms of Use
  • Subscription - Terms of Use

Login

  • Destinations
  • Weekend Getaways
  • Travel Hacks
  • Inspiration
  • Treebo Offers

Rural Tourism: Your Guide to Authentic Village Lifestyle in India

by Riya Jogi on August 22, 2023

Rural tourism! Is that even a thing in India? You must have explored the awe-inspiring hill station and famous destinations of India. However, rural tourism caters to unique experiences that blend the indigenous communities, traditional practices and mouth-watering cuisines of villages. 

As you soar high in the mountains and roll across the green landscapes, rural tourism allows you to disconnect from the chaos and entangle with nature. With many Treebo hotels in different parts of the country, you can easily go on a scenic journey to explore your inner self. Check out the top 15 unique destinations for experiencing an authentic rural lifestyle.

15 Places for Rural Tourism in India are –

1. mawlynnong, meghalaya.

Mawlynnong tops the list for offering the best rural tourism experience in India. Nestled in the state of Meghalaya, Mawlynnong is known as Asia’s cleanest village. What sets it apart is the beauty of people, their practices and their unique take on environment conservation!

Experience the best rural tourism here

Mawlynnong offers an amazing opportunity to connect with Khasi people, learn about their simplistic cuisine and live a sustainable lifestyle. The village is surrounded by dustbins made from bamboo, and people here use minimal electricity as well. You can walk through the root bridges, connect with local farmers, go for long walks in the village and shop for the best Khasi shawls too.

2. Spiti Valley, Himachal Pradesh 

You must have known Spiti Valley for crazy expeditions however, it is so much more than that. Rural tourism in Himachal Pradesh is famous due to the communities living in Spiti Valley. The locals here manage to live a life in tough situations but it does not stop them to welcome you at their homes. 

Experience the best rural tourism here

The warmth of close-knit communities allows you to explore the local delicacies and practices for livelihood. Tibetan Buddhism is followed here, and you can witness the fusion of art, heritage and culture at the monasteries. As you dive deeper, you get to uncover the balance between modernity and cultural significance by people here.

Top 6 Offbeat Places in Himachal to Visit This Summer

3. Chitrakote, Chattisgarh

When you live in tribal communities in India, you get to see the world from a distant perspective. Chitrakote is a popular destination for rural tourism with Gond and Madia tribes residing in the region. As you go deeper into their lives, you can explore various forms of farming and agricultural activities. 

Experience the best rural tourism here

It is their connection with the land that makes them create a sustainable living for tourists as well. If you visit during the festival time, be a part of their vibrant dance and music forms too. The food here is prepared with locally sourced vegetables and ancient cooking techniques. The place, indeed is deeply intertwined with nature giving you an authentic experience.

4. Pipili, Orissa 

Rural tourism in Pipili is way beyond your imagination as you get to dive into the rich heritage and culture of the region. Located in Orissa, Pipili is famous across the world for its charming applique work. Intricate applique work can be seen in umbrellas, bags and different forms of textiles. As you walk through the lanes, you can soak in the pride of the meticulous craftsmanship of people here.

Experience the best rural tourism here

Apart from art and craft, Pipili is home to clean homestays and guest houses, thereby giving you an authentic experience. Communities here prepare Odia cuisine, so you can try Pakhala, Dalma and Chhena Poda. Moreover, green fields and calming lakes are sure to take you away from the everyday chaos.

Tourist Places in Odisha : Walk the Path of Its History and Nature

5. Hodka, Kutch

Immerse yourself in the rustic charm of the picturesque village of Hodka. The place certainly tops the list of rural tourism in India with its unique accommodation known as Bhungas. These circle-shaped bhungas speak largely about the community’s efforts towards an eco-friendly and sustainable stay for tourists.

Experience the best rural tourism here

Located in Kutch, you truly feel special with the Gujarati hospitality and cuisine. Bajra roti and Kutchi Dabeli are famous foods known for the fusion of many ingredients. Hodka invites you to try your hands on pottery and agricultural activities defining the village’s pride. Lastly, it is also soothing to strike up meaningful conversations with the locals and explore their simplistic living.

6. Lachen, Sikkim

Situated in the mesmerizing state of Sikkim, Lachen is a small village with tiny human settlements. It is one of the best places for rural tourism in India where you get to experience the influence of Tibetan Buddhism practices. The community is focused towards animal husbandry and agriculture for their livelihood.

Experience the best rural tourism here

Imagine the tranquillity of being surrounded by mountains and only hearing the melodious sounds of prayers from the monasteries. As you choose to stay with the locals, know that they try their best to present the mouth-watering delicacies of Lachen. The making of Thangka paintings and woven textiles indeed talks a lot about the dedication of communities towards a sustainable life.

Sikkim Itinerary for 5 Days: Everything You Need to Know

7. Naggar, Himachal Pradesh 

Are you up for staying amidst the Himalayan mountains? Located in the Kullu district, Naggar is a small region known for its rich history and cultural significance. You can browse through many wooden houses showcasing the craftsmanship of locals here. The region allows you to soak in the beauty of the mountain lifestyle with traditional living practices.

Experience the best rural tourism here

Nicholas Roerich Art Gallery in Naggar is one of the famous places delving into Russian influences. You can participate in various activities including gardening and farming to best experience the local lifestyle here. Visiting the local houses and trying age-old Himachali dishes including Chana Madra and Dham is a must-do thing here. 

8. Bishnoi Village, Rajasthan 

Away from the chaos and the traffic of cities, Bishnoi Village is one of the top-rated places for Rural tourism in India. Bishnoi is a close-knit community dedicated towards environmental conservation, protection of animals and a sustainable lifestyle. As you visit the village, you can witness the houses made in an eco-friendly way. 

Experience the best rural tourism here

It does take you deep into the practices of preserving flora and fauna at personal costs too. The village offers safaris in the nearby forest areas, which are well protected by the community. This place lets you discover the essence of craftsmanship with pottery, handicrafts and weaving skills that are passed to generations.

A Melange of Traditions: Here Are the 10 Most Exciting Festivals of Rajasthan

9. Khonoma Village, Nagaland

While rural tourism has gained significant attraction from travellers, certain parts of India remain unexplored. Khonoma Village in Nagaland is one of the secluded villages for exploring homestays and local life. Craft-making and Naga textiles are popular things to witness in Khonoma.

Experience the best rural tourism here

Morungs are communal dormitories where you can witness the architecture and functioning of the local lives of the Naga people. Khonoma Nature Conservation and Tragopan Sanctuary are two famous places where the locals dedicate their love towards environmental conservation. Traditional dishes here are prepared with fermented soybeans, smoked pork and bamboo shoots.

10. Majuli Island, Assam

Far from the hustle and bustle of life are people living joyfully on the Majuli Island of Assam. Deep-rooted in traditional Assamese practices, the island offers a perfect getaway into the beautiful worlds of people here. While the island faces challenges due to extensive erosion, people have tackled such adversities without losing their cultural essence.

Experience the best rural tourism here

Straightaway, book a ticket to explore mask-making and pottery here. You are certain to love delicious Assamese food fused with local music and dance. The rural lifestyle focuses on ecotourism and promotes family values as well. Such a surreal experience only lets you immerse in lush greenery and riverside boating. 

11. Mandu, Madhya Pradesh 

The town of Mandu exudes vibes of historic charm. Delve into a world where echoes of love stories and legends exist even today. The rural lifestyle of Mandu lets you explore many village walks and local artisans. You get an opportunity to stay with the locals, watch their daily life and only have more gratitude towards the community. 

Experience the best rural tourism here

Since Mandu is influenced by Mughal architecture and the strategically built Mandu Fort, the cuisine here includes Dal Baati, Poha and delicious Malwa snacks. Many sustainable activities are organised for tourists and locals alike. Take a glimpse into traditional textiles and handicrafts and take home memories of your rural tourism trip.

06 Most Mesmerizing Hill Stations in Madhya Pradesh That Are a Must Visit

12. Puttur, Andhra Pradesh 

The rural life of Karnataka can be best experienced in the beautiful region of Puttur. The town is renowned for its cultural heritage and lush greenery. Agriculture is one of the main occupations here, so you can acquire knowledge about farming activities and techniques. Fruit picking is one of the famous tourist activities here.

Experience the best rural tourism here

As you explore the rural tourism in Puttur, know that you can enjoy folk music and dance as locals jam up to showcase their pride. Pottery and weaving workshops are also famous in the region. Make sure to visit the heritage sites and monuments in Puttur to discover their roots and practices.

13. Kumbalangi Island Village, Kerala

Imagine people coexisting with nature and preserving their cultural heritage. That indeed is a thing in Kumbalangi Island Village. Situated in Kerala, the island is popular for its fishing and canoeing culture. You can witness various fishing practices and be a part of it.

Experience the best rural tourism here

As it is located on an island, you get an opportunity to see the artistry of homes built on stilts. The authenticity of Kerala architecture and design is well-defined here. Make sure to enjoy delicacies prepared with coconut and rice. Delve into a sustainable lifestyle at unique homestays and discover age-old practices of living.

Munroe Island in Kerala : a Serenade of Backwaters and Delight

14. Munsiyari, Uttarakhand 

As you soar in the high-altitude mountains of Uttarakhand, Munsiyari offers bliss in your journey. It is situated in the Kumaon region, and people here are called Kumaonis. The small town is characterised by traditional dishes, including bhatt ki churkani and mandue ki roti.  

Experience the best rural tourism here

As you visit this place, you can witness an amazing connection between music and dance. Communities here create melodious rhythms and enjoy folk dancing in the Himalayas. Many artisans make woollen shawls and authentic handicrafts too. The beautiful blend of tiny houses built with cultural heritage is sure to melt your heart. 

15. Karaikudi, Tamil Nadu

Dominated by the Chettinad community, Karaikudi is one of the best places in Tamil Nadu for rural tourism. You get an amazing opportunity to witness the creation of Chettinad mansions built with vibrant courtyards and pure craftsmanship. Local families are too welcoming and offer traditional cuisines at their houses.

Experience the best rural tourism here

What’s more? You can engage in pottery and other art forms or even visit workshops nearby. The best part is that you can explore this small town on a bicycle and interact with villagers to know their everyday life. As you cherish the farm stays and watch the green landscapes, know that this place mesmerizes every traveller’s soul.

Rural tourism in India allows you to deeply connect with locals, live a sustainable life and find joy in small moments. With the best villages for rural tourism, you can now add worthy experiences to your bucket list!

Related posts:

Christmas 2020: Plan Your Trip to These 10 Amazing Places to Celebrate Christmas in India

RECENT POSTS

Hemis National Park

Related Posts

Top 05 must-visit Indian destinations before Summer arrives

BOOK A HOTEL EASILY

Early Bird Bonanza : Pre-book your holiday travel now at best prices

Cancel reply

Save my name, email, and website in this browser for the next time I comment.

YOU MIGHT ALSO LIKE...

rural tourism sites in india

The 16 Most Beautiful Villages In India

India is the land of villages. You will be surprised to know that there are more than 60 lakh villages in India, each with a unique identity. Once you visit ...

rural tourism sites in india

Treebo derives its name from "Bo Tree", the fig tree under which Gautam Buddha attained enlightenment. The fig tree family - banyan, peepal among others - has inspired not just our name but also what we do.

Popular Posts

15 Unique Things to Do at Night in Hyderabad

15 Unique Things to Do at Night in Hyderabad

Temples In Mumbai

14 Famous Temples In Mumbai To Rejuvenate Your Spirit

Street Shopping in Hyderabad

14 Options for Street Shopping in Hyderabad for Shopaholics

Hemis National Park: The Wonderland of Rare Wildlife and Rugged Terrains in Ladakh

August 16, 2024

Silent Valley National Park: It’s Time to Explore The Wilderness of Kerala’s Last Untouched Rainforest

Masroor Temple: The Rock-Cut Heritage of India

  • Terms of service
  • Privacy policy

Copyright © 2014 - 2024

untitled (3).png

thetarzanway

Experiences, travel guides.

  • Sep 17, 2022

10 Immersive Rural Tourism experiences in India

Updated: Nov 9, 2022

The concept of rural tourism is a growing form of tourism and gaining momentum in India. With the growing concerns over climate change and more travelers becoming conscious of their impacts, sustainable travel or green tourism is on the gradual rise in India.

Rural tourism in India could help in boosting the local economy and help conserve the local culture and might prevent rural migration. Rural tourism could attract tourists by providing a glimpse of the village ambiance with local cuisines and several other cultural and traditional practices of locals in India.

