Hero banner

HUNTER VALLEY WINE & TOURISM ASSOCIATION

Welcome to the corporate website for the Hunter Valley Wine & Tourism Association (HVWTA) . We are a not-for-profit organisation working in partnership to recognise, celebrate and grow the contribution of the wine and tourism industry.

OUR PARTNERS | OUR PRIORITIES

hunter valley wine & tourism association

Member FAQ's

For further information, please get in contact via our  Contact Us Form  & choose the 'Partnership' option. 

Register online here.

  • Growing the visitor economy  worth over $502 million
  • Representing your business    at local, state and national levels of government
  • We work in partnership  with Destination NSW, Tourism Australia, NSW Wine Industry Association and Wine Australia
  • Welcoming   1.4 million    overnight, domestic & international visitors annually
  • Collaborative region with  200+ local businesses    on board
  • 1 50,000 regional guides    distributed to local businesses, Sydney (60% total print run), Newcastle, Central Coast and Visitor Information Centres
  • 50,000 regional maps   distributed to local businesses (in addition to regional guide)
  • #1 regional wine tourism website    in Australia
  • winecountry.com.au attracts over  1.3 million page views    per annum
  • 47,000+    connected social followers with a combined annual reach  7.2+ million
  • 32,000+    email subscribers
  • Attend  exclusive partner workshops.  Tailored to the wine and tourism sector and facilitated by industry leaders

All partnership opportunities are communicated within our  prospectus.

To update your online listing or submit consumer or community events on winecountry.com.au please login here.

Upcoming Events

Hospitality get together - glandore estate.

More Information >

Hospitality Get Together - Gartelmann Cellar Door

Hunter valley wine show judging.

19th - 21st

HVWS Show Workers Dinner

Hvws exhibitors wine tasting, connect with us....

Logo

  • About Council
  • Councillors
  • Council meetings
  • Forms and documents
  • Integrated planning and reporting
  • Have Your Say
  • Governance and transparency
  • Civic events information
  • Pets and animals
  • Community services and support
  • New resident information
  • Emergency information
  • Crisis, disaster and recovery assistance
  • Graffiti Removal
  • Doing business with Council
  • Tenders and Expressions of Interest
  • Investing in our LGA
  • Operating a business
  • Cessnock Airport
  • Filming in Cessnock LGA
  • Development applications
  • Online certificates
  • Building certifiers
  • Septic and plumbing
  • Online mapping
  • Book an inspection
  • Bushland and biodiversity
  • Biosecurity weeds management
  • School programs
  • Sustainable living
  • Sustainable Council
  • Open burning
  • Underground Petroleum Storage
  • Arts and culture
  • Community spaces and facilities
  • Visiting the area
  • Public swimming pools
  • Volunteer with us
  • Public Notices
  • Cessnock City newsletters
  • Major works
  • Minor works
  • Completed works
  • Other works
  • Weekly works update

Hunter Valley Wine and Tourism Association

The Hunter Valley Wine and Tourism Association (HVWTA) is a not-for-profit membership based incorporated body, responsible for destination and wine marketing, advocacy as well as technical and business support for all facets of the Hunter Valley wine and tourism industries from viticulture through to winemaking and tourism/wine promotion.

Hunter Valley Visitor Information Centre,  455 Wine Country Drive,  Pokolbin 2325  View Map

Hunter Valley Visitor Information Centre

455 Wine Country Drive , Pokolbin 2325

Google Map

  • Employment and Business
  • 09:00 AM–05:00 PM

Social Media

  • https://www.facebook.com.au/HunterValleyWineCountry

Postal Address

Sweetwater wines vineyard in Belford

A local’s guide to the Hunter Valley: ‘It’s easy to get caught in the tourist traps’

From independent wineries to the locals’ favourite pub, the Hunter’s lower-key venues can make for a great weekend, away from wedding throngs

W ith more than 8 million visitors each year (in normal times) and just 90 minutes from the outskirts of Sydney, it’s easy to visit the Hunter Valley and get caught in the tourist traps. You name it, the Hunter has it – from a huge array of festivals and concerts to alpaca walking through the vineyards – it seems if there’s a tourism idea, someone has already thought of it. Like most busy tourist destinations, there are run-of-the-mill hotspots but if you look a little deeper there are some unique and remarkable experiences to be had.

