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Tourism ‘intrinsically susceptible’ to climate shocks, political unrest, pandemic threat

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The President of the UN General Assembly on Tuesday highlighted the urgent need to boost sustainable and resilient tourism practices to protect the environment while continuing to benefit local economies.

Addressing a high-level meeting on tourism as part of the General Assembly’s first ever Sustainability Week , Dennis Francis said it was a vital driver of economic growth and empowerment .

In 2023, the sector contributed three per cent to the global gross domestic product (GDP), amounting to $3.3 trillion, and employed one in every ten people worldwide. For countries in special situations, like small island nations, tourism accounted for nearly 35 per cent of all export earnings and up to 80 per cent of national exports .

“Despite the spectacular benefits reaped across its vast supply chains – tourism is also intrinsically susceptible to a host of disruptive forces – such as climate change, pandemics, acts of terrorism, and domestic political instability,” Mr. Francis said.

Sustainable

He expressed concerns about the sector’s environmental and carbon footprint, saying sustainability must be paramount.

“We need a global tourism sector that is sustainable – one with deep local value chains that expand demand for locally made products and services in ways that also directly and positively benefit local communities,” he urged.

Moreover, he emphasized that the sector should also leverage digital technology to foster innovation and expand opportunities for jobs and economic growth, especially for women, youth, and indigenous and local communities.

“We also need a global tourism sector that is resilient,” said Mr. Francis, stressing the need to minimize its vulnerabilities and bolstering its ability to withstand external shocks.

This includes designing infrastructures that can withstand environmental disasters, fostering innovations that enhance economic and social resilience, and diversifying tourism activities to reduce recovery time after disruptive events.

Symbol of hope

Zurab Pololikashvili, head of the UN World Tourism Organization ( UNWTO ), also spoke at the General Assembly, noting that despite today’s pressing challenges, tourism offered a glimmer of hope.

Reflecting on the sector’s recovery from the COVID-19 pandemic – its most significant crisis in history – he observed that in 2023, international arrivals rebounded to almost 90 per cent of pre-pandemic levels , with full recovery expected by the end of 2024.

This recovery must serve as a catalyst for bold action and transformative change, he said, emphasizing, “tourism can – and must – be a part of this plan for a better future for all.”

Sustainability Week

The high-level event on tourism followed Monday’s deliberations on debt sustainability , where speakers outlined the crippling impact of debt on developing economies, and called for urgent reform of the global financial system.

Upcoming highlights of the week include dedicated discussions on sustainable transport, infrastructure and energy.

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What next for travel and tourism? Here's what the experts say

In many countries, more than 80% of travel and tourism spending actually comes from the domestic market. Image:  Unsplash/Surface

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Stay up to date:, travel and tourism.

• In 2020 alone, the travel and tourism sector lost $4.5 trillion and 62 million jobs globally.
• But as the world recovers from the impacts of the COVID-19 pandemic, travel and tourism can bounce back as an inclusive, sustainable, and resilient sector.
• Two experts highlight some of the key transformations in the sector going forward during the World Economic Forum's Our World in Transformation series.

The Travel & Tourism sector was one of the hardest hit by the COVID-19 pandemic, leaving not only companies but also tourism-driven economies severely affected by shutdowns, travel restrictions and the disappearance of international travel.

In 2020 alone, the sector lost $4.5 trillion and 62 million jobs, impacting the living standards and well-being of communities across the globe. Moreover, the halt in international travel gave both leisure and business travellers the chance to consider the impact of their choices on the climate and environment.

Amid shifting demand dynamics and future opportunities and risks, a more inclusive, sustainable and resilient travel and tourism sector can be - and needs to be - built.

The World Economic Forum's Travel & Tourism Development Index 2021 finds that embedding inclusivity, sustainability and resilience into the travel and tourism sector as it recovers, will ensure it can continue to be a driver of global connectivity, peace and economic and social progress.

We spoke to Sandra Carvao , Chief of Market Intelligence and Competitiveness at the United Nations World Tourism Organization (UNWTO), and Liz Ortiguera , CEO of the Pacific Asia Travel Association in Thailand (PATA), and asked them to highlight some of the key areas of risk and opportunity in the sector during an episode of the World Economic Forum's Our World in Transformation series.

Have you read?

Travel & tourism development index 2021: rebuilding for a sustainable and resilient future, towards resilience and sustainability: travel and tourism development recovery, how can we really achieve sustainability in the travel sector, what are some of the top global trends you're witnessing currently in the travel and tourism sector.