More than half the population in India still lives in villages and is directly dependent on natural resources for their livelihood. Hence, visiting these rural settlements and spending time with the locals will instill in travelers a new perspective on life.

Best Rural villages to visit in India

Ladhpura Khas

Pochampally

Laluri Khal

01. Kumbalangi Village, Kerala

The Kumbalangi village resting on the banks of backwaters of Kochi

A well-kept secret in the backwaters of Kochi, Kumbalangi is an island village with teeming biodiversity. Kumbalangi has been flagged as an experimental rural tourism initiative by the Kerala government. The spellbinding view of the village is mainly due to the azure backwaters, thick mangrove forests, rich paddy fields, and boat cruises that trudge the calm waters around. You can tag along with the fishermen and try fishing in the sea in the early morning hours for an unforgettable experience. You can also take a boat cruise and explore the mangroves and other regions of this island village.

02. Khonoma Village, Nagaland

The green paddy fields of Khonoma Village

Also known as ‘The Green Village’, Khonoma is the first officially declared green village in India. The stunning vistas of forest-covered hills and mountains, panoramic view of luscious paddy fields from the village, and long winding roads and streets of Khonoma give the village an almost paradisical impression. You can spend your days in the village exploring the various traditional sites, bond with villagers over a cup of locally brewed rice beer, or trekking the famous Dzukou valley. But the most recommended activity is the farming experience that was introduced to interested travelers, where one can go to the paddy fields and get hands-on practice of the farming technique in the village.

03. Ladhpura Khas, Madhya Pradesh

The magnificent Hanumana Temple in the backdrop of the Ladhpura Khal Village

Situated along the banks of Betwa and Gurari River, this quaint little village on the outskirts of Orchha is beaming with natural beauty. The slow-paced lifestyles of the locals, the beautiful historical sites and temples, and the friendly villagers are truly impressionable. However, what makes this village even more alluring is the motto of the village which is ‘Farm to Plate’. This agricultural village makes sure its guests are fed fresh produce right from the farms. The locals of the village are also actively working to revive the age-old cultural and traditional practices by introducing different festivals on a large scale. This act of reviving the historically and culturally important practices through food, arts, crafts, music, and farming techniques has landed the village to be nominated for the Best World Tourism Village at the UNWTO.

04. Kongthong Village, Meghalaya

A group of travellers relaxing in one of the homestays in Kongthong Village

A unique feature of Meghalaya, Kongthong village in the East Khasi Hills, is nothing short of perfect. One of the most unique places to visit in India, Kongthong village has a tradition so distinct and set apart from the ordinary norms, that it has earned the moniker of being called ‘the whistling village’. This is so because the natives of this village call out each other by whistling a tune instead of calling out their names. Each native has a sole and unique tune called out after them. Thus, while walking the streets of Kongthong village you will come across a lot of hoots and whistles. But apart from this unique trait, the stunning hills of the village are also pristine and serene and they serve as a perfect getaway from the maddening noises of the city.

05. Pochampally, Telangana

A man weaving a silk saree in Pochmapally village

A village on the outskirts of the bustling city of Hyderabad, Pochampally is a weavers hamlet. Known for its famous colorful silk sarees and cotton fabrics, this village has been awarded ‘Best World tourism Village’ by the UNWTO. While in Pochampally, you can shop at the various stalls lining the streets and buy sarees, bedsheets, and other handwoven fabrics and materials. You can also visit the weaving exhibit site of the village or walk around and witness in person the locals weaving in the comfort of their homes and learn more about the practice and history of the traditional weaving patterns and techniques.

06. Turtuk Village, Ladakh

The rocky barren mountains and Shyok River in Turtuk

This once landlocked village on the banks of Shyok River in Ladakh is now a budding destination for rural tourism in India. Turtuk village thrives off the harmonious amalgamation of the Persian and Tibetan culture. Once occupation of the Baltistan empire, Turtuk in Balti means “desire to stay”. Nothing sounds as apt and accurate as its literal meaning in Balti as the village is shrouded in absolute beauty with crumbling barren mountains, gleaming water bodies flowing in the midst of the village, and magnificent views of snow-clad Himalayan ranges. While in Turtuk, tag alongside the local farmers to their lush green paddy fields and try your hand at farming or visit the walnuts and apricot orchards. Make sure to explore the stone walls and houses built on cobblestone alleys for a better understanding of the locals.

07. Grahan Village, Himachal Pradesh

The lush green meadows of Grahan village

Nestled in the lap of Parvati Valley on the outskirts of Kasol, Grahan village is an offbeat destination. With spectacular views, stunning waterfalls, forests blanketed in deodar trees, and crystal clear streams, Grahan is a village that is straight out of a storybook illustration. A special aspect of this village is the fact that you can trek to reach the village instead of opting for vehicles. The trek starts from Kasol and along the way, you get to encounter the stunning vistas of lush green forests and mesmerizing meadows making this trek even more endearing. There is no internet connectivity in Grahan which is perfect for travelers looking for an opportunity to try the social media detox.

08. Laluri Khal, Uttarakhand

The cloud covered hills as seen from Laluri Khal Village

Tucked away in the foothills of the Himalayas, Laluri Khal in Rishikesh is a remote little village. With landscapes of rolling hills, lush paddy fields, traditional mud or thatch-roofed houses, and friendly and hospitable locals, Laluri Khal is truly special and endearing on its terms. Get involved with the villagers in their day-to-day activities like helping out in their fieldwork or other local activities like basket weaving or rope making. Interact with the locals and learn about the culture and traditional practices of the village and get involved in the early morning routines of the locals.

09. Mawlynnong, Meghalaya

The clean pathway and green surroundings of Mawlynnong Village

The crowning glory of Meghalaya, Mawlynnong Village is dubbed as the cleanest village in Asia. The sparkling clean streets, unsullied drainage systems, bamboo-basket dustbins, and well-trimmed hedges are among the first things you’ll notice. But apart from this, one astonishing encounter that will leave you stunned is the open gates of almost every residential house in the village. This special feature of the village is what makes this experience even more memorable. You can enter these houses and take a look around for a more immersive understanding of the lifestyle of the locals. Apart from these, you can also trek your way to the living root bridges in Mawlynnong which have been declared a UNESCO World Heritage Site.

10. Chatpal Village, Kashmir

The lush green forests and valleys of Chatpal

Traced by valleys along the Southern part of Kashmir, Chatpal is a village of imperial beauty. Chatpal village is regarded as an experience of heaven on earth with flocks of sheep grazing the meadows, an energetic river rushing by, and stunning alpine forests. The mud houses sitting gracefully and the modest lifestyle of the native Gujjar community bring the village to life with a calm demeanor. Spend time taking long nature walks through the rich green valleys and strike up a conversation with the locals and bond with them. Another bonus to Chatpal is the lack of electricity supply which will prove to be a true rural tourism experience in India.

Final Words

Rural tourism is a crucial kind of tourism sector that plays a vital role and provides many benefits to rural areas’ communities. When tourists visit rural areas, they support the local economy and helps in various way. Rural tourism in India helps with the development of rural areas and the living standards of host communities. Given the abundance of rural areas in India, one can make the conscious decision of travelling to these lesser-known places in India. It will one understand the importance of connecting with the natural surroundings and going back to living life in a simpler and more sustainable way.

Visit The Tarzan Way for more immersive travel experiences now.

Recent Posts

Romantic Escapes in Lakshadweep : Honeymoon Packages and Experiences in Lakshadweep

Mediterranean Magic: Honeymooning in the Greek Isles

South Goa Unplugged: Exploring the Quieter Side

rural tourism sites in india

Tourism in Rural India: A Complete Guide

  • tour and travel
  • Travel Stories
  • Travel Tips
  • April 15, 2024 in tour and travel , Travel , Travel Stories , Travel Tips

rural tourism sites in india

Rural India offers a treasure trove of experiences for travellers seeking authenticity and cultural immersion. Away from the hustle and bustle of city life, rural destinations provide a glimpse into traditional lifestyles, rich heritage, and natural beauty. In recent years, tourism in rural India has gained popularity, offering visitors a chance to connect with local communities and explore off-the-beaten-path attractions. To enhance your rural tourism experience, consider staying at one of the family-friendly OYO hotels , providing comfortable accommodations in rural areas. Let’s embark on a journey to discover the charm and beauty of rural India.

Embrace Village Life

Immerse yourself in the simplicity and warmth of village life, where time seems to slow down and every moment is savoured. Engage with locals, participate in traditional activities such as pottery-making or folk dances, and savour the flavours of home-cooked meals prepared with love and care. Experience rural hospitality firsthand, as villagers welcome you with open arms and share their way of life with warmth and generosity.

Explore Cultural Heritage

Delve into the rich cultural heritage of rural India by visiting ancient temples, historical monuments, and traditional crafts villages. Learn about local customs, festivals, and rituals that have been preserved for generations, offering insights into the region’s rich tapestry of traditions. Attend cultural performances showcasing vibrant folk music and dances, and interact with skilled artisans to gain a deeper understanding of rural traditions.

Discover Natural Beauty

Embark on a journey through picturesque landscapes, from lush forests to serene riversides, where nature’s beauty unfolds at every turn. Explore hidden trails on nature walks, spot colourful bird species on birdwatching tours, or challenge yourself with adventurous treks through the countryside. Experience the tranquillity of rural surroundings, where the air is fresh, and the sounds of nature soothe the soul, offering a refreshing escape from the noise and pollution of urban areas.

Indulge in Farm Tourism

Immerse yourself in the rhythms of rural life by staying at farm stays or agritourism resorts, where you can experience agriculture up close. Participate in farming activities like ploughing fields, harvesting crops, or milking cows, gaining a newfound appreciation for the hard work that goes into producing food. Enjoy farm-fresh meals prepared with organic ingredients sourced locally, savouring the flavours of the land in every bite.

Engage in Sustainable Tourism

Support eco-friendly initiatives and responsible tourism practices that prioritise the preservation of natural resources and cultural heritage. Choose accommodations that are committed to sustainability, minimising environmental impact through initiatives such as water conservation and waste reduction. Respect local customs, wildlife, and natural resources while exploring rural areas, leaving behind only footprints and memories.

Visit Offbeat Attractions

Step off the beaten path to discover hidden gems and lesser-known attractions that showcase the true essence of rural India. Explore quaint villages steeped in history, uncover ancient ruins shrouded in mystery, or visit tribal settlements tucked away in remote corners, where ancient traditions thrive. Interact with locals to learn about their way of life and hear stories passed down through generations, offering a glimpse into the hidden treasures of rural India.

Experience Rural Festivals

Immerse yourself in the vibrant culture of rural India by attending traditional festivals and cultural celebrations unique to the region. Witness colourful processions, lively folk dances, and soul-stirring music performances that showcase the community’s rich cultural heritage. Participate in local festivities and celebrations, joining in the joyous spirit of the occasion and forging connections with the welcoming people of rural India.

Support Local Communities

Contribute to the economic empowerment of rural communities by shopping for handicrafts, artisanal products, and locally-made souvenirs, supporting local artisans and craftsmen. Dine at local eateries and savour regional delicacies made with locally-sourced ingredients, experiencing the authentic flavours of rural cuisine. Stay at family-owned OYO hotels in rural areas, where your patronage directly contributes to the local economy and helps empower rural communities for a brighter future.

Why Choose OYO for Your Next Stay

Discover why OYO is the ideal choice for your accommodation needs. Experience high-class amenities across all properties, ensuring a comfortable and enjoyable stay. From cheap hotels to premium ones, OYO caters to every traveller’s needs, offering a wide range of options to suit your requirements. Whether you’re travelling with loved ones, pets, or solo, OYO has something for everyone. Benefit from spacious rooms, essential amenities, smooth Wi-Fi connectivity, 24×7 room service, and hassle-free bookings with minimal paperwork.

Rural India offers a myriad of opportunities for travellers seeking authentic experiences and cultural immersion. By exploring rural destinations, you can discover the rich heritage, natural beauty, and warm hospitality that define rural life. Consider staying at family-friendly OYO hotels in rural areas to enhance your experience and enjoy comfortable accommodations during your rural tourism adventures. Whether you’re exploring cultural heritage, engaging in farm tourism, or experiencing rural festivals, rural India has something to offer every traveller. So pack your bags, embark on a journey to rural India, and create unforgettable memories amidst its rustic charm.