The Hunter Valley is vast (covering 29,000 sq km) and includes Lake Macquarie, Newcastle, parts of the Barrington Tops and as far west as Muswellbrook, though for the majority of visitors a trip will include the wine regions of Pokolbin and Broke. With extensive mining and development, it’s a far cry from the untouched land of the Wonnarua people who inhabited the Upper Hunter for more than 30,000 years. Once the first grapevines were planted in the early 1800s, the region became synonymous with the vineyards planted in the shadow of the Broken Back Range.

A car drives down a dirt backroad in the Hunter Valley

I’ve been a local for nine years and as a former tour operator have sampled much of what’s on offer. As the Hunter has morphed into a weddings-based destination (with its accompanying bucks and hens parties) you may wish to avoid the heaving distilleries, sparkling wine, beer and cider venues full of partying millennials. Another must-avoid is Monday traffic on a long weekend – expect long delays on the M1 for your return to Sydney.

The best time to visit is spring. Not only have the winter-dormant vineyards sprung to green life, but the weather is also milder. Though a visit in winter may not be as pretty, a glass of local shiraz in front of an open fire is hard to beat. Not every venue is open mid-week so including a Saturday as part of your itinerary will give you the widest choice. Most cellar doors now charge a wine-tasting fee (from $5 to $25-plus per person) and due to Covid-restrictions it’s essential to book every component of your stay well in advance. Long gone are the days of driving the Hunter’s lovely country roads and pulling into wherever takes your fancy (though you might find more flexibility with this mid-week).

While you’re definitely spoilt for choice, you can’t visit the Hunter without sampling some of its local wines. Spending time with the winemakers themselves creates the most memorable experiences. Visit young gun Dan Binet at his Lovedale cellar door, Domaine de Binet . A tasting with Dan is fun and informative in an al fresco setting. You can also request a behind-the-scenes tour of the winery to gain some real insight into Binet’s process. A little further away from the main drag is Pierre’s Wines , Branxton. Peter Went is the owner/winemaker and his wines are some of the best in Australia – he provides a fascinating and very relaxed tasting.

Peter Went pours a sample of champagne from a vat at Pierre’s Wines

A trip to Broke is well worth the extra 30-minute drive from Pokolbin for a must-have tasting with the engaging Dave Fromberg at Running Horse Wines . The cellar door is stunning yet unpretentious while his aged wines showcase the best characteristics of local grapes without costing a fortune.

Where to eat

As you would hope from a food bowl region, there’s plenty to eat, including fine diners – one of the best is the world-class Muse Restaurant, Pokolbin. Chef Troy Rhoades-Brown combines incredibly inventive flavours and uses many home-grown ingredients; the service is impeccable and the wine list extensive. Ask about their vegan degustation, too. To eat with the locals, visit the Royal Federal Hotel , Branxton. Good pub food with lots of Hunter wines, it’s busiest on a Sunday night.

The Royal Federal Hotel in Branxton

For a relaxed breakfast or lunch, ask for a seat on the veranda at Kawul, Pokolbin . Using punchy, predominantly native ingredients, it’s easy to switch off from the hustle and bustle while overlooking the vineyard and dam.

Where to sleep

For boutique self-contained accommodation set on 100 stunning acres, stay with Lucy and Jason at Block Eight Estate , Belford (from $350 per night). They have five beautifully appointed villas and prices includes a breakfast hamper and bottle of the estate’s wine.

One of the beautifully furnished private villas at Block Eight Estate

For a hotel experience, stay at Spicers Guesthouse , Pokolbin (from $220 p/n). The rooms are tastefully decorated and the onsite restaurant, eRemo , serves excellent high-end Italian. Enjoy a drink in the bar watching kangaroos frolic on the lawn or sit around the lovely outdoor fire in winter. Larger groups have hundreds of holiday homes to choose from such as Kelman Cottage, Lower Belford (sleeps up to 10 from $510 p/n). If you’re looking for budget (BYO tent) bush accommodation not far from the vineyards that coincides with live music and a festival feel, check out upcoming dates for Dashville (two nights including music from $65).

View from the top

A vineyard in the Hunter Valley, NSW, Australia

To get a commanding view of the Valley, visit the sculpture gardens and walk up Len Evans Memorial Lookout at Constable Estate or for those less afraid of dizzying heights, get up early for a dawn balloon ride with Balloon Aloft .