Liz Ortiguera: Given the extended lockdown that we had on travel with the pandemic, vacation for friends and relatives (VFR) is now a high priority for people who haven’t been in touch for a long time thanks to the pandemic. So, people are reconnecting. And that kind of links to the second trend, which is multi-purpose or blended travel. Never before, particularly now that we can connect digitally through Zoom, has the ability to work from anywhere enabled travellers to cover multiple purposes, like visits with friends and multiple business trips. So, we'll find that the duration of travel and the length of stay is longer. And third is the continued high focus on safety and wellness which is top of mind for travellers due to the pandemic. All travel is wellness-related now.

Sandra Carvao: I think there is a bigger concern with sustainability, which is very welcome in our industry. Consumers, particularly the younger generation, are much more aware of the impact they have, not only on the environment but also socially and on the communities they live in. We've also seen an increase in expenditure per trip, so I think people are very eager to go outside, and they're staying longer. And on the other side, I think there are some challenges: we’re seeing a rise in late bookings because restrictions can change at short notice and that’s having an impact on the decisions of travellers. This is putting pressure on the industry in terms of planning and anticipating fluctuations in demand.

Social media surveys have shown that travellers who have immersive experiences are more likely to post about them, which is good for the industry.

What is community-based tourism and why is it important?

Sandra Carvao: One of the positive impacts of the pandemic is that people are looking for local experiences and are spending more time with communities. So, the concept of community-based tourism is obviously one that puts the community at the core of every development, ensuring that it's engaged and empowered and that it benefits. At the UNWTO, we worked with the G20 and the Saudi presidency back in 2020 and produced a framework for tourism development in communities, which states that communities need to be part of the planning and management of tourism activities. We need to go beyond traditional definitions of community to a point where the industry leans on partnerships between the public and private sectors and communities.

Liz Ortiguera: In July 2022, PATA is hosting a destination-marketing forum and one of the key themes is community-based tourism. The purpose is really to put the community and authenticity-in-culture activities at the heart of the travel experience. There are benefits for all stakeholders. One is that travellers can have an authentic experience. They're not in overcrowded, touristic locations and they experience something new and unique within the community. These experiences are designed in partnership with communities who get the benefit of financial inclusion, and if activities are designed properly, the reinforcement of their cultural heritage. Governments also engage in economic development more broadly across countries. Another interesting trend is creative tourism, which means you create an experience for tourists to participate in, like a dance lesson, or a cooking lesson. Social media surveys have shown that travellers who have these kinds of immersive experiences are more likely to post about them online and that's good for the industry.

It is important to emphasize that virtual experiences, while they are a fun tool, can never replace visiting a destination.

How is technology and innovation helping to leverage cultural resources?

Sandra Carvao: One interesting trend we’re seeing is that more and more people are booking trips directly, so communities need to be supported to digitize their systems. Education and upskilling of communities are important so that they can leverage digital platforms to market themselves. From the tourists’ perspective, it is important to emphasize that virtual experiences, while they are a fun tool, can never replace visiting a destination.

Liz Ortiguera: People have been living virtually for more than two years. Amazing innovations have emerged, such as virtual reality and augmented reality, and all kinds of applications and tools. But the important thing is the experience. The destination. Real-world experiences need to remain front and centre. Technology tools should be viewed as enablers and not the core experience. And when it comes to staff, technology can really democratize education. There’s an opportunity to mobilize a mobile-first approach for those who are on the frontlines, or out in the field, and can’t easily access computers, but need to get real-time information.

How is the sector dealing with labour shortages and re-employment of the workforce?

Liz Ortiguera: Labour shortages are much more dynamic in North America and in Europe. But it’s having a knock-on effect on Asia. If, for example, their air carriers are limited by staff and they have to cancel flights, which we're very much seeing out of Europe, seating capacity then becomes a limiting factor in the recovery of Asia Pacific. That's the main constraint right now. And compounding that is the rising price of fuel. But people in the Asia Pacific are keen to get reemployed.

Sandra Carvao: Labour shortages are a priority for the sector in countries around the world. Many workers left the sector during the pandemic and the uncertainty that surrounded the measures taken to contain it left many people unsure of whether the sector would recover. It is time to address things like conditions, scheduling, and work/life balance, all things which have been top of mind for workers during the pandemic. As the sector recovers, we need time to bring new hires on board and to train them to take over where those who switched jobs left off.