  • SHARE THIS ON:

rural tourism sites in india

Leave a Reply Cancel reply

Your email address will not be published. Required fields are marked *

Book a hotel

  • City Select Cities Agra Ahmedabad Alwar Amritsar Aurangabad Autumn Badrinath Bangalore Bathinda Bhopal Bhubaneswar Bihar Chandigarh Chennai Coimbatore Coorg Darjeeling Dehradun Delhi Dhanushkodi Dharamshala Dwarka Gangtok Garba Ghaziabad Goa Gujarat Gurgaon Guwahati Himachal Pradesh Himalaya Hyderabad India Indore Jaipur Jamshedpur Jodhpur Karnataka Kashmir Kedarnath Kerala Kochi Kodaikanal Kolkata Kotagiri Kullu Leh Ladakh Lonavala Lucknow Madhya Pradesh Madurai Mahabaleshwar Maharashtra Manali Manesar Mathura Mount Abu Mumbai Munnar Mussoorie Nagpur Nainital New Delhi Noida Odisha Ooty Patna Pondicherry Pune Puri Raigad Raipur Rajasthani Ranchi Rishikesh Shillong Shimla sikkim Siliguri Srinagar Surat Tamil Nadu Tawang Trivandrum Udaipur Ujjain Uttar Pradesh Uttrakhand Vadodara Varanasi
  • Guests 1 Guest 2 Guest 3 Guest

Recent Posts

rural tourism sites in india

Best Places to Grab a Dessert in Noida

rural tourism sites in india

10 Cool Accessories for a Smart Traveller in 2024

rural tourism sites in india

Cold-Weather Hacks: 10 Ways To Keep Yourself Warm and Healthy

rural tourism sites in india

Top 7 Tricks for Capturing Stunning Travel Photos

rural tourism sites in india

Travel Hacks for Solo Explorers

rural tourism sites in india

  • Cultural Tour

rural tourism sites in india

Please rotate your device

Please go back to portrait mode for the best experience

India Tours Blog | India Travel Information

India Tours & Travel Blog

  • India Tour / Places to visit in India / Special Tours

Rural tourism in India

by India Tours · April 14, 2023

rural tourism sites in india

Rural tourism in India – A new trend that is gaining momentum in India

Rural tourism in India is a growing trend that offers travelers a unique opportunity to experience the local way of life and cultural traditions of rural communities. According to the Ministry of Tourism, Government of India, in 2019, there were 1.85 million foreign tourist visits to rural areas in India, accounting for 2.09% of the total foreign tourist visits to India.

Diversity of Rural India: India has a diverse landscape, and each region has its own distinct culture, traditions, and way of life. Rural tourism in India offers visitors an opportunity to explore the diverse heritage, wildlife, and landscape of rural India.

Homestays and Community-based Tourism: Many rural communities in India have opened up their homes to visitors and offer homestays. These homestays provide a unique opportunity for travelers to experience the local culture and way of life first-hand. Community-based tourism initiatives in rural areas also offer visitors a chance to engage with local communities and contribute to their development.

Sustainable Tourism: Rural tourism in India has the potential to contribute to the sustainable development of rural communities by providing alternative livelihood opportunities and preserving local cultural heritage. Sustainable tourism practices such as waste management, use of renewable energy, and responsible wildlife tourism can help to protect the environment and support local communities.

Adventure Tourism: Rural India offers a range of adventure activities such as trekking, camping, wildlife safaris, and village walks. Adventure tourism in rural areas not only offers visitors an opportunity to experience the local way of life but also supports local livelihoods.

Challenges and Opportunities: Rural tourism in India faces challenges such as lack of infrastructure, limited access to funding and marketing, and inadequate skills of local communities to manage tourism. However, with the right support and planning, rural tourism in India can offer a sustainable alternative to mass tourism and help to preserve India’s cultural heritage and natural resources.

Rural tourism destinations in India

rural tourism sites in india

India has many beautiful rural destinations that offer travelers a unique experience of the local culture, traditions, and way of life. Here are some popular rural tourism destinations in India:

Mandawa, Rajasthan: Mandawa is a small town in Rajasthan that is famous for its Havelis (traditional mansions) adorned with colorful frescoes. Visitors can explore the town on foot, visit the Havelis, and interact with the local artisans.

Pushkar, Rajasthan: Pushkar is a holy town in Rajasthan that is famous for its Pushkar Camel Fair and Brahma Temple. The town is surrounded by sand dunes and rural villages, and visitors can take a camel ride or a jeep safari to explore the nearby villages and experience the rural way of life.

Shekhawati, Rajasthan: Shekhawati is a region in Rajasthan that is famous for its havelis (traditional mansions) adorned with colorful frescoes. Visitors can explore the small towns and villages in the region, stay in traditional havelis converted into guesthouses, and interact with the local communities.

Bishnoi Village, Rajasthan: Bishnoi Village is a small village near Jodhpur that is famous for its Bishnoi community, known for their environmental conservation and wildlife protection practices. Visitors can take a jeep safari or a village walk to explore the region, interact with the locals, and learn about their way of life.

Rohet Village, Rajasthan: Rohet is a small village near Jodhpur that is famous for its traditional Rajasthani hospitality and rural way of life. Visitors can stay in a traditional haveli or a homestay, take a village walk or a jeep safari to explore the region, and enjoy the local cuisine and cultural performances.

Pali District, Rajasthan: Pali District is a rural region in Rajasthan that is famous for its textile industry and traditional handicrafts. Visitors can explore the small villages in the region, learn about the traditional textile-making process, and interact with the local artisans.

Kutch, Gujarat: Kutch is a desert district in Gujarat that is home to colorful handicrafts, traditional music, and dance. Visitors can stay in traditional huts called bhungas and explore the nearby villages to witness the local way of life.

Khajuraho, Madhya Pradesh: Khajuraho is a small town in Madhya Pradesh that is famous for its ancient temples and architecture. Visitors can explore the temples, learn about the history and culture of the region and enjoy the scenic beauty of the countryside.

Cherrapunji, Meghalaya: Cherrapunji is a scenic village in Meghalaya that is famous for its living root bridges and waterfalls. Visitors can take village walks, interact with local communities and explore the natural beauty of the region.

Coorg, Karnataka: Coorg is a scenic district in Karnataka that is famous for its coffee plantations, wildlife sanctuaries, and waterfalls. Visitors can stay in homestays, trek in the nearby forests, and explore the local cuisine and culture.

Spiti Valley, Himachal Pradesh: Spiti Valley is a remote region in Himachal Pradesh that offers a unique travel experience with its rugged terrain, high-altitude monasteries, and stunning landscapes. Visitors can stay in homestays, trek in the mountains, and experience the local way of life.

Conclusion:

Rural tourism in India has the potential to offer a unique and authentic travel experience while contributing to the sustainable development of rural communities. By engaging with local communities, preserving cultural heritage, and promoting sustainable tourism practices, rural tourism in India can help to create a more inclusive and equitable tourism industry.

' src=

India Tours

India Tours powered by Services International an Inbound Tour Agency. Providing a hassle-free holiday to foreigner tourists. We are members of IATA, IATO, TAAI & FIEO and have a license from the Government of India to operate as an inbound tour operator. Our special interest India tour packages are carefully designed for you and traveling with us will be an experience. We will show you India like no one else can and guarantee you the best of services. We are operational 24 X 7 and have our own fleet of transport in North India. We are specialized in tailor-made holiday packages covering India, Nepal, Bhutan, Tibet, Srilanka, Myanmar, Cambodia, Vietnam.

You may also like...

rural tourism sites in india

Weekend Getaway places from Shimla

January 21, 2021

rural tourism sites in india

Best Romantic Places in India to visit with your Partner

March 26, 2021

Dig into the Royal Rajasthan

Dig into the Royal Rajasthan

April 3, 2019

Places to Visit in India by Month

Quick glance of india.

  • Explore India
  • Festival Tours in India
  • Summer Special Tours
  • Wildlife with Game drive Tours
  • India Adventure Tours
  • 10 Most popular tours of India
  • Easter India Holidays Tours
  • India Thanksgiving Vacations Tours
  • Christmas & New Year Tours
  • Destination Wedding in India
  • India Fairs & Festivals
  • Cities of India
  • India Mice Tour
  • India Golden Triangle Tour
  • Tailor Made Tours of India
  • India Group Tour
  • 3 to 5 Days India Tour Packages
  • 6 Days India Tour Packages
  • 7 Days India Tour Packages
  • 8 Days India Tour Packages
  • 9 Days India Tour Packages
  • 10 Days India Tour Packages
  • 11 Days India Tour Packages
  • 12 Days India Tour Packages
  • 13 Days India Tour Packages
  • 14 Days India Tour Packages
  • 15 Days India Tour Packages
  • 16 Days India Tour Packages
  • 17 Days India Tour Packages
  • 18 Days India Tour Packages
  • 19 Days vacation trip in India
  • 21 Days India Tour Packages

Leave a Reply Cancel reply

Your email address will not be published. Required fields are marked *

Save my name, email, and website in this browser for the next time I comment.

Tour Booking

rural tourism sites in india

  • India &Nepal
  • India &Srilanka
  • India &Bhutan
  • India &Tibet
  • india,Cambodia &Vietnam
  • Art &Culture
  • Wildlife with game drive
  • Yoga &wellness
  • Food &Culinary
  • Luxury train tour

rural tourism sites in india

Golden Triangle Tour

Golden Triangle Trip with Varanasi

Golden Triangle Trip with Varanasi

Royal Rajasthan Tour Package

Royal Rajasthan Tour Package

+91-11 - 41050560

+91-11 - 41050540

Important Links

  • Download Brochure
  • Payment Options
  • Press Release
  • Trade Fairs

Special Offers

Golden Triangle Tour

Top Destinations

  • India & Nepal
  • india & Srilanka
  • India & Bhutan
  • India & Tibet
  • India, Cambodia & Vietnam

Contact Info

Address : 25/8, Old Rajinder Nagar, New Delhi - 110060 (India)

Phone : +91 11 41050560

Email : [email protected]

  • Privacy Policy
  • Terms & Conditions
  • Appointments
  • Corporate Connect
  • Discover Your India
  • Explore the world
  • Food Voyager
  • Hotels & Resorts
  • Lifestyle, Weddings & Wellness
  • Today's Traveller Awards
  • Today's Traveller Interviews

Today’s Traveller – Travel & Tourism News, Hotel & Holidays

  • Today’s Traveller Awards
  • Today’s Traveller Interviews

Back to Roots: 15 Beautiful Villages to Visit in India for a soul-enriching experience

Before cities even came into being, our ancestors’ homes were the villages that are spread out across india . every village has their own culture, tradition, heritage, legends and stories..

Beautiful Villages you must visit in India

These small settlements have taught us morals and what it’s like to live very close to each other. Today when life is so fast and dystopic, cities bring in mental pain. The villages offer us a chance to go back to our roots and reconcile with the goodness of humans themselves.

We are indeed fortunate that india remains a country with a living historical richness and an amazingly diverse culture. the tapestry of charming villages spread in pockets across the country offers a glimpse into its vibrant rural life..

Visiting some of India’s most beautiful hamlets is akin to stepping into a timeless world, untouched by the clamour of urbanization. Away from the hustle and bustle of city life, these quaint, serene villages embody the essence of India in its purest form.

They showcase the country’s diverse topography, from verdant valleys and snow-capped mountains to lush forests and tranquil river islands. Each village, with its distinct culture, traditions, and delectable cuisine, unfolds a new facet of India ‘s deep-rooted heritage.

Embarking on this journey to explore India’s most beautiful villages is not only a visual delight but also a spiritual and cultural exploration that is bound to leave you fascinated and enriched.

Gokarna, Karnataka

Known for its pristine beaches and revered temples, Gokarna, a small temple town in Karnataka , exudes a charm quite like a village. This quaint town is famous for its serene, scenic beaches such as Om Beach, shaped like the spiritual symbol ‘Om’, Kudle Beach, and Paradise Beach, each offering a unique charm with their soft sands, clear blue waters, and coconut groves.

Street view Gokarna Image credit Uleli via Wikipedia Commons

Exploring the narrow lanes of this village, you will come across many traditional houses, small cafes, and shops selling religious paraphernalia, alongside intricate handicrafts that reflect the local culture.

Its religious significance is equally profound, with the ancient Mahabaleshwar Temple being a prime pilgrimage site, attracting countless devotees.

Ziro, Arunachal Pradesh

Nestled amidst the Subansiri district’s pine hills in Arunachal Pradesh , Ziro is a captivatingly beautiful village. Known for its rice fields and the unique Apatani tribe, Ziro’s charm lies in its untarnished beauty and simple lifestyle. It is on the tentative list of being declared a UNESCO World Heritage Site, it is the cultural heritage site of the Apatani tribe.