Todd Alexander is the author of the best-selling memoirs, Thirty Thousand Bottles of Wine and a Pig Called Helga and You’ve Got to Be Kidding: A Shedload of Wine and a Farm Full of Goats. Both comedies detail his tree-change to the Hunter Valley.

  • New South Wales holidays
  • Sydney holidays
  • Australia holidays
  • Australian lifestyle

Most viewed

  • Home (current)

Private Group Wine Tour

Couples Wine Tour

Public Wine Tour

Corporate Wine Tour

  • Wine & Dine

Wedding Packages

Hunter Valley Wine Tours

Sip, dine and explore the country’s finest vineyards and lush greeneries.

Enquire Today

Experience a wine tour like no other

A wine tour like no other.

Hunter Valley is gifted with the most fertile soils that produce some of the world’s best wines. Imagine yourself having a taste of wine varieties straight from the most extensive wine cellars. Only a couple of hours away from Sydney, the oldest wine region in Australia is known for its several family-owned wine distilleries.

We offer customisable group packages and tour bundles so you and your guests can have the freedom to get lost amongst the vines at the heart of this must-see destination. Indulge in a serene, private getaway consisting of winery tours, festivals, and fresh produce from the deli and market. And if you are a beer lover, be prepared as this destination is also home to many craft breweries and distilleries.

Our Tours and Packages

Get you and your guests ready for a full day tour at Hunter Valley.

Surprise the love of your life and take a private tour to discover Hunter Valley’s finest wineries and vineyards.

Share the fun and unforgettable memories with new friends at Hunter Valley.

Celebrate love under the clear skies and breathtaking views of Hunter Valley.

Get in Touch

Let’s start planning your memorable Hunter Valley getaway. Send us an enquiry, and we will get back to you with a quote or to discuss an itinerary for your event.

Send Enquiry

hunter valley wine & tourism association

Hunter Valley Wine & Tourism Association

hunter valley wine & tourism association

@huntervalley @huntervalley.wine #huntervalley #huntervalleywine #herestothegoodlife

Stay in Touch

Subscribe to our newsletter to receive monthly deals, news, events and more

IMAGES

  1. Hunter Valley Wine & Tourism Association

    hunter valley wine & tourism association

  2. Hunter Valley Magazine Issue 4, 2015 by Hunter Valley Wine & Tourism

    hunter valley wine & tourism association

  3. Hunter Valley Magazine Issue 10, 2018 by Hunter Valley Wine & Tourism

    hunter valley wine & tourism association

  4. Hunter Valley Guide Magazine 2022 by Hunter Valley Wine & Tourism

    hunter valley wine & tourism association

  5. Hunter Valley Map 2016/17 by Hunter Valley Wine & Tourism Association

    hunter valley wine & tourism association

  6. Hunter Valley Magazine Issue 8, 2017 by Hunter Valley Wine & Tourism

    hunter valley wine & tourism association

COMMENTS

  1. Hunter Valley Wine Country

    455 Wine Country Drive Pokolbin NSW 2320. Hunter Valley Wine and Tourism Association (61) 2 49 900 900 [email protected]. Hunter Valley Visitor Information Centre (+61) 2 49 936 700 [email protected]

  2. Hunter Valley Wine and Tourism Association

    We work in partnership with Destination NSW, Tourism Australia, NSW Wine Industry Association and Wine Australia. Welcoming 1.4 million overnight, domestic & international visitors annually. Collaborative region with 200+ local businesses on board. 150,000 regional guides distributed to local businesses, Sydney (60% total print run), Newcastle ...

  3. About Us

    455 Wine Country Drive Pokolbin NSW 2320. Hunter Valley Wine and Tourism Association (61) 2 49 900 900 [email protected]. Hunter Valley Visitor Information Centre (+61) 2 49 936 700 [email protected]

  4. Hunter Valley Wine Country

    Search and Book Hunter Valley Accommodation, Tours, Event tickets and Conference Venues. Order or download your Map. HUNTER VALLEY Toggle navigation. Home; Plan. ... Hunter Valley Wine and Tourism Association (61) 2 49 900 900 [email protected]. Hunter Valley Visitor Information Centre (+61) 2 49 936 700 [email protected]. Links. Sitemap;

  5. Hunter Valley Wine & Tourism Association

    The Hunter Valley Wine and Tourism Association (HVWTA) is a 'not-for-profit' membership based incorporated body, responsible for destination and wine marketing, advocacy, as well as technical and business support for all facets of the Hunter Valley wine and tourism industries from viticulture through to winemaking and tourism/wine promotion.