Are we seeing a growing trend towards domestic tourism?

Sandra Carvao: We’re talking about 9 billion people travelling within their own countries. And in many countries, for example in Germany, more than 80% of the tourism spending actually comes from the domestic market, similarly in countries like Spain and even smaller economies. Whenever it's possible to travel again, domestic markets tend to be more resilient. They kick off first mostly due to perceptions of safety and security issues. As the world economy recovers from the pandemic, there is a good opportunity for nations to rethink their strategy, look at the domestic market in a different way, and leverage different products for domestic tourists.

When it comes to sustainable tourism, how quickly could we mainstream eco-friendly modes of transportation?

Sandra Carvao: Transport is one of the key contributors to energy impacts and tourism. But it's also important that we look at the whole value chain. The UNWTO together with the One Planet Sustainable Tourism Programme just launched the Glasgow Declaration, which includes green commitments from destinations and companies. We’re seeing a strong movement in the airline industry to reduce emissions. But I think, obviously, technological developments will be very important. But it's also very important to look at market shifts. And we can't forget small islands and developing states that rely on long-haul air travel. It’s important to make sure that we invest in making the problem much less impactful.

Liz Ortiguera: 'Travel and tourism' is such a broad encompassing term that it’s not fair to call it an industry: it is actually a sector of many industries. The pandemic taught us how broad the impact of the sector is in terms of sustainability. There's a big movement in terms of destination resilience, which is the foundation for achieving sustainability in the journey to net-zero. We now have standards to mitigate that impact including meetings-and-events (MIE) standards and standards for tour operators. There are multiple areas within our industry where progress is being made. And I'm really encouraged by the fact that there is such a focus not just within the sector but also among consumers.

This interview was first done at the World Economic Forum's studios in Geneva as part of 'Our World in Transformation' - a live interactive event series for our digital members. To watch all the episodes and join future sessions, please subscribe here .

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World Economic Forum articles may be republished in accordance with the Creative Commons Attribution-NonCommercial-NoDerivatives 4.0 International Public License, and in accordance with our Terms of Use.

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Amsterdam’s Latest Effort to Fight Excessive Tourism: No New Hotels

The city wants no more than 20 million hotel stays annually. The measure is one of multiple efforts to control the flow of visitors.

By Claire Moses

Amsterdam has been searching for any way to rein in the number of tourists that visit the city every year.

In March of last year, the city launched an ad campaign specifically targeted at British men between 18 and 35, urging them to “stay away.”

In July, the Dutch capital announced it would bar cruise ships from docking in the city center .

The city has also long tried to control the crowds in its red-light district, where rowdy groups of tourists often cause disruptions to local residents. It has added stricter rules about smoking marijuana . It has banned new tourist shops. And still, the people keep coming.

Now, the city — which is as well known for its canals and 17th century art as for its legal sex industry and easy access to marijuana — has taken one more step to further restrict the explosive growth of tourists: It is banning hotels from being built.

“Amsterdam is saying ‘no’ to new hotels,” the City Council said in a statement. “We want to make and keep the city livable for residents and visitors,” it added.

Amsterdam, which added that it was seeking to keep hotel stays by tourists to under 20 million per year, saw its highest number of visitors before the pandemic in 2019, when there were 25.2 million hotel stays, according to the city’s data.

Last year, that number was exceeded by tourists staying over in Amsterdam, not including stays in short term rentals like Airbnbs and cruise ships. And the measure also does not take into account daily visitors who do not stay the night.

The ban on new hotels, while sending a clear message about the city’s aim to reduce the number of visitors, is also largely symbolic. The city’s policy on hotel construction was already strict, and there had been only three proposals since 2017 that met Amsterdam’s requirements, according to the city. New hotels that had been approved or were in development — 26 in total — would be allowed to proceed for now.

Under the new rules, a new hotel can only open if another one closes. It also isn’t allowed to add more rooms than were available, according to the city.

“The effect won’t be very big,” said Ko Koens, a professor of new urban tourism at Inholland University in Rotterdam, the Netherlands. He also said that in the long run, the capping of hotels could make them more expensive to stay at.

While this ban alone would not make a huge dent in the number of visitors to the city, Mr. Koens said, taken together with other initiatives it could make Amsterdam a less-appealing place to visit. But, he said, “For now, visitors don’t seem to mind.”

In total, Amsterdam has nearly 42,000 hotel rooms that can accommodate more than 92,000 people, according to Statistics Netherlands, a governmental institution that compiles data about the country. (In total, the Netherlands has more than 150,000 hotel rooms.)