Visiting Ziro is akin to stepping into a portal that takes you into a world of emerald-green rice fields, bamboo groves, and a sky that changes hues with every passing hour. You find yourself enthralled by the simple lifestyle of the locals, their tattooed faces adorned with large nose plugs, a reminder of the tribe’s intriguing history.

An Apatani tribal Woman going to field. Image credit Arif Siddiqui via Wikipedia Commons

With the placid backdrop of the pine-clad hills, Ziro’s beauty is only magnified by the melodious folksongs that fill the air, particularly during the Ziro Music Festival, a treat for music enthusiasts. Despite the modern times, Ziro has managed to retain its old-world charm and natural splendour, providing an enchanting experience that’s both rejuvenating and educative.

Munsiyari, Uttarakhand

Literally translating to a ‘place with snow’, Munsiyari is a quaint village in Uttarakhand that offers stunning views of the snow-capped Kumaon Himalayas. It’s a starting point for several treks into the interior of the range.

Munsiyari image credit Shyamal via Wikipedia Commons

The village is also home to the Bhotia tribe, known for their weaving skills and woollen handicrafts. The pristine environment, picturesque landscapes, and tranquil ambience make Munsiyari a must-visit place.

Majuli, Assam

Majuli, one of the world’s largest river islands, is a vibrant cultural hub of Assam . The village is famous for its Vaishnavite Satras (monastic centres), unique tribal culture, and biodiversity.

Majuli- Assam

The annual Raas Festival is a significant cultural event showcasing the rich heritage of the region. Known for its beautiful sunrises and sunsets, Majuli is an ecological paradise and a haven for birdwatchers.

Khonoma, Nagaland

Known as the first ‘Green Village’ in India, Khonoma in Nagaland is a remarkable blend of environmental conservation and tribal heritage.

Agricultural fields in Khonoma, Nagaland Image Courtesy Girish Mohan via Wikipedia Commons

The village is home to the Angami Naga tribe who are renowned for their sustainable agricultural practices, including the cultivation of the famous alder trees that enhance soil fertility. Khonoma’s terraced fields, set against a backdrop of lush green forests, are a sight to behold.

Diskit, Ladakh

Dikshit is located in the remote district of Ladakh . The town is filled with calmness and peacefulness that invite numerous guests. 

rural tourism sites in india

The town additionally plays host to the sculpture of Maitreya Buddha who is said to be the founder of this town. You can also go on a small excursion to Nubra Valley located just nearby. Partaking in Bird watching is likewise a popular activity in the valley. 

Malana Village, Himachal Pradesh

Malana, an ancient Indian village in the Kullu Valley, Himachal Pradesh, is often referred to as ‘Little Greece’. It’s famous for its distinct social and political structure, which the locals believe to be the world’s oldest democracy. The people of Malana are known for their unique customs and strict social rules. The lush green valleys, snow-capped peaks, and serene ambience make it a paradise for nature lovers.

The villagers believe they are the descendants of Alexander’s army. After the battle of Hydaspes, some soldiers of Alexander sought refuge here. Hence the villagers have a very closed society not interacting much with the visitors.

rural tourism sites in india

They don’t allow visitors to touch them or their belongings. Sadly the greatness and stories of Alexander’s conquests fail in front of the special Hashish “Malana Creme”. There is restricted access to the village. There are no places to stay and is mostly an excursion spot. If visiting one has to take one’s own food/refreshments.

Nako, Lahaul

Nako is a village that lies on the route to Lahaul District. The locals are mostly engaged in agricultural activities, and animal fostering. Nako has an old Monastery that was built by Rinchen Zangpo the great translator. The walls of the monastery are covered with intricate drawings about the Buddha’s life. Another beautiful attraction is the “Nako Lake”. The lake is a mirror image of the village, clean and full of life. You will also find little stone compartments where lambs and calves sit by and warm each other. It is a cute thing to see. 

rural tourism sites in india

 Individuals frequently go to Nako to encounter isolation and reconnect with themselves. 

Mawlynnong, Meghalaya  

Mawlynnong in Meghalaya is the state’s diamond. The town has laid out a solid foundation advancing in the field of eco-tourism, a drive that is upheld by both the inhabitants and the public authority to protect their environment. 

rural tourism sites in india

The village was deemed as the “cleanest village” in 2003. The village is not only pristine but also creative, with unique tree houses offering a bird’s eye view of the Indo-Bangladesh border. Mawlynnong is the epitome of community-driven eco-tourism.

The village is famous for its living root bridges, made from rubber trees by the local Khasi tribe. It is a mind-baffling attraction. It is the definition of nature being an architect. You can attempt some lip-smack indulgences that are cooked in bamboo shoots. You can also go cavern exploration when in Mawlynnong . 

Kasol, Himachal Pradesh

Nestled in the Parvati Valley, in Himachal Pradesh – Kasol is often referred to as ‘Mini Israel’ due to the influx of Israeli tourists. This village is a haven for trekkers, backpackers, and nature lovers. The crystal-clear Parvati River flowing by, the serene ambience, and the surrounding snow-clad mountains together make Kasol a mesmerizing experience. The local cuisine, particularly the Israeli delicacies, is a must-try.

This little village is popular for flower cultures and festivals and is a hitchhiker’s heaven. The Village is fixed for certain curious bistros that serve the absolute most heavenly worldwide foods you will eat upon.

rural tourism sites in india

The village is known for its ethereal excellence and some travelling trails. You can attempt a few travelling courses with Sherpas who will aid you in your treks and allow you to learn more about their livelihood.

Idukki, Kerala

Idukki   is set in the most elevated place of the western ghats in the state of Kerala . The village is known for consolidating the thrilled excellence of the slopes alongside the quietude of the little village.

 Beautiful Villages -  Idukki

The village brags a great deal of mesmerizing attractions that incorporate, lakes woods cascades, Jungle trails and so on. You can likewise go setting up camp by the Idukki curve dam. When you have finished exploring the village you can unwind with the neighbourhood ancestral individuals of Idukki who will likewise serve tons of delicacies of Kerala to dig on. 

Mandawa, Rajasthan

Mandawa is a village that was established in the eighteenth century by rich Rajasthani traders. Their richness and luxurious way of life are clear in the numerous manors that adore the village. The legacy and solid chateaus draw in an enormous number of historic tales.

rural tourism sites in india

You can likewise explore the delightful manors and snap all the wonderful frescoes. The village has certain neighbourhood markets where you can purchase keepsakes for your relatives and friends. The inhabitants will pamper you with some delightful Rajasthani food that you ought to attempt. 

Yana, Karnataka

Yana is a village that is hidden away in the woods of Karnataka. Surrounded by the Sahyadri mountain gives it a beautiful panoramic view. The most visited part of the village is the dark glasslike rocks that resemble a Shiva lingam that has bewildered numerous researchers and scholars.

rural tourism sites in india

The stone assembles the consideration of a few pioneers just as nature fans to this spot. You can likewise visit the close by Vibhooti Falls when in Yana.

Tabo, Spiti

Tabo   is a small village that is 47 kilometres away from Kaza and is situated near the banks of the Spiti river. Tabo holds places of historical and Buddhist interest. The Tabo Monastery was founded in 966 CE by Rinchen Zangpo The great translator which is now under the protection of ASI( Archaeological Survey of India). The monastery has 9 temples, four decorated stupas, and cave shrines.

rural tourism sites in india

One of the notable stories of the golden temple here is that it was plated in Gold. The interiors of the temples are old and covered with wall paintings in a particular style called Thangka. Tabo also has another attraction, which is the Tabo Caves. The walls is decorated with murals and Thangka Paintings. Preservation measures are being taken to slow down the rate at which the paintings are deteriorating. There is also a small market where one can enjoy a warm bowl of Thukpa while interacting with the locals.

Langza , Himachal Pradesh

Langza is one of the most beautiful villages not in Himachal Pradesh but in India. The name means the village of the Gods. One would give up everything just to live here. Residing here is truly a gift from the Gods. Langza is situated on a plateau at an altitude of 4400 metres.

rural tourism sites in india

One of the most notable attractions is the Buddha statue just watching over the valley silently day and night. The beauty of this village cannot be captured by any camera, it doesn’t do any justice to what the human eye sees. It is truly an alien world.

Visiting India’s most beautiful villages are a soul-enriching experience

Embarking on a journey to India’s most beautiful villages is a soul-enriching experience that offers a different, quieter perspective of this vibrant country.

Nestled amidst verdant landscapes and pristine rivers, these villages offer an extraordinary escape from the fast-paced rhythm of the modern world. You will discover the traditional culture, sample delectable local cuisine, and marvel at the architectural heritage, blending effortlessly into the breathtaking surroundings.

bihu india assam travel Back to Roots: 15 Beautiful Villages to Visit in India for a soul-enriching experience

More than just a visual delight, they provide an intimate interaction with the soil and soul of India. Each village, with its unique charm, leaves an indelible mark on your heart, compelling you to return. This is a voyage not only to the picturesque landscapes but also into the heart of India’s cultural richness and timeless traditions.

Read more: Discover your India

Table of Contents

Our social presence.

rural tourism sites in india

  • Discover India
  • Hotels & Resorts
  • Lifestyle, Weddings & wellness
  • Todays Traveller awards
  • Todays Traveller Interviews

Quick Links

Our social networks.

  • Forbes India Blogs

Make rural cool again: How rural tourism can become an opportunity for local communities

Rural tourism can facilitate a harmonious exchange between the urban and the rural in a way that enriches both communities. here's why we must work to create a seamless passage between the two.

Zarina Screwvala

  • Most Popular

Zarina Screwvala is the co-founder of the Swades Foundation & works full time as its Managing Trustee & Director. The Swades Foundation operates with the single-minded focus of empowering rural India through holistic and sustainable growth using its unique 360-degree model. The foundation has 270 full time staff serving 2000+ hamlets impacting over half a million people. Zarina was a co-founder of the media company UTV, where among other ventures, she created and launched several TV channels including Hungama, Bindass & UTV Movies. Zarina has a deep interest in philosophy and is a member of New Acropolis.

  • Skilling: An opportunity to unlock India's youth potential
  • Rural youth: The demographic dividend we must invest in
  • Why understanding mental poverty is crucial to transforming rural lives
  • How building school toilets can keep our girls in school
  • Technology, financial literacy, and mentoring: The way ahead for self-help groups
  • " class="general-icons icon-sq-whatsapp">
  • " class="general-icons icon-sq-googleplus popup">
  • " class="general-icons icon-sq-mail">
  • " class="general-icons icon-sq-print">

Unless you’re a textile enthusiast, chances are you haven’t heard of Pochampally, a small village in Telangana known for its exquisite Ikat designs—especially on silk saris. In 2021, the village carved a larger niche for itself as ‘one of the best tourism villages’ according to the United Nations World Tourism Organisation (UNWTO). Telangana tourism expects tourist footfall to increase by 20-30 percent in the coming years, thanks to this recognition.

While Pochampally deservedly basks in its new-found glory, many villages in India have much to offer their visitors. Our villages are a treasure trove of indigenous cultures, beautiful landscapes, delectable cuisine, rich arts and crafts, and so much more—best experienced through the eyes and ears of the local communities. They make for refreshing alternatives to the urban traveller seeking authentic experiences—especially in the post-Covid world that has replaced commercial tourism with conscious, responsible and immersive travel.

Rural tourism can facilitate a harmonious exchange between the urban and the rural in a way that enriches both communities. Here’s why we must work to create a seamless passage between the two:

Create economic opportunities which help curb migration

Any slice of rural life is best savoured through the shared experience of the local community. From playing hosts at local homestays and offering authentic meals to being local guides for treks and camps, there are so many economic opportunities created with these unique travel locations. The Rajasthan state cabinet recently approved a Rural Tourism Scheme specifically with the larger goal of boosting the local economy and generating employment. The scheme offers multiple exemptions and incentives to local entrepreneurs, with the aim of job creation and curbing migration of communities to the cities.

Also Read- Fun and Games: How sports tourism is picking up pace in India

Boost farm incomes

More than 50 percent of rural India makes a living out of agriculture and allied activities. Yet, so many of us city slickers have no access to this defining lifestyle. Rural tourism is an excellent way to get a taste of the charming Indian farm life with farmlands associated with rural tourism programmes—such as the one initiated by the Madhya Pradesh Tourism Board. It allows one to live on a farm, stay in authentic homes built in the traditional style, give a hand to the local farmer in the fields and very importantly, savour some farm-fresh ingredients cooked in authentic local style, seated under the shade of a spreading farm tree. Not only does this make for a priceless experience, but it also helps farmers diversify their income through farm activity. MP’s Ladhpura Khas near Orchha was one of the three villages nominated for the “Best Tourism Villages” by the UNWTO. The third one is Kongthong, known as the whistling villages in Meghalaya.