  6. Hunter Valley Wine Country

    Hunter Valley Wine Country, Pokolbin, New South Wales. 32,068 likes · 224 talking about this. Hunter Valley Wine Country

  7. Hunter Valley Wine Country

    The Hunter Valley Wine and Tourism Association (HVWTA) is a not-for-profit, membership-based wine and tourism organisation, dedicated to ensuring the Hunter Valley is the most visited wine and tourism destination in Australia and that our wines are recognised and valued, domestically and internationally. The Hunter Valley Visitor Information ...

  8. Hunter Valley Guide Magazine 2022 by Hunter Valley Wine & Tourism

    HERE'S TO THE GOOD LIFE. REGIONAL GUIDE AND MAP 2022-23 W I N E C O U N T R Y. C O M . A U. Enjoy year round family fun at. Hunter Valley Gardens!

  9. Hunter Valley Wine & Tourism Association

    Hunter Valley Wine Country is Australia's oldest & best known wine region. Experience & enjoy all the good things in life; great wine & food; and reward yourself with a visit to the Hunter Valley ...

  10. Hunter Valley Wine and Tourism Association Cessnock City Council

    Location. Hunter Valley Visitor Information Centre, 455 Wine Country Drive, Pokolbin 2325 View Map. Employment and Business. 09:00 AM-05:00 PM. The Hunter Valley Wine and Tourism Association provides the marketing promotion for the Hunter Valley Wine Country region and ensures that we are seen as a premier tourism destination.

  11. A local's guide to the Hunter Valley: 'It's easy to get caught in the

    W ith more than 8 million visitors each year (in normal times) and just 90 minutes from the outskirts of Sydney, it's easy to visit the Hunter Valley and get caught in the tourist traps. You ...

  12. Visit Hunter Valley

    Welcome to the official website of Visit Hunter Valley! We're here to showcase our incredibly beautiful home. The Hunter Valley is one of the biggest tourist destinations in Australia and we're here to show why. From our award-winning, nationally recognised wineries & restaurants to our unique concert venues and exquisite gardens, there's ...

  13. HVWTA Board

    The Hunter Valley Wine and Tourism Association (HVWTA) is a not-for-profit organisation and acts as the destination marketing body for the Hunter Valley. The Association is governed by a President and Board of Directors on behalf of the region's wine, food and tourism operators. Chris Tyrrell - President.

  14. PDF MEMBERSHIP PROSPECTUS 2022-23

    The Hunter Valley Wine and Tourism Association (HVWTA) is a not-for-profit, membership-based wine and tourism organisation, dedicated to ensuring the Hunter Valley is the most visited wine and ... The HVWTA & VIC membership is designed to be accessible to all involved with, or impacted by, wine tourism in the Hunter Valley. JOIN US IN 2022/23

  15. Hunter Valley Wine Tours

    Corporate Wine Tour. 7-8hrs. Get you and your guests ready for a full day tour at Hunter Valley. View More. Wedding Packages. 6hrs. Celebrate love under the clear skies and breathtaking views of Hunter Valley. View More.

  16. Hunter Valley Wine & Tourism Association

    Hunter Headline is an opportunity for local business people to learn about the developments of their associates and peers, to celebrate regional business success, and to increase their online presence. ... Hunter Valley Wine & Tourism Association. Don't miss a thing. Subscribe to our Weekly eNewsletter with all of our featured news articles ...

  17. Membership

    The HVWTA & VIC membership is designed to be accessible to all involved with, or impacted by, wine tourism in the Hunter Valley. JOIN US IN 2023/24. As a member you will: Raise your business profile through targeted destination marketing and campaign activity. Be front of mind for visitors through targeted in-destination visitor information ...

  18. Resorts & Hotels

    455 Wine Country Drive Pokolbin NSW 2320. Hunter Valley Wine and Tourism Association (61) 2 49 900 900 [email protected]. Hunter Valley Visitor Information Centre (+61) 2 49 936 700 [email protected]

  19. New Membership Application

    455 Wine Country Drive Pokolbin NSW 2320. Hunter Valley Wine and Tourism Association (61) 2 49 900 900 [email protected]. Hunter Valley Visitor Information Centre (+61) 2 49 936 700 [email protected]