Amsterdam’s initiatives to rein in tourism have been largely focused on its crowded city center. But as long as Amsterdam’s airport, Schiphol, continues to be a major European hub, it won’t be easy to keep visitors away from the city.

“There are no simple solutions,” Mr. Koens said. “It’s super complex.”

Amsterdam also announced this week it would start cutting the number of river cruises allowed to dock in its waters. In 2023, that number was 2,125. In 2028, the city wants it to be halved, with no more than 1,150. The city predicts that effort could reduce the number of visitors that come into town by 271,000. This proposal, the city said, is to improve the quality of life for residents and to reduce emissions and crowds.

“The balance in the city needs to improve,” Hester van Buren, a deputy mayor who focuses on the city’s port, said in a statement.

Amsterdam isn’t the only major European destination that has been struggling to get a grip on the growing number of tourists. Venice announced it would charge day-tripping visitors 5 euros ($5.33) to enter the iconic streets of its city center on weekends and some holidays from April 25 through mid-July, its busiest season.

Amsterdam, currently in a busy touristic time because of its famous blooming tulips, has not announced a similar measure, but it is likely there will be more efforts and experiments designed to limit visitors — like the hotel ban.

“Without such a stop, Amsterdam’s center would become one big hotel,” Mr. Koens said. “You don’t want that either.”

Claire Moses is a Times reporter in London, focused on coverage of breaking and trending news. More about Claire Moses

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The Federal Aviation Administration lifted a ground stop for all Alaska Airlines flights Wednesday after grounding the planes earlier as a result of a computer problem at the carrier.

The Seattle-based airline said in a statement that an issue arose “while performing an upgrade to the system that calculates our weight and balance.”

The FAA initially approved a ground stop for all Alaska and Horizon flights starting at approximately 10:50 a.m. ET.

It was lifted just before 11:45 a.m. ET.

It wasn't immediately clear how many flights were affected. An Alaska spokesperson did not immediately respond to a request for comment.

Rob Wile is a breaking business news reporter for NBC News Digital.

Jay Blackman is an NBC News producer covering such areas as transportation, space, medical and consumer issues.

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‘conan o’brien must go’: where to watch the new travel series online.

The former late night host is on a mission to meet his fans from all around the world.

By Rudie Obias

Rudie Obias

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After his appearance on the Hot Ones web series and his return to NBC’s Tonight Show as Jimmy Fallon’s guest, Conan O’Brien is back on TV with his new travel series, Conan O’Brien Must Go .

All four episodes of Conan O’Brien Must Go are available to stream online starting today. You can watch the travel series with a subscription to Max .

At a glance:  How to watch   Conan O’Brien Must Go online

• Release date:  April 18
• Stream online :  Max
• No. of episodes : 4

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'conan o'brien must go' review: conan's max travel series is smartly stupid fun, jean smart to receive the hollywood reporter's trailblazer award at the seattle international film festival.

The new travel series is receiving mostly positive reviews. “ Conan O’Brien Must Go  is a smartly dumb show — or a stupidly smart show — focused (loosely) on what is essential about travel,” Hollywood Reporter chief TV critic Daniel Fienberg writes in his review . “It’s a series about arriving in a new place open to meeting new people, learning new languages, tasting new foods and experiencing uncomfortable new circumstances … and then making fun of them, when all the while you’re mostly mocking yourself and the fears people have about stepping outside of their comfort zones.”

Learn more about Max and the best deals for the streamer here .

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'Conan O'Brien Must Go' is side-splitting evidence of life beyond late night TV

Eric Deggans

Conan O'Brien dresses as a Viking in Norway. Conaco/Max hide caption

Conan O'Brien dresses as a Viking in Norway.

To be honest, when I first heard Conan O'Brien was ending his TV talk show in 2021, I assumed news that he might turn to variety shows and online programs to continue his career was some combination of face-saving and wishful thinking.

But after watching the four episodes of his new Max series Conan O'Brien Must Go , it's now obvious — even to a thickheaded critic like me — that leaving late night TV really was liberating for O'Brien. He's leveraged his unique sensibility into several different podcasts, a deal with Sirius XM , specials featuring other stand-up comics and now this travel series for Max — which resembles jokey specials he did for cable channel TBS back in the day.

And as the late night TV genre crumbles under sagging viewership and the decline of traditional media, O'Brien's renaissance also provides an example for the future — where fertile comedy minds and talented performers can spread their work over a much larger canvas.