Preserve arts, crafts, and culture

Most indigenous arts and cultures in India are a precious legacy passed down over generations. The lack of awareness and platforms to showcase these discourage the younger generation from pursuing the age-old cultural legacies. But these can get a much-needed fillip if made accessible to the new generation of mindful travellers who understand their value. Bamboo and cane craft in Arunachal Pradesh, Madhubani in Bihar, Warli in Maharashtra, Pattachitra in Odisha, and Dokra in West Bengal—the list is endless.

Support infrastructure

Recognising its potential, the Ministry of Tourism, in 2021, formulated a National Strategy and Roadmap for the Development of Rural Tourism in India, which includes upgrading our villages’ digital, social, and physical infrastructure. Creation of an eco-system conducive to the flourishing of a destination thus ensures that the perks of development reach grassroots communities that otherwise don’t feature high on the administration’s radar.

Offer an authentic, mindful experience for the visitor

For those of us who want to shake off city life and find solace in the slow-paced country setting, rural tourism opens up a world of home-grown experiences. It allows one to experience unparalleled hospitality and a rare opportunity to connect with the local people, food, culture, craft, and landscape. It allows you to immerse yourself—if only for a brief period—into the quintessential Indian village life.

Create pride in the minds of village communities

Perhaps the most important factor is the immense pride felt by the local community, who are, in essence, offering the best of their lifestyle to others. This allows them to see their own values, traditions and culture as something worth preserving.

The pandemic has made us rethink our ways of living and exploring. The travel industry, slowly recovering from its blow, is expected to reach $250 billion in India by 2030 and the path to that must take from the learnings of the past years. The National Conference of State Tourism Ministers held in Dharamshala in September 2022 affirmed through the Dharamshala Declaration’ its commitment to developing “sustainable and responsible and inclusive tourism.” It pledged to embody the philosophy of ‘Ek Bharat Shrestha Bharat’ that would encourage more Indians to travel to the hinterlands and experience the nature and culture of rural India.

It is a goal that travellers, the tourism industry, governments, NGOs and local communities must collectively and mindfully nurture.

The writer is the co-founder of the Swades Foundation & works full-time as its Managing Trustee & Director.

The thoughts and opinions shared here are of the author.

Check out our end of season subscription discounts with a Moneycontrol pro subscription absolutely free. Use code EOSO2021. Click here for details.

  • " class="general-icons icon-sq-youtube">

Facebook Icon

Most Searched

  • Birth Certificate
  • Driving Licence

Website of Rural Tourism, Ministry of Tourism

Share on Facebook

Rural Tourism is an activity that takes place in non-urban areas that showcases the art, culture, heritage and native life at the rural locations. Activities in which the visitors experiences a wide range of products and services linked to nature and agriculture like farming, fishery, craft and various aspects of rural lifestyle.

Related Links

State wise list of domestic tour operators by ministry of tourism.

Find information on domestic tour operators in various states by Ministry of Tourism. Users can find details such as agency name, contact person’s name, office address, phone and fax numbers, email id etc. Provision to search operators information by selecting state and city name is also available.

List of approved heritage hotels

A list of approved heritage hotels in India is provided by the Ministry of Tourism. Users can get details about hotels, their addresses, phone numbers and email ids. Information on number of rooms available in the heritage hotels is also given.

Travel and trade related information by Ministry of Tourism

Find information on the travel and trade provided by Ministry of Tourism. Users can get detailed information about the travel agents, inbound tour operators, tourist transport operators, adventure tour operators, domestic tour operators, etc. in India. Guidelines for respective agencies and operators are provided. List of approved travel trade operators can be accessed.

List of tourist transport operators by Ministry of Tourism

Find list of tourist transport operators in different states approved by Ministry of Tourism. Contact person’s name, office address, phone and fax numbers, email address etc of every approved operator are available. Users can search operators’ details by selecting the name of the state and city.

Guidelines for approval and registration of Incredible India Bed and Breakfast establishments

Information about guidelines for approval and registration of Incredible India Bed and Breakfast (IIB&B) and Home stay establishments is given by Ministry of Tourism. Users can access details related to IIB&B establishments, home stay establishments, procedure to apply for approval, centres to apply for approval, etc. Application format IIB&B and home stay establishments and checklist for approval are also available.

Guidelines for recognition or renewal as an approved travel agent or agency

Get guidelines for recognition or renewal or extension as an approved travel agent or agency by Ministry of Tourism. Information about travel agent, travel agency, procedure of recognition, renewal and extension as travel agent or agency, etc. is given. Application form and checklist is also available.

Statistical Survey Reports by Ministry of Tourism

Access to statistical survey reports by Ministry of Tourism is given. Information about tourism survey, survey on tourism statistics, international passenger survey, domestic tourism survey, etc. is given. Statistical survey reports from 2002 onwards are available.

Financial Reports by Ministry of Tourism

Details related to various financial reports of Ministry of Tourism are given. Users can access outcome budget, demand for grants, accounts at glance, approved annual plan outlay, transfer to autonomous bodies, etc. Information about Financial Controller is also available.

List of tourism offices in India by Ministry of Tourism

Get detailed list of tourism offices in various states by Ministry of Tourism. Users can get information about regional and sub-regional tourism offices, their address, phone number and e-mail address.

List of tourism offices overseas by Ministry of Tourism

Detailed list of tourism offices in various countries is given by Ministry of Tourism. Users can get information about India tourism offices, their address, phone number, e-mail address and jurisdiction.

Contact details of Ministry of Tourism

Information about contacts of officials of Ministry of Tourism is given. Users can get contact details, name and designation of employees of divisions of the ministry. Access to contact details of Indian Tourism Offices Overseas and intercom of ministry is also available.

Application Format for National Tourism Awards for Star Category Hotels

Get application format for National Tourism Awards for Star Category Hotels by the Ministry of Tourism is given. This form is meant for hotels. Users can provide information about hotel such as name, address, category, company name, name of General Manager, etc.

Form for Proposal Submission for Assistance for Fairs Festivals and Events

Find the form for proposal submission for assistance for fairs, festivals and events provided by the Ministry of Tourism. Downloadable form is available along with instructions. Users need give information such as name of the proposing agency, scheme name, project name, duration of projection completion, primary implementing agency, etc.

Form for Proposal Submission for Product or Infrastructure Development of Destination and Circuits

Access to form for proposal submission for product or infrastructure development of destination and circuits provided by the Ministry of Tourism is given. Instructions on how to fill the form are available. Users can download the form and use it further.

Application for Proposal Submission for Central Financial Assistance for Information Technology Initiatives

This application form is for proposal submission for central financial assistance for Information Technology (IT) initiatives. The application form is provided by Ministry of Tourism. You can find details of documents to be attached with this form.

  • Readers’ Blog

Rural tourism: A driver of the rural economy in India

Rakesh Vikramaditya

Infrastructure development is necessary for a rural destination to develop and sustain.

India is a country that possesses an abundance of riches, including wealth, power, and beauty bestowed by nature. It is a place where some regions are considered a paradise on earth. If one were to search the entire world for such a place, India would be the country they should look to. A country whose geographical journey begins from the snow-covered Himalayan mountains in the northern region, passes through the desert landscapes of Rajasthan, and then crosses the lush forests of Madhya Pradesh. Next, it sails through the extensive backwaters of Kerala before culminating in the crystal-clear waters of the Andaman and Nicobar Islands. This journey offers a thrilling experience through high-altitude terrains and peaceful lowlands.

Tourism is a vital industry that has become the fastest growing service sector in India. It has a positive impact on various aspects of development, including social, economic, cultural, educational, and political.

The industry employs both skilled and unskilled professionals, and its potential for expansion and diversification is vast. Apart from generating economic benefits, tourism plays a crucial role in enhancing India’s soft power by facilitating cultural interactions between Indian citizens and people from other countries. Such interactions foster regional cooperation and contribute to political stability in the region.

The travel and tourism industry is a rapidly growing sector globally, outpacing the global economic growth rate with a growth rate of 3.5 percent in 2019. This sector contributed a significant 10.4 percent to global GDP, providing employment opportunities for around 330 million individuals and accounting for 27.4 percent of global service exports. However, the COVID-19 pandemic had a devastating impact on the industry, causing the economy to come to a standstill and resulting in a decline in the sector’s contribution to global GDP and employment by 49 percent and 19 percent, respectively. In the domestic context, the sector played a significant role in the Indian economy, accounting for 6.9 percent of GDP, 5.8 percent of total exports, and 8.8 percent of employment in 2019.

India’s rich heritage and culture have not translated into significant success in the international tourism market, as the country holds only a marginal 1.2 percent share. This is due to limited tourism development in traditional cities and towns with historical, architectural, and cultural significance. Additionally, poor infrastructure and communication have contributed to the under-exploration of many magnificent tourist attractions, hindering sustainable growth in the industry. To address this issue, India requires a comprehensive approach to developing rural tourism, which holds the potential to drive the sector forward in the future.

Journey of partial success

According to the United Nations World Tourism Organization (UNWTO), “rural tourism” is a type of tourism activity in which the visitor’s experience is related to a wide range of products generally linked to nature-based activities, rural culture, and sightseeing.

Rural tourism offers an alternative to busy urban tourist destinations, allowing visitors to enjoy a healthier and more culturally enriching experience. It can also serve as a buffer during times of overcrowding in popular tourist destinations by absorbing some of the tourist influx.

In India, the rural economy currently makes up 46 percent of the national income, with 68 percent of the population, 64 percent of total expenditure, and 33 percent of savings. This indicates the potential for rural tourism in the Indian market, particularly among millennials who are drawn to new cultures and unconventional, adventurous experiences.

The Ministry of Tourism has identified rural tourism as a niche area for the development of rural India. To promote local products and services through tourism, a national strategy framework has been drafted that aims to create employment opportunities and empower women. In 2014, the Government of India launched the Swadesh Darshan Scheme to position rural tourism as a major driver of socio-economic sustainability and social integration in rural India.

Historically, pilgrimage and rural tourism have been interlinked and complement each other in generating employment and developing peripheral infrastructure.

To develop selected rural areas and provide hassle-free services to tourists, the Ministry of Rural Development launched the Shyama Prasad Mukherji Rurban mission in 2016. NITI Aayog has identified certain islands, including four islands of Andaman and Nicobar and five islands of Lakshadweep, for holistic development. The development of the Lakshadweep model of sustainable tourism could make India a role model for the world without jeopardising the region’s fragile and sensitive biodiversity.

The Indian government has also allocated a significant amount of funds towards the flagship Swadesh Darshan scheme, with Rs 1,412 crore being set aside in comparison to Rs 600 crore in the previous financial year. As part of the revamped Swadesh Darshan scheme, 50 destinations spread across 15 states will be identified and promoted under India’s new tourism policy, which is primarily focused on destination tourism. Additionally, the Pilgrimage Rejuvenation and Spiritual Heritage Augmentation Drive (PRASHAD) scheme will also receive almost the same amount of funds as the previous year, with Rs 250 crore being allocated towards it. To boost tourism in border villages, the government will facilitate tourism infrastructure and amenities through the Vibrant Villages Program. Furthermore, the approach towards tourism will be integrated with the art and craft sector. The Unity Mall will be established in state capitals or the most prominent tourism centres to promote and sell each state’s unique “one district, one product” (ODOPs), “geographical indication” (GI), and other handicraft products. Despite various developmental efforts undertaken by the government, rural destinations have been unsuccessful in attracting tourists.

Face of Adversity

Compared to urban populations, rural populations are not only impoverished but also less familiar with the concept of cultural and rural tourism. Additionally, they lack knowledge about how to market their cultural, artistic, and craft-related services to tourists. Poor transportation, insufficient infrastructure, and inadequate lodging further prevent these areas from being recognised as tourist destinations.

In rural areas, the main problem is that most people rely on agriculture or traditional artisanal businesses that do not provide sufficient income. This results in families struggling to make ends meet, with few earning members and high expenses. Due to cultural taboos and low literacy rates, many people are not able to explore other economic opportunities. As a result, rural migration has become a major issue in India.

One solution to this problem is to develop rural tourism, which can create new economic activities and increase demand for services. However, this can also bring challenges such as increased competition and crime. Therefore, it is important to carefully plan rural tourism development to ensure that local communities benefit and the environment and natural resources are protected.