Pop Culture Happy Hour

Is conan o'brien the best 'hot ones' guest ever discuss., learning a lesson from 'hot ones'.

O'Brien already made a splash recently with his brilliantly maniacal appearance on the interview-while-eating-hot-wings show Hot Ones , slobbering over hot sauces while claiming, as he was checked over by a fake doctor, that "I'm fine! I'm perfectly f*****g fine!"

This is the place where O'Brien shines — he's called it "this strange phantom intersection between smart and stupid" — and it's on full, freakish, super silly display in every episode of Conan O'Brien Must Go .

The conceit of the show is pretty simple. O'Brien heads overseas to visit average folks in Norway, Argentina, Thailand and Ireland who had once Zoomed in to speak with him on the podcast Conan O'Brien Needs a Fan . Sometimes the visits seem like a surprise — he catches one aspiring Norwegian rapper in shorts and Crocs after popping up on his doorstep — and others seem a bit more planned, including his visit to a radio show with about four listeners in Buenos Aires.

Each episode begins with a solemn monologue which sounds like it is delivered by the film world's most eccentric voice, German filmmaker and actor Werner Herzog (he's not credited in the show and when asked, a publicist at Max shared a quote from O'Brien: "I can neither confirm nor deny the voice in question.")

The torturous accent by "Herzog" makes every line sound absurdly hilarious, describing O'Brien as "the defiler ... with dull, tiny eyes ... the eyes of a crudely painted doll ... he scavenges in distant lands, uninvited, fueled by a bottomless hunger for recognition and the occasional selfie."

Now that's smart. And oh so stupid.

A funhouse mirror version of a travel show

O'Brien performs onstage with a fan in Norway Conaco/Max hide caption

O'Brien performs onstage with a fan in Norway

Fans of O'Brien's Conan Without Borders specials on TBS already know what his style is when he tackles a travel show — throwing himself into outrageous reactions and situations while working his quirky brand of improvised conversations with hapless bystanders.

In the Max series Conan O'Brien Must Go , that includes O'Brien offering screechy vocals onstage during a performance of a Norwegian emo/rap band. Or asking provocative questions of a couple therapist/sex expert. Or getting beat up in a "fight" with a 10-year-old boy in a bar.

It's all an excuse for O'Brien to unleash his energetic wit, taste for silly absurdity and skill at drawing laughs from sympathetic — if often befuddled — strangers. Whether you enjoy this special will depend on how you feel about O'Brien's style, which can feel a bit like the world's best class clown doing everything possible to make you crack a smile.

(Rent a family in Norway so they can say goodbye when he gets on a SeaCraft? Check. Get local artists to paint a mural of O'Brien, a soccer star and The Pope on the side of a building in Argentina? Double check.)

'Conan O'Brien Needs A Friend' Is A Joke Name For A Podcast — Sort Of

But what amazes in a larger sense is how O'Brien has turned his sensibility into a comedy brand to fuel work on many different platforms. And, at age 60, with more than 30 years as a comedy star, he's been released from the shackles of any genre to shine wherever he chooses — whether it's an episode of Hot Ones or a streaming service which sometimes looks like a collision between True Detective and 90 Day Fiancé .

Leaving late night TV as late night left him

I'm old enough that I started covering TV not long after O'Brien made his first move from the shadows of life as a comedy writer – he worked on Saturday Night Live and The Simpsons — to succeed David Letterman in 1993 as host of NBC's show Late Night (now hosted by Seth Meyers). Back then, NBC gave O'Brien years to figure out the show, honing his smartly serious comedy in a way that would inspire then-teenage fans like Seth Rogen and Bill Hader .

O'Brien left NBC after a disastrous deal where the network tried to make him host of its venerated late night program The Tonight Show and also keep its former host Jay Leno at the network. He moved to a late night show on TBS in 2010, but even then, there was a sense that his creativity was a bit hemmed in by the format.

After 28 Quirky Years, Conan O'Brien Is Leaving Late Night

By the time he left his TBS show Conan for good, it seemed O'Brien was already caught in a trend which would hobble other late night shows — as young viewers consumed his content online and ratings on cable dropped.

Now, with a podcast and digital media company worth many millions and growing status as a TV comedy legend still willing to do almost anything for a laugh, O'Brien is proving there is a successful life beyond late night.

Particularly, if you have the talent to play the fool while leaving little doubt you're also the smartest person in the room.