To achieve this, education and proper understanding of both tourists and local people are essential. There also needs to be a democratic movement that allows people at all levels to participate in tourism development and decision-making. Overall, rural tourism has the potential to provide economic opportunities for rural communities, but it must be carefully managed to ensure that it benefits everyone involved.

Major challenges faced in rural tourism development in India are the lack of digital literacy, marketing, and proper tourism infrastructure. While technology can increase travellers’ confidence to travel, the low level of digital literacy in rural areas hinders the adoption of technology-based solutions. Despite having a higher number of internet users in rural areas than urban areas, almost 60 percent of the rural population does not actively use the internet. To address this issue, Indian tourism startups can provide digital literacy and simplified digital solutions to improve the livelihoods of local communities.

Moreover, extensive advertising through all media, especially social media, should be an integral part of rural tourism development. Advertising should be segmented, with each segment treating a different target group. Additionally, the quality and capacity of transportation and basic tourist infrastructure, such as toilets, parking, and lodging, are often substandard and unreliable in many rural areas. Therefore, developing community-based tourism infrastructure and attracting public-private partnerships can be a solution to this issue. Also, multi-modal connectivity in line with Gati Shakti should be launched to provide seamless connectivity to rural tourism sites. Infrastructure development is necessary for a rural destination to develop and sustain.

Navigating the future

The United Nations World Tourism Organization (UNWTO) has launched a new initiative called “The Best Tourism Villages,” which aims to recognise villages with exceptional cultural and heritage assets. In 2021, Pochampally village, located in Telangana, was selected as one of the best tourism villages by UNWTO. This recognition has the potential to serve as a source of inspiration and encouragement for other villages that rely on tourism for economic development. It is recommended that the government focus on the North Eastern States, which have significant potential for instant growth in tourism. For example, Sualkuchi village, known as the “Manchester of the East,” is famous for muga, an exclusive golden silk yarn only available in Assam. Additionally, Mawlynnong village, inhabited by the Khasi tribe, is referred to as “God’s Own Garden” and is located in Meghalaya.

Rural tourism can play a crucial role in promoting local economic growth and bringing about social transformation. Therefore, it is essential for the government to recognise its significance and create a sustainable environment to support stakeholders. To facilitate rural tourism, the government should provide both financial and infrastructure support. A potential measure that could be implemented is the implementation of a unified tax system for tourist vehicles in India, which would simplify transportation logistics.

Furthermore, a collaborative approach involving multiple stakeholders and actions is necessary to bridge the gap between urban and rural development. This would require the convergence of various schemes from different ministries focusing on rural development, with the aim of promoting sustainable rural tourism.

rural tourism sites in india

this article was really an eye opener for alot of people ð «¡

rural tourism sites in india

बहॠत बढ़िया लिठा हॠभाठ..

well explained

All Comments ( ) +

rural tourism sites in india

@ Black Ink

I am Rakesh kumar from Giridih district of Jharkhand state. I did my matriculation and intermediate from Sainik School Tilaiya. I am a Mechanical engineer and graduated in 2019. I did my post graduate diploma in English journalism from Indian Institute of mass communication New Delhi. Currently I am a MBA scholar from IIM Sirmaur. Previously I worked with Doordarshan. I am also a national Hockey player. I am quite interested in writing articles especially in the field of socio-economic.

Oldest language of the world

whatsup University

Today’s time is paramount!

Women’s empowerment in india, from ancient period to modern time period..

baydahi roy

Recently Joined Bloggers

Suchismita Debnath

How It Works

  • Tell us details of your holiday plan.
  • After you submit the form, one of our travel experts will get back to you with customised holiday package based on your requirement, within 24 hours.
  • Grab the deal and start packing your bags for an indelible holiday with Tour My India.

Call Us for details

+91-9212777225

Request a quote.

rural tourism sites in india

North India

  • Himachal Pradesh
  • Uttarakhand
  • Uttarpradesh

South India

  • Andhra Pradesh
  • Maharashtra

Central India

  • Madhya Pradesh
  • Chhattisgarh

Union Territories

  • Andaman and Nicobar Islands
  • Jammu Kashmir
  • Dadra and Nagar Haveli
  • Daman and Diu

Popular India Tourism Destinations by Interest

Wildlife Tours

  • Hill Station
  • Yoga and Ayurveda

Adventure Tourism

  • Motor Biking
  • Peak Climbing
  • Mountain Biking
  • River Rafting
  • Horse Safari
  • Camel Safari
  • Jeep Safari

Pilgrimage Tourism

  • Christianity

Packages by State

  • Jammu & Kashmir

Holidays by Interest

  • Heritage Tours
  • Ayurveda Tours
  • Special Interest

Popular Tour Packages

  • Golden Triangle Tour
  • Classical India Tour
  • Golden Triangle with Tiger Tour
  • Sikkim Darjeeling Tour
  • Frozen River Trek

Luxury Train Tour

  • Palace on Wheels
  • Heritage on Wheels
  • Maharaja Express
  • Royal Rajasthan on Wheels
  • Buddhist Circuit Train

Special Packages

  • Indian Wildlife Tour
  • Temple Trails Tour India
  • Buddhist Circuit Tours
  • Himalayan Wonder

Fixed Departure Tour

  • Chadar Trek
  • Chopta - Chandrashila Trek
  • Snow Leopard
  • Dzongri Goecha La Trek
  • Agra Hotels
  • Jaipur Hotels
  • Udaipur Hotels
  • Manali Hotels
  • Ladakh Hotels

Wildlife Resorts

  • Ranthambore National Park
  • Bandhavgarh National Park
  • Corbett National Park
  • Kanha National Park
  • Pench National Park
  • Tadoba National Park

Beach Resorts

  • The Park Calangute
  • Neelam the Grand
  • Hotel Calangute Towers
  • Alor Holiday Resort
  • Lazy Lagoon Sarovar Portico Suites

Luxury Hotels

  • Aman-i-Khas, Ranthambore
  • Hyatt, Bangalore
  • Hyatt Regency, Delhi
  • Leela Palace, Udaipur
  • ITC Grand Chola, Chennai

Top Weekend Breaks & Short Getaways Near Your City

  • Weekend Getaways Delhi
  • Weekend Getaways Mumbai
  • Weekend Getaways Chennai
  • Weekend Getaways Bangalore
  • Weekend Getaways Nagpur
  • Weekend Getaways Hyderabad
  • Weekend Getaways Cochin
  • Weekend Getaways Chandigarh
  • Weekend Getaways Ahmedabad
  • Weekend Getaways Pune
  • Weekend Getaways Jaipur
  • Flight Booking
  • International NEW

Call Now

International

India Map

Special Interest Tours › Village Tours

Village Tours in India

The village life of India showcases a completely different world where one can lost in the aroma of simple yet interesting village life and leave behind the chaos of cities and town in and outside India. A walk on the rough trails of Indian villages will allow you to encounter various ancient communities within the rural villages of India like Villages of Rajasthan, Varanasi, Maharashtra and other states of the country. It will further allow you to come across the Rural Tourism in India and the reason behind its increasing popularity with the passage of time. If you want to see and experience the ancient India, its culture and traditions, then embark on the journey to the villages of India that still hold the glimpse of its rural form.

Take a break from your city life and dig deep into the heart of rural India where a land of peacefulness, farming and ancient customs still exists. You can witness the unspoilt beauty of the country and its rich culture, traditions and simple lifestyle by travelling to some great villages of India that have managed well to preserve all of it. Further, you can breathe in the fresh air, walk in the lush green grounds and spellbound at the stunning landscape.

Join us on the Village Tour to India and immerse yourself into the ancient culture and traditions of India. Our tour aims at giving boost to Village Tourism in India. Experience an amazing village life at its most pure with all the required comforts by spending few days in the Indian village, talk to the villages and peep into their daily life to have a better understanding of their livelihood, culture and customs.

At Tour My India, we specialize in arranging Village Tour to India and cover all the major segments. Our professional and friendly tour guide will take you to the rural villages of India as per your tour itinerary and help you in interacting with villagers, enjoying the meals prepared by the locals, visiting their abodes and explore their culture values. So, allow us to plan your next village tour as per your needs and preferences.

Village Tours

rural tourism sites in india

Village Tour to Varanasi

Delhi - Varanasi - Sarnath - Delhi

rural tourism sites in india

Maharashtra Villages Tour

Mumbai - Walvanda - Dehna - Purushwadi - Mumbai

rural tourism sites in india

Rustic Rajasthan Villages Tour

Delhi - Mandawa - Bikaner - Gajner - Jaisalmer - Sam - Jodhpur - Luni - Khairwa - Ranakpur - Chittorgarh - Bundi - Samode - Delhi

Let us Plan Your Trip

Plan Your Trip

Request a FREE Quote

Request a FREE Quote

  • Hi, My Account Subscriptions --> My KT Trading Contact Us Privacy Notice Sign Out

Mon, Aug 19, 2024 | Safar 15, 1446

Dubai 20°C

  • Expo City Dubai
  • Emergencies
  • Ras Al Khaimah
  • Umm Al Quwain

Life and Living

  • Visa & Immigration in UAE
  • Banking in UAE
  • Schooling in UAE
  • Housing in UAE
  • Ramadan 2024
  • Saudi Arabia
  • Philippines
  • Cryptocurrency
  • Infrastructure
  • Currency Exchange
  • Horse Racing
  • Local Sports

Entertainment

  • Local Events

Dubai World Cup

  • Track Notes
  • Big Numbers
  • Daily Updates
  • Arts & Culture
  • Mental Health
  • Relationships
  • Staycations
  • UAE Attractions
  • Tech Reviews
  • Motoring Reviews
  • Movie Reviews
  • Book reviews
  • Restaurant Reviews
  • Young Times
  • Supplements
  • Back To School
  • Eid-Al-Adha
  • It’s Summer Time
  • Leading Universities
  • Higher Education
  • India Real Estate Show
  • Future Of Insurance
  • KT Desert Drive
  • New Age Finance & Accounting Summit
  • Digital Health Forum
  • Subscriptions
  • UAE Holidays
  • Latest News
  • Prayer Timings
  • Cinema Listings
  • Inspired Living
  • Advertise With Us
  • Privacy Notice

KT APPDOWNLOAD

Read next article - Khaleej Times

India Embraces Agri-Tourism: The New Trend in Experiential Travel

Explore how agri-tourism blends agriculture with adventure, offering unique insights into local culture and farming practices amidst breathtaking landscapes, by aftab husain kola.

  • Follow us on

rural tourism sites in india

Top Stories

rural tourism sites in india

UAE announces 2-month grace period for residence visa violators

rural tourism sites in india

UAE announces fee refund for tax service charges from August 1

rural tourism sites in india

Paid parking in Dubai: Residents face up to Dh4,000 extra yearly costs when new rates kick in

In India, approximately 141 million hectares of net sown area across diverse agro-climatic conditions provide a broad range of habitats.

Published: Thu 15 Aug 2024, 12:57 PM

Last updated: Fri 16 Aug 2024, 10:37 AM

I woke up to the melodious chirping of birds at Honey Pot Homes, a charming homestay nestled in Mercara, Coorg, Karnataka, renowned for its coffee and spices. Surrounded by lush, verdant plantations of coffee, spices, and fruit trees, I found myself immersed in the unhurried rhythms of rural life, ensconced in these picturesque surroundings.

Shamveel Nizam, the gracious host of Honey Pot Homes, recently guided a group of eager tourists through his verdant plantations. He passionately shares: "Here at Honey Pot Homes, guests can indulge in inhaling the crisp, fragrant air infused with the aroma of coffee. Picture relishing a meal composed of freshly harvested vegetables and enjoying freshly brewed coffee, meticulously crafted to tantalize the senses. What truly delights is the opportunity to hand-pick coffee, spices, and fruits, fostering an intimate connection with nature. It's a rare chance to witness the intricate workings of a bustling farm, to delve into farming processes, and to uncover the vibrant tapestry of local culture."

Agri-tourism, also known as farm tourism, is becoming increasingly popular among a new generation of tourists who seek to escape the stresses of modern life. This novel initiative has sparked significant enthusiasm within the tourism industry. It offers a unique blend that connects agricultural production and processing with tourism.

Agri-tourism integrates agricultural production or processing with tourism, inviting visitors to farms,  or other agricultural activities for entertainment, education, and income generation.

The global agri-tourism market achieved a valuation of $42.46 billion in 2019 and is anticipated to attain $62.98 billion by 2027, exhibiting a compound annual growth rate (CAGR) of 13.4 per cent from 2021 to 2027.

In India, approximately 141 million hectares of net sown area across diverse agro-climatic conditions provide a broad range of habitats. India, deeply rooted in its villages, is now poised to embrace agri-tourism, with states like Maharashtra, Karnataka, Kerala, and Tamil Nadu taking the lead.

Agri-tourism integrates agricultural production or processing with tourism, inviting visitors to farms, or other agricultural activities for entertainment, education, and income generation. In India, agri-tourism represents a promising niche tourism segment, providing unique experiences that blend rural charm with agricultural insights. Simply put, agri-tourism refers to a commercial practice that combines agricultural activities with tourism for the entertainment and recreation of tourists.

To promote such tourism initiatives, the Government of India has introduced a National Strategy for the Promotion of Rural Homestays — an initiative towards self-reliant rural areas (Atmanirbhar Bharat). This strategy includes guidelines for rural homestays, offering tourists accommodations for an authentic local experience and interaction with the local community. This opens up opportunities to explore new and undiscovered locations while gaining insights into rural village lifestyles up close and the importance of preserving agricultural heritage. Agritourism encompassed a wide range of activities and services, including lodging, food and beverage, events, festivals, nature contemplation, U-pick (harvest), educational and recreational trips, hunting, fishing, and the sale of goods.

Agritourism encompassed a wide range of activities and services, including lodging, food and beverage, events, festivals, nature contemplation, U-pick (harvest), educational and recreational trips, hunting, fishing, and the sale of goods.

Recognising the potential of these sectors, the Maharashtra Government has taken pioneering initiatives to promote them. In 2020, it came out with an agro-tourism policy aimed at reviving the tourism sector and providing support to the rural economy. Maharashtra has been leading the way in implementing and promoting agri-tourism, rural tourism, and sustainable tourism across the country. Pandurang Taware, an entrepreneur from a rural background, was instrumental in pioneering agritourism in India. In 2004, he established the Agritourism Development Corporation (ATDC) in Malegaon, Baramati, Maharashtra. This organisation is focused on advancing agritourism in Maharashtra, helping to broaden business opportunities and support sustainable livelihoods for farmers. Agri Tourism Development Corporation (ATDC) in India is pioneering Agriculture Tourism, extending beyond traditional tourism paradigms to rural communities. Starting with the inaugural initiative at Baramati Agri Tourism Trust, ATDC has grown to establish Agri Tourism Centers across locations like Palshiwadi Village and 700 other centres. This initiative has successfully drawn 8 million tourists, including 500,000 international guests from 20 countries. Maharashtra's berry basket region, including Mahabaleshwar and Panchgani, offers excellent opportunities for farm tourism. Many strawberry and wild berry farms invite visitors to pick their fruits, enhancing the experience.

The famous Sahyadri Farms in Maharashtra has carved out a niche in farm tourism by offering an immersive experience that connects visitors with the origins and challenges of their daily food.

Azhar Tambuwala, Director of Sahyadri Farms, Nashik, explains, “A visit to Sahyadri Farms offers an up-close view of the strength of a farmer collective and demonstrates how Indian farmers have collaborated to address their challenges, becoming a leading force both nationally and internationally. Beyond the joy of fruit picking, visitors gain insights into sustainable farming techniques, innovative practices, water conservation, controlled residue farming, waste management, and the cooperative model that empowers local farmers. Guided tours, interactive workshops, and hands-on activities make agro-tourism at Sahyadri Farms an enriching experience, fostering a deeper connection with nature and a better understanding of modern agriculture.”

Agri-tourism is gaining momentum in Kerala, prompting farmers to cultivate vegetables, fruits, and flowers to leverage their produce as a draw for visitors.

Tamil Nadu's push for Agri-Tourism through horticulture farms

Tamil Nadu, known for its major crops such as rice, cotton, groundnut, mung bean, urd bean, and sugarcane, is actively advancing its agri-tourism initiatives. The state's Department of Horticulture and Plantation Crops manages 78 State Horticulture Farms spread across 35 districts. These farms serve as focal points for agri-tourism, offering visitors a diverse range of agricultural experiences.

Visitors to these farms can explore various agricultural environments, including coffee and tea plantations. They can also witness the cultivation of a wide array of crops such as potatoes, cabbages, carrots, and beans. Additionally, the farms showcase tropical fruits like durian, litchi, and rambutan, providing tourists with insights into Tamil Nadu's rich agricultural diversity. The inaugural Tamil Nadu Tourism Policy 2023 aims to transform the state's agricultural landscape into a vibrant tourism hub. It encourages owners of fruit orchards, tea estates, and diverse agricultural ventures to open their doors to visitors seeking firsthand experiences in farming practices. This initiative aims to educate tourists about crop cultivation, immerse them in the rustic charm of rural life, and foster a deeper appreciation for Tamil Nadu's agricultural heritage.

Additionally, the policy outlines forthcoming guidelines to support this initiative. It advocates specifically for tea and spice plantations to develop attractive experiential tours. These tours will include packaged stays and hands-on activities, offering tourists an immersive journey into the heart of Tamil Nadu's agricultural traditions. Through these innovative measures, the state aims not only to promote sustainable tourism but also to preserve and celebrate its agricultural legacy in a captivating and interactive manner. Tamil Nadu boasts several prominent agri-tourism and farm stay destinations, each offering unique experiences that highlight the state's diverse agricultural scenery. Hill stations like Valparai, Megamalai, the Nilgiris, Ooty, Coonoor, Yercaud, and Kodaikanal are renowned for their scenic tea, coffee, and spice plantations. These locations not only immerse visitors in agricultural activities but also provide accommodations amidst picturesque plantation settings.

In Pollachi, just 40km from Coimbatore, the landscape is dominated by coconut plantations, offering serene accommodation options nestled among towering coconut trees. This area is perfect for those seeking a peaceful farm stay experience.

Further north, the fertile village of Nallichery, situated 14 kilometres from Thanjavur, invites visitors to join guided agricultural tours. Exploring this rustic village, a testament to Indian culture and heritage, offers a five-hour journey into the heart of rural life and traditional farming practices.

Kerala: Farm fresh attractions

Agri-tourism is gaining momentum in Kerala, prompting farmers to cultivate vegetables, fruits, and flowers to leverage their produce as a draw for visitors. The Kerala Agri Tourism Network, launched as part of the renowned Responsible Tourism project in the state, aims to ensure that the agricultural community can economically benefit by integrating farming with tourism. Numerous farms and tea plantations throughout the state offer excellent accommodation options, enhancing the appeal of agricultural tourism experiences.

Karnataka has also decided to join the bandwagon by promoting agritourism. This initiative aims to introduce urbanites to various aspects of agriculture and rural life, thereby increasing farmers' incomes and boosting the tourism economy.

Speaking to Khaleej Times , Dr. Rajendra K.V., the newly appointed Director of the Department of Tourism, Karnataka, shared his visionary plans to elevate the region’s tourism landscape. With a renewed focus on the Karnataka Tourism Policy 2024-2029, Dr. Rajendra aims to weave agritourism into the fabric of the state’s tourism strategy.

“Agri-tourism will be a cornerstone of our revised Tourism Policy,” Dr. Rajendra stated. “Our aim is to not only highlight Karnataka’s agricultural and farming sectors but also to showcase the rich, rural life across the state. The plan includes several innovative elements: offering input subsidies to genuine farmers willing to join hands with the government in developing tourism infrastructure; creating a comprehensive database of homestays, resorts, staycations, and agritourism infrastructure for standardization and offering accreditation; and improving amenities such as telecom and road connectivity.”

The Karnataka tourism policy note highlights that promoting and developing agritourism encourages tourists to participate in agricultural and farming activities. It also serves as a gateway to local cuisine, culture, traditions, and arts, while providing agricultural education to school students.

Dr PM Sobarad, Additional Director of Farms and Nurseries at the Department of Horticulture, informed us that it will require some time to finalise the planning and establish basic infrastructure at the existing farms to entertain and educate visitors. The districts of Shivamogga, Coorg, and Chikmagalur in the Western Ghats provide a rustic holiday experience through engaging farm visits.

To promote agri-tourism effectively, India can explore various avenues, including diversifying live experiences, adopting sustainable practices, leveraging technology, and enhancing community engagement and government support. By fostering partnerships and improving promotional strategies, India can position itself as a premier destination for agri-tourism, benefiting local economies and preserving agricultural heritage.

— Aftab Husain Kola is a senior Indian journalist. He regularly contributes to Khaleej Times, Arab News, Al Arabiya Engligh (Dubai) and also served at Times of Oman and Saudi Gazette.

More news from Supplements

supplements

A Sporting Powerhouse

Discover how KIIT and KISS blend world-class infrastructure with a passion for sports, fostering elite athletes, nurturing India's future champions

supplements 4 days ago -->

Major Leap in UAE-India Financial Ties

The recent launch of UPI RuPay card in the UAE represents a significant step forward in the evolution of digital payments in the region

A Symbol of Shared Success

John Paul Alukkas, Managing Director, Joyalukkas Group, pays tribute to heritage and harmony shared between India and UAE

Leading the Way in Digital Innovation

Atul Kumar Goel, Managing Director and CEO of Punjab National Bank, emphasises the critical role of remittances in supporting and stabilising the Indian economy

35 Years of Vision Care Excellence

Marking three and a half decades of unparalleled vision care, Majestic Optics celebrates its legacy with a growing network and a commitment to quality and exceptional customer service

Embracing Neo-Patriotism

The mutually reinforcing relationship between India and UAE has become a pivotal milestone in the history of independent India

Catalysing Entrepreneurial Growth

Business setup consultants like Aurion play a crucial role in guiding global entrepreneurs through the process of establishing their presence in the UAE's thriving markets

A Nation Transformed

India’s position among the world nations is defined by its significant economic stature, growing geopolitical influence, military capabilities, and cultural impact

Type your keywords

  • Blog Home |

KPMG Personalization

Register an account

  • Union Budget 2024: What it means for the Indian tourism landscape?

Budget aims to support India’s growing tourism sector focus on targeted interventions to achieve India’s vision of a ‘Viksit Bharat 2047'

  • KPMG India Blog Home
  • Aalap Bansal , Partner |

The Union Budget for FY 2024-25 has been unveiled, presenting various promises for the tourism industry. While the budget aims to support India’s growing tourism sector, the focus on targeted interventions may be augmented to achieve India’s vision of a ‘Viksit Bharat 2047’.

Tourism in India contributes 6.5 per cent to GDP (INR1,936,291 crores) and supports 4.3 crore jobs. 1 In 2023, domestic tourist visits (DTVs) reached 2,510 crores, 2  and foreign tourist arrivals (FTAs) recorded 9.2 crores. 3 Furthermore, projections for 2024-25 are optimistic with total tourism contribution to the GDP forecasted to reach 7.6 per cent by 2034, creating approximately 6.3 crores jobs. 4 Propelled by an expanding middle class and a 9 per cent annual growth 5  in travel spending, India's domestic market is poised to surpass Japan and Mexico, reaching the fourth spot globally by 2030. Budgetary allocations thus can further this growth, supporting new projects and initiatives to attract more tourists.

Previously, the Interim Budget allocated INR2,479.62 crores to tourism, a 46.54 per cent increase from the previous year's revised budget of INR1,692 crores. 6  The central sector schemes’ allocation increased to INR2,080.03 crores from INR1,939.22 crores, 7  reflecting the commitment to enhance tourism infrastructure. Other provisions include developing tourism circuits, eco-tourism, adventure tourism; developing less-explored destinations; and improving connectivity by increasing investments in road, rail, and air connectivity. The Union Budget further proposes substantial support for the development of historical and religious sites, including Vishnupad and Mahabodhi Temple corridors, modeled after Kashi Vishwanath corridor. Development for Rajgir, which hold spiritual significance for Buddhists, Hindus and Jains, was also proposed for attracting pilgrims. Since Buddhist tourists arriving to India comprised a mere 0.005 per cent of all Buddhist adherents, 8  this shall further boost religious tourism in the country. Lastly, development of Nalanda as a tourist center and revival of Nalanda University are also included, alongside support for Odisha’s tourism sector. These initiatives are expected to create jobs, stimulate investments, and unlock economic opportunities across various sectors, reflecting a holistic strategy to strengthen India's tourism industry.

While these announcements are a welcome step towards developing quality tourism infrastructure, it still holds immense potential that can be further capitalized. Noteworthy is that though the domestic allocation for tourism promotion increased to INR176.97 crores from INR95 crores to boost spiritual and domestic tourism, the budget for overseas promotion has been reduced to INR33.02 crores, a 67 per cent decrease from the previous INR100 crores. Strategic allocation in overseas marketing, promotion, and key messaging campaigns are imperative for improving India’s global tourism rankings and attracting international visitors. Tourism has a huge multiplier impact on a nation’s economy as one direct job in tourism is expected to create seven indirect jobs. 9  The sector is predicted to employ around 4.5 crore 10 workers in India by 2024. While the government affiliated travel and tourism institutes receive steady allocations, undertaking a focused approach towards training and upskilling workers specifically in tourism and hospitality is needed. The union budget tackles broader job creation and skill development which can be further enhanced by undertaking targeted initiatives for these critical sectors. A concerted effort in this area will also be needed from private sector to cater to the ever-growing tourism demands.

The tourism sector has also witnessed other changes, as shown by recent funding patterns. India’s Sustainable Tourism Market is poised to grow at a rate of 19.3 per cent, reaching INR 1,268.3 crore by 2032; 11 presenting the requirement for cohesive planning to address sustainability within the sector. The increased focus on large-scale projects highlights the opportunity to harness significant economic benefits and improve infrastructure. The union budget has made provisions for these concerted efforts, which can further benefit from being components of a long-term vision.

Ahead, it is important that the government recognises the tourism sector as a major driver of India’s growth. Enhancing the tourism promotion budget is essential to make India globally competitive. Implementing a GST refund system for foreign tourists can benefit retail and local economy by selling more handicrafts and textiles. In the hotel and hospitality sector, hotels and convention centers can be included in harmonized list of infrastructure. Revising funding criteria and establishing a central Viability Gap Funding (VGF) pool to attract PPP investment, as successfully implemented in Malaysia, is recommended. In addition, implementing a flat GST rate of 12 per cent for all hotel rooms will simplify tax calculations, enhance transparency, and promote fairness. Further, developing a state-level tourism friendliness index like the Travel & Tourism Development Index will improve regional competitiveness. Addressing skill gaps through the PPP-model for industry mentoring, syllabus alignment, and setting-up training centres, especially in Tier 1 and 2 cities, will ensure a robust workforce. Lastly, emulating Japan's fusion of technology and cultural heritage can significantly enhance tourist experiences in India through smart tourism initiatives.

The Union Budget 2024 is futuristic in its vision for the sector. However, short term initiatives to boost the sector are needed given its increasing spotlight in recent years. A notable area is the need for a comprehensive strategy to integrate various facets of the tourism industry. The government may take these points into consideration to ensure that tourism, a critical economic driver, receives the attention and resources it deserves.

A version of this article was published by The Economic Times Travel World.com on Aug 7, 2024. The same can be read here

[1] 2024 Annual Research: Key Highlights (India), World Travel and Tourism Council, 2024 [2] State/UT Tourism Departments [3] Bureau of Immigration (BOI) [4] 2024 Annual Research: Key Highlights (India), World Travel and Tourism Council, 2024 [5] India’s Gen-Zs to drive domestic travel market- set to become the 4th-largest globally, Ministry of External Affairs, June 2024 [6] India Budget, Ministry of Tourism, July 2024 [7] Notes on Demands for Grants, 2024-2025, Ministry of Tourism, Government of India [8] Promoting Spiritual Tourism in the Land of Buddha, Niti Aayog, 2023   [9]  Amitabh Kant, 6th HAI Hoteliers’ Conclave 2024, February 2024 [10] 2024 Annual Research: Key Highlights (India), World Travel and Tourism Council, 2024 [11] Sustainability in tourism: Reimagining India’s sustainable tourism evolution, KPMG, March 2024

Access our latest insights on Apple or Android devices

Diam dolor diam ipsum et tempor sit. Aliqu diam amet diam et eos labore. Clita erat ipsum et lorem et sit, sed stet no labore lorem sit clita duo justo eirmod magna dolore erat amet

rural tourism sites in india

Aalap Bansal

Partner, KPMG in India

  • Education and Skilling
  • Infrastructure
  • Perspectives
  • Travel, Leisure, Tourism

IMAGES

  1. Places to Visit on Rural tourism in India

    rural tourism sites in india

  2. 15 Ways and Places to Experience Rural India

    rural tourism sites in india

  3. Rural Tourism in Uttar Pradesh

    rural tourism sites in india

  4. road in rural india

    rural tourism sites in india

  5. Rural Tourism: 15 Ways and Places to Enjoy Rural India

    rural tourism sites in india

  6. Rural Tourism in India

    rural tourism sites in india

COMMENTS

  1. Rural Tourism: 15 Ways and Places to Enjoy Rural India

    15 Ways and Places to Experience Rural India. settings India, Gujarat, Kutch, Hodka village. Tuul & Bruno Morandi/Getty Images. The growth in the India rural tourism market in recent years means that many Indian villages have now found a place on the tourist map.

  2. Rural Tourism

    It rests on the five pillars of economy, infrastructure, systems, demography and demand. Aatmanirbhar Bharat is about empowering individuals and enterprises to grow and make India prosperous and strong.". A large part of the Country is rural and a large population resides in rural areas. The village life in India is where you meet the 'real ...

  3. A Detailed Guide to Know About Rural Tourism in India

    Naggar, Himachal Pradesh. Puttur, Andhra Pradesh. Karaikudi, Tamil Nadu. Rural tourism is an immersive adventure that introduces you to indigenous cultures, centuries-old traditions, and tasty native delicacies. As you exit the hustle and bustle of city life behind, you'll be welcomed by nature's peacefulness, going on an amazing experience.

  4. Rural Tourism in India

    Major Types of Rural Tourism in India: Agricultural tourism - Where you explore more about the agricultural industry and how farmers work with crops. Where open fields steal the show. Food routes - Where wanderlust meets the variety that persists in our cuisine. It's tourism all about food and knowing more about different staples of different places.

  5. Rural Tourism

    Photo Courtesy: Prashant Ram. 3. Theerthamalai, Tamil Nadu. Theerthamalai in Dharmapuri district of Tamil Nadu is an emerging destination for rural tourism in the country. The name of the village translates to mean 'The Hill of holy Water' and has a temple that dates back to the 7th century.

  6. 11 Rural Towns And Villages To Visit To Experience Real India

    11 Rural Towns and Villages to Visit to Experience Real India. Far from well-traversed places like Delhi, Varanasi, Goa and Rajasthan lie some rare gems. The customs and social set-up of these places is unlike what is usually associated with India. Most of these places are yet unspoilt by a tourist influx, so why not check them out next time ...

  7. Rural Tourism: 5 places to visit in India for a rich village life

    Mawlynnong has become one of the most popular village tourist sites as a result of these, which are 1,000 years old. (HT gallery) In the Meghalayan villages, living root bridges also known as ...

  8. Rural Tourism: Your Guide to Authentic Village Lifestyle in India

    Check out the top 15 unique destinations for experiencing an authentic rural lifestyle. 15 Places for Rural Tourism in India are - 1. Mawlynnong, Meghalaya. Mawlynnong tops the list for offering the best rural tourism experience in India. Nestled in the state of Meghalaya, Mawlynnong is known as Asia's cleanest village.

  9. 10 Immersive Rural Tourism experiences in India

    The concept of rural tourism is a growing form of tourism and gaining momentum in India. With the growing concerns over climate change and more travelers becoming conscious of their impacts, sustainable travel or green tourism is on the gradual rise in India. Rural tourism in India could help in boosting the local economy and help conserve the local culture and might prevent rural migration.

  10. Tourism in Rural India: A Complete Guide

    OYO. 15 April, 2024. tour and travel. Rural India offers a treasure trove of experiences for travellers seeking authenticity and cultural immersion. Away from the hustle and bustle of city life, rural destinations provide a glimpse into traditional lifestyles, rich heritage, and natural beauty. In recent years, tourism in rural India has gained ...

  11. Rural tourism in India

    Rural tourism in India is a growing trend that offers travelers a unique opportunity to experience the local way of life and cultural traditions of rural communities. According to the Ministry of Tourism, Government of India, in 2019, there were 1.85 million foreign tourist visits to rural areas in India, accounting for 2.09% of the total ...

  12. 10 Must Visit Rural Places in India

    7. Munsiyari - to visit the 'Little Kashmir'. Beautifully tucked amidst the Kumaon Hills, Munsiyari is bounded by dense forests and snowcapped mountains. River Goriganga adorns the beautiful hamlet and makes it a must-visit place for adventure enthusiasts and nature lovers.

  13. Back to Roots: 15 Beautiful Villages to Visit in India for a soul

    The tapestry of charming villages spread in pockets across the country offers a glimpse into its vibrant rural life. Visiting some of India's most beautiful hamlets is akin to stepping into a timeless world, untouched by the clamour of urbanization. ... Mawlynnong is the epitome of community-driven eco-tourism. The village is famous for its ...

  14. Rural tourism in India: A complete guide

    Costs: Rs.1,100 - Rs.24, 250 per head (customizable) The Ministry of Tourism is reportedly funding the development of 189-odd rural tourism destinations in India, through the state governments. If you are the adventurous sort and like to find your own way around, do log on to www.incredibleindia.org and check out the Explore Rural India ...

  15. How Rural Tourism Can Become An Opportunity For Local ...

    Recognising its potential, the Ministry of Tourism, in 2021, formulated a National Strategy and Roadmap for the Development of Rural Tourism in India, which includes upgrading our villages ...

  16. Website of Rural Tourism, Ministry of Tourism

    Rural Tourism is an activity that takes place in non-urban areas that showcases the art, culture, heritage and native life at the rural locations. Activities in which the visitors experiences a wide range of products and services linked to nature and agriculture like farming, fishery, craft and various aspects of rural lifestyle.

  17. Rural tourism: A driver of the rural economy in India

    In 2014, the Government of India launched the Swadesh Darshan Scheme to position rural tourism as a major driver of socio-economic sustainability and social integration in rural India ...

  18. PDF An initiative towards Aatmanirbhar Bharat

    ion, crafts, heritage and agri-practices. Developing and promoting these local products through tourism cangenerate income and jobs in rural areas and empower local communities, youth and women, ful. illing the vision of Aatmanirbhar Bharat.This will help in reducing the migration from rural areas, povert. llev.

  19. Village Tour in India

    Duration : 13 Nights - 14 Days. Delhi - Mandawa - Bikaner - Gajner - Jaisalmer - Sam - Jodhpur - Luni - Khairwa - Ranakpur - Chittorgarh - Bundi - Samode - Delhi. LET'S PLAN YOUR TRIP. Our various Village tours in India consist of interacting with villagers, enjoying the meals prepared by locals, visiting their abodes & explore their culture ...

  20. Tapping the potential of Indian villages in a push for rural tourist

    Amid a global demand for experiential tourism, the country is structing its plan to attract tourists to villages, for an immersive escape into the culture of rural India, while boosting employment ...

  21. Rural Tourism

    About: Rural tourism in India is a form of tourism that focuses on exploring and experiencing the rural lifestyle and culture. It involves traveling to rural areas and participating in various activities such as farming, handicrafts, and village walks, to gain a deeper understanding of the local culture and way of life.

  22. National Strategy and Roadmap for Development of Rural Tourism in India

    Website Content Managed by Ministry of Tourism, Government of India Designed, Developed and Hosted by National Informatics Centre ( NIC ) Last Update : 13-08-2024Ministry of Tourism, Government of India Designed, Developed and Hosted by National Informatics Centre ( NIC ) Last Update : 13-08-2024

  23. India Embraces Agri-Tourism: The New Trend in Experiential Travel

    To promote such tourism initiatives, the Government of India has introduced a National Strategy for the Promotion of Rural Homestays — an initiative towards self-reliant rural areas (Atmanirbhar ...

  24. What it means for the Indian tourism landscape?

    Tourism in India contributes 6.5 per cent to GDP (INR1,936,291 crores) and supports 4.3 crore jobs. 1 In 2023, domestic tourist visits (DTVs) reached 2,510 crores, 2 and foreign tourist arrivals (FTAs) recorded 9.2 crores. 3 Furthermore, projections for 2024-25 are optimistic with total tourism contribution to the GDP forecasted to reach 7.6 ...

  25. National Strategy and Roadmap for development of Rural Tourism in India

    Website Content Managed by Ministry of Tourism, Government of India Designed, Developed and Hosted by National Informatics Centre ( NIC ) Last Update : 17-08-2024Ministry of Tourism, Government of India Designed, Developed and Hosted by National Informatics Centre ( NIC ) Last Update : 17-08-